Camden chalks up brand awareness
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Ambient WW will be promoting Camden.org in two locations across the North London borough using bio-degradable, semi-permanent chalk stencils.
Laying a total of 20 stencils, the bright Chalk images will appear in the Russell Square area and around Camden High Street from tomorrow morning (25th July 2012).
The bright stencils, which feature the slogan “Love Camden.org” are an attempt to add a splash of colour to the area and the campaign is aiming to install a sense of pride in Camden residents.
The stencils, which are expected to last several days, are produced using a special blend of children’s chalk and water and a spraying device.
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