Dawn of the Planet of the Apes’ dawn project
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On the dawn of the 17 July 2014, guerilla-style projections were simultaneously displayed onto the facades of City Hall in London and Edinburgh Castle. Film-themed messaging “Apes Together Strong” were projected onto these iconic British landmarks to bring to life the ‘apes versus humans’ struggle in the forthcoming Dawn of the Planet of the Apes.
Agency psLIVE created the stunt.