Activate Solutions Group launches to offer “complete service pathway”
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The Activate Solutions Group launches today, bringing together six of the marketing service sectors’ leading companies. With a team of around 100 head office personnel, a further 500 permanent field staff, a tactical resource in excess of 5,000 field operatives to draw from and offices across the UK, the group will specialise in offering complete brand solutions, from sales and distribution drives through to advertising.
Activate will be launching a number of market changing, technology based services over the coming months, all designed to help retail and brand clients capitalise on the specialist breadth of expertise on offer.
Activate Solutions Group companies:
- fss – strategic contract sales and merchandising field marketing agency
- ims – tactical field marketing and mystery shopping agency
- box marketing – specialist drinks industry tele-marketing and field sales consultancy
- ovation – brand activation and creative agency
- yes – experiential staffing agency
- fieldology – field force technology
- iNQB8 – seed capital investment business
Activate has been structured to allow new clients and those already working with group companies to access the range of services on offer in a wide variety of ways, whether in relation to a large scale national campaign or purely on a local level.
The group has been brought together by CEO Mike Cottman, a marketing services entrepreneur with over 30 years sector experience. Group clients include Ferrero, Palmer & Harvey, Esso, Diageo, Pernod Ricard, Santander, Co-op, Imperial Tobacco, The Health Lottery.
Mike comments:
“The market has changed; in the current climate our clients need both more flexibility and greater value for money. We’ve built a complete service pathway across the group, giving clients the opportunity to join at whichever point is most convenient to them, dependent on the project.
Activate is all about the retail journey we’re able to create, regardless of requirements or scale. Our range of services and unique products mean we can create opportunities and offer solutions that others can’t match.”
