Castrol Edge and The Fate of the Furious introduce Titanium Ice Driving Challenge
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In partnership with Universal Pictures’ The Fate of The Furious, Castrol Edge has created its most ambitious performance driving challenge to date: Titanium Ice. Castrol Edge’s short Titanium Trial film will be released on March 16, 2017, in advance of the theatrical release of The Fate of the Furious in April 2017. The challenge offers Fast & Furious fans a taste of the action from the newest Film.
In a world-first stunt staged in the wild, icy landscape of the Yukon in Canada, star Michelle Rodriguez challenges her stunt driver, Debbie Evans, and Evans’ impressive Jaguar F-Type 5.0 Supercharged V8 R Awd — with the strength of Castrol EDGE—to compete against a mixed-reality army of military tanks, nuclear submarines, helicopters, missiles, explosions and shattering ice.
Castrol Edge worked with experts from production studio Unit9 to develop a bespoke headset, which blends computer-generated images with live action to create an intense driving experience. The subzero Titanium Trial involves an epic mixed-reality world coming to life through the stunt driver’s visor as she pilots the powerful Jaguar on one of the most perilous locations on the planet.
Describing her experience behind the wheel, Fast & Furious stunt driver Debbie Evans said: “Driving in mixed reality has to be one of the toughest challenges I’ve ever faced. Using Castrol Edge gives you the confidence to push yourself and your car to the extreme. It gave me the boost needed to navigate my way through the perilous course.”
Vivek Rampal, global marketing director, Cars & Bikes at Castrol said of the partnership: “We’re extremely proud to be partnering with Fast & Furious, the iconic and world-renowned film franchise, on Universal’s brand new film. Since 2014 the Castrol Edge Titanium Trials films have pushed the boundaries of human and driving performance, working with pioneering technologists and some of the world’s most acclaimed drivers. Inspired by The Fate of the Furious, we have taken it to a new level and Titanium Ice is our biggest, bravest, and most daring Titanium Trial to date. We’re sure that Titanium Ice will really excite our audiences around the world who love cars and enjoy driving, ahead of the film’s launch in April.”