Whynot! acquires Blue Monkey

whynot! has acquired the Manchester based full service agency Blue Monkey Ltd. This new business venture will see the opening of a new office in the city centre called whynot! Manchester.

Formed in 2003 whynot! has seen its business grow and develop into a range of sectors. Now in their tenth trading year whynot! felt that the time has come to expand and take advantage of the opportunities available in the North of the UK.

whynot! will benefit from the extensive client base and regional knowledge developed by Blue Monkey’s founder and managing director, Lee Herbert.

Lee commented  “We have done a lot of work in the past with whynot! and were honoured that they chose Blue Monkey as their preferred agency outside of London, this is a great opportunity for us and we believe with our combined experience and areas of expertise whynot! Manchester will offer brands and companies a fresh, innovative and local approach.

Nick Whitehurst from whynot! said “Having recently won business with Arla foods and Iceland in the North it makes sense for us to develop a presence outside of London.”

whynot! Manchester will include all of Blue Monkeys existing services whilst extending them to include integrated below the line campaigns, sales promotion, consumer loyalty, experiential, shopper marketing and digital activation.

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