Kru Live appointed as staffing partner to Outernet

Kru Live, the globally recognised live engagement agency, has been appointed preferred staffing partner for Outernet, the No.1 most visited cultural destination in the UK. Kru Live brand ambassadors will support brand activations across the iconic entertainment district in the heart of central London.

“We are delighted to be appointed Outernet’s brand experience staffing partner for the next three years. Outernet is more than a venue, it’s a place where people feel present, something which is increasingly precious in today’s fast-moving world. Together we will bring brands and audiences closer than ever,” said SJ Benham, CEO, Kru Live.

Outernet is proudly home to Europe’s largest and most advanced digital screens. The district seamlessly blends outdoor media with interactive, experiential marketing, enabling brand storytelling at epic scale. Through its unique LED screen canvas and 360-degree environment, Outernet offers story-telling formats that evolve the future of advertising and reach audiences on an unrivalled scale.

Rowena Maddock, Director, Events & Experiential at Outernet London said: “We’re proud to announce Outernet’s partnership with Kru Live. Their exceptional staffing talent powers unforgettable experiences for our 80m annual audience and world class brand clients. Truly the best in the business.”

The three-year partnership will see Kru Live provide specialist brand experience teams to activate campaigns across Outernet’s experiential, digital out-of-home and broadcast environments, ensuring seamless delivery and measurable impact for brand partners.