Müllerlight call on the public to help break Guinness World Record
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Müllerlight is leading an attempt to break the Guinness World Record for the world’s largest exercise ball class on Monday 18th July 2016. The exercise challenge is to promote the launch of a new Müllerlight Goodies flavour and Müller’s partnership with Team GB for Rio 2016.
The world record attempt will take place in the Copper Box Arena in Queen Elizabeth Olympic Park, London. GB Taekwondo Olympic champion Sarah Stevenson MBE will lead participants to attempt to break the current record of 353 participants for the world’s largest exercise ball class previously set by Michelle Bridges. Kriss Akabusi MBE, who appears in Müller’s latest advert as the public’s “Fairy GoodMüller”, will be rallying the crowd.
Müllerlight brand manager Sarah Newman comments, “This is the first time Müller has attempted to break a Guinness World Record and we are thrilled to be joining forces with Sarah Stevenson and Kriss Akabusi in our bid to make exercise history! The record attempt is the first of a series of activities Müller has planned as to rally the public to get in Team GB’s Corner this summer and support their success at Rio.”
It is hoped that over 400 aspiring record-breakers will join the Team GB Olympians in the London 2012 venue and take part in the 30 minute class.
Müller is an official partner of Team GB for the Rio 2016 Olympic Games, and will be galvanising support on social media using #InTeamGBsCorner.
