FMBE 2020 – guide to the finalists
Category S: Stand/Display
This year the awards are being presented in online broadcast interviews with the finalists. The result of this category will be presented and revealed online in discussion with the finalists on Friday 29th January from 19.15 to 19.30, and broadcast on Facebook Live at https://www.facebook.com/fmbemag
What we love about the category
It is an effectiveness category which means that winners have come at it from a number of angles as is the case this year.
What our judges love about this year’s finalists
Field Sales Solutions – Peroni
A popular entry in many categories, this Peroni chiller is a fine piece of engineering as well as making very effective use of a tidy footprint.
2Heads – Playtech
A stand that dominated at an exhibition that was awash with glitzy entertainment. It left us asking of this multiuse brand platform, just what didn’t they do?
REL Field Marketing – Weetabix
The Weetabix team are the absolute masters of the WOW display, building Weetabix worlds instore that hero the product and bring about carefully crafted sales.