TRO activates at The Big Feastival
Experiential agency TRO worked with Tenderstem and Volvo at this years Big Feastival.
Volvo and TRO helped festival-goers curate their own fun with exciting sustainable activities – all completely complimentary. Within the Scandinavian giant tipi tent, people powered their own disco for the ultimate dance party – the more movement the more energy produced. Families also created their very own bespoke-designed eco t-shirt for an extra-special festival memento. To inspire budding gardeners, kids could pick and plant their own seeds to take away with them.
At the Tenderstem tent, the team offered stemsational veg for thousands of hungry festival-goers over the weekend. TRO brand ambassadors steamed, griddled and barbecued Tenderstem, served alongside tahini, lentil dhal topping or rolled in olive oil and sea salt. There was also live music from official Tenderstem band, Dead Blue, who performed acoustic sets. Families could relax in the Tenderstem chill out tent to enjoy their veg.