McCurrach Masterbrand - littleWe’re an experienced, award-winning field sales agency with a proven track record of increasing sales and building brand advocacy. In short, we help big brands sell more.

What we do:

We develop and execute award-winning field sales strategies that help our clients increase sales.  Whether you’re looking for permanent, fixed term or flexible resources, we’ll deliver a solution that will sell more.

We sell more through:

  • Motivated People – Through targeted recruitment and industry leading training and development, our people are highly motivated and engaged; we deliver global leading benchmarks for colleague engagement.
  • Operational Effectiveness – We are experts at translating category and brand strategy into field sales strategy and our teams are led by actionable insight from our data analytics solutions that ensure they always prioritise the largest value adding opportunities in-outlet.
  • Retailer Expertise – Our teams know their customers better than anyone else, meaning they sell more. We also have the deepest customer relationships in the industry, from shop floor to boardroom.
  • Efficient ROI – Our analytics ensures we only visit outlets that will unlock value; how, because we know more about each store than anyone else. Our flexible resource solutions also ensure we are efficient with our clients investment, only deploying our teams when they can create value.

We’ve been helping big brands sell more for over a century. McCurrach was established in 1898 and to this day it is still owned and operated by the same family.

We offer field-sales solutions for some of the biggest brands in the world and are experts at selling in the grocery, financial services and technology industries.  Our grocery business covers all sectors whether its supermarkets, convenience, discount or foodservice/out of home.

We operate across the UK and Ireland and as a member of the SSI network, we can offer solutions across Europe.

Outsourced field sales

Data and Insights

Retailer training and advocacy


Brand activation



 What our clients say:

“We trust McCurrach to deliver outstanding execution for us in retail outlets and have done for almost 20 years” PepsiCo

“Enabled us to be very flexible with resource deployment; maximising the opportunity to grow in-store.” HP

“Highly analytical approach to their execution and have great engagement with my business” Kimberly-Clark

“Played a key role in the strategic transformation of our ice cream business, in and out of home”. Unilever.

“Best retail knowledge and relationships of any sales force” Tesco

“McCurrach know how to best add value and volume in my store” Asda.

“The best field team we’ve worked with.” Spar.


We are FMBE’s 2016 Agency of the Year

Find out more:





Telephone: 0141 248 7596

McCurrach UK

74 Waterloo Street


G2 7DJ

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