Thousands of Meadowhall visitors are joining fellow fundraisers in engraving names onto a 2.4-metre high steel heart unveiled at the centre in aid of the British Heart Foundation.
Created by artist Steve Mehdi, the Heart of Steel is part of the wider Steel Man project, a much anticipated 32-metre high future landmark that will be situated at the gateway to the city, viable from the M1. Once the full structure is completed, the 1,138kg heart bearing 150,000 names will be placed inside the Steel Man. The University of Sheffield Advanced Manufacturing Research Centre has developed a touch screen app so Meadowhall visitors can locate names on the heart, make donations, and learn more about the project.
Donations to the Steel Man project will help to fund lifesaving research into heart and circulatory diseases.
Hosting the Heart of Steel and inviting people to take part in the project and donate to the British Heart Foundation forms part of British Land’s wider strategy at Meadowhall to support key initiatives in the local community. Other recent examples include contributing to Alex Chinneck’s proposed Tinsley Viaduct sculpture trail, and illuminating Meadowhall’s glazed roofs with the rainbow colours of the LGBT flag throughout July to celebrate the 10th anniversary of Sheffield Pride.