SpaceandPeople annouces exclusive agreement with Brindleyplace
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SpaceandPeople has announced that it has secured an exclusive agreement to manage promotional and brand experience activity in Brindleyplace, Birmingham, an award-winning business and leisure destination.
The canalside development is located adjacent to the famous National Indoor Arena (The NIA) and the world renowned International Convention Centre (ICC). As a leading business location, Brindleyplace is home to multiple high profile companies such as Deloitte, RBS and Deutsche Bank and more than 8,500 leading professionals. It also has large public spaces, as well as numerous food and drink venues, hotels and retailers, a health club, the Crescent Theatre, Ikon gallery and the National Sea Life Centre.
Nick Hill, sales Director at SpaceandPeople, commented on the new agreement: “Brindleyplace offers large external promotional spaces which are ideal for brand experience, events and product launches. Its mix of business and leisure visitors makes it a fantastic venue to effectively engage with both sets of target markets in a truly unique setting.”
Lydia Ellis, marketing manager at Brindleyplace, said: “Our footfall has continued to increase over the past year, with more than four million people now visiting Brindleyplace.
“We’re currently busy counting down the weeks until our summer events, including our charity Dragonboat race along the canal, outdoor Film Festival, Wimbledon screening, local produce markets and the annual film festival. Working with SpaceandPeople means that we can offer some great packages for those companies wanting to use the estate to showcase their products and engage with an active audience.”
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