BatFast teams up with Provision at Brent Cross
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BatFast – the leaders in cricket simulation technology has been engaging shoppers this week with activation partner Provision Events . Provision Events designed and built the activation at the Brent Cross Shopping Centre, and the BatFast team ran this for 6 days, to showcase the simulator.
The activation was housed in an 11m x 5m truss structure with fully branded side and roof banners.
It was live 10am – 6pm Sunday 18th – Friday 23rd April 2021 at The Brent Cross shopping Centre.
Jack Roddick, Commercial Manager, BatFast, comments, “The activation at Brent Cross has been a huge success. Along with our UK activation partner Provision Events, our mission was to create a safe, inclusive, immersive and accessible experience for as many people as possible. This week we have had almost 200 people play per day and this is people of all ages, ability and background. Come the end of the week, we hope to have provided our interactive experience to over 1500 people across the 6 live days. During a difficult time for many people, businesses and communities – providing a safe, covid secure and accessible environment for anyone willing to have a go, has been paramount to our success over the last week”
Matt Lomasney, MD of Provision Events says, “We are incredibly excited to be the activation partner for BatFast. We have a range of structures and solutions which we can deliver worldwide and cater for all environments, site spaces and budgets”
