Experience Maker PR launches

Experience Maker PR (EMPR) has launched. Thee new agency is an independent public relations agency dedicated to servicing the individuals and businesses that make and create experiences in the event, experiential and hospitality sectors. EMPR provides a range of public relations services such as press release writing and distribution, pro-active media pitching, and awards strategy, and a broader marketing offering including social media and website management, and email marketing.

Leaning on Founder and Director, Brea Carter’s journalism background, content is at heart of all that the agency does, with copywriting, proofing, editing, and collateral development other key services it provides to event, experiential, and hospitality clients.

EMPR has been born out of a love of experiences, a passion that is reflective of Carter’s specialist experience, whereby early on in her career she worked as a hospitality journalist in Sydney, Australia, and then as a News Editor at Event magazine – which is now part of the Campaign brand – in London, UK.

Carter later shifted agency-side, first to Freeman EMEA, working as part of a cross-functional global marketing team. Most recently, she was the Director of PR & Marketing for Invnt Group.

Brea Carter comments: “There’s no denying that the event, experiential and hospitality industries have been some of the hardest hit amid COVID-19, however the future is looking a little brighter as we emerge from the pandemic. Growing up in a family of entrepreneurs, launching my own business has been a lifelong dream. Now as these sectors make their comeback, it felt like the right time to step up and launch an agency that is dedicated to helping experience makers get back on their feet, by amplifying what they do best. The beauty of EMPR is that we’re flexible, agile, and most importantly – we’re constantly in awe of what experience makers do day in, day out.”