Yoti and Jägermeister team up to sell alcohol responsibly

jagersoho littleYoti is working with Jägermeister to promote responsible alcohol sales – and helping people check out faster at the Jägermeister pop up shop in Soho using their ID, on their phone. Jägermeister will sell a range of merchandise and personalised gifts for its fans at a pop up shop at the award winning, independent station Soho Radio in the run up to Christmas.

It’s the first step in a new partnership that sees the two brands working together to create modern solutions that deliver responsible alcohol sales – which are becoming increasingly challenging with the growth in online shopping, plus the availability of high quality fake IDs. Jägermeister will be integrating Yoti into the checkout journey of their online shop and using Yoti to confirm the age of customers in their real world activations.

Yoti is the new way to prove your age and check out faster with your ID, on your phone. The free iOS and Android app takes less than five minutes to set up and puts individuals in control of their data. People take a selfie and scan a passport or driving licence with their smartphone, which is then transformed into a digital identity. Yoti is secure, using advanced hybrid encryption to store and share individuals details, allowing users to anonymously prove their age without disclosing their full identity to businesses.

People can visit the Jägermeister pop up shop between 12th and 22nd December 2017. Yoti is offering six free glasses worth £11.95* to people that prove they are over 18 at the checkout with Yoti. If they don’t have time to create a Yoti in advance, they can return to the shop with a receipt and verified Yoti to claim their gift.



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