Elara: StaffOS launches to smooth the progress of staff campaigns

Elara: StaffOS is a new entry AI driven organisational product created for staff teams in the field marketing and brand experience sector. The product is the brainchild of founder Ben Bajpai who has developed the platform alongside agency LetThemKnow Promotions, an experiential and sampling agency with clients including Moju, Grenade and Jet2.

Elara: StaffOS is a platform built for field marketing and promotional teams that brings everything together – scheduling, invoicing, logistics, and crew management – in one place. Elara handles the repetitive admin: tracking events, writing invoices, preventing clashes, and generating reports. It streamlines the work that keeps teams running so managers can spend more time leading campaigns.

Ben comments: “The best activations leave people with a genuine sense of connection to a brand. But anyone who’s worked in field marketing knows how chaotic it can be behind the scenes. Real events change by the minute. Staff drop out, venues move, plans shift. Elara keeps everyone in sync so the focus stays where it should: on creating great brand experiences – not managing admin.”