PVE to entertain crowds as Ally Challenge brings pro golf back to Warwick Hills
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Provision Events (PVE) has announced that it has been commissioned to provide the fan experience at the up-coming PGA Tour Champions Ally Challenge at Warwick Hills. The Michigan course, once home of the PGA TOUR Buick Open is known for its raucous crowds, particularly on the par three 17thhole, so where better to locate the series of fan experiences that PVE has designed to entertain the fans?
Bordering the 17thhole, which was often referred to as the ‘wildest hole on the PGA Tour’ when the Buick Open visited Warwick Hills, PVE will create a bespoke teeing area where visitors can take their “Money Shot” at the specially designed floating green in the middle of the lake that borders the course. In addition to the “Money Shot” experience, fans can test their short game on a PVE putting course and even take on the famous 17thfor themselves with a golf simulator featuring the testing Par 3 hole.
Simon Jones, Head of Sales and Business Development at PVE is delighted with the appointment as he comments, “The Buick was such an iconic event and that was largely down to the course at Warwick Hills. It’s such a great golf venue, with fans that combine a knowledge of the game with enthusiasm to have a fantastic day out, so this should be a great event for us. It’s a complicated build for the floating green but we know that when it’s all finished the fans will love taking part. Add in the simulator, the putting area and being right next to the 17thwe can’t wait to be part of what promises to be an incredible event.”
