FMBE Awards is pleased to announce that spatial intelligence business Meshh is the sponsor of this year’s Immersive Event (Mass Consumer) category.
Meshh is a leader in the field of location-based intelligence and helps event organisers, venues, retailers and brands to measure engagement and interaction in their physical spaces in order to deliver a more immersive experience.
Frank Wainwright, FMBE Awards Director comments: “We have been following the rise and rise of Meshh for a few years now, learning how their technology makes events more accountable and better equipped to adapt to the needs of visitors and shoppers. The immersive category is a highly appropriate one for Meshh to sponsor – the Meshh team are able to put a value on dwell time in terms of awareness and outcome.”
Frank adds, “Whilst following Meshh, FMBE has come to know this business as one which has very specific knowledge of the FMBE industry and acts as a valued partner to agencies and brands.”
Caroline McGuckian, CEO, Meshh comments: “Having attended the FMBE awards last year we chose to sponsor a category in 2023 as we recognised the calibre of the event and the appropriate audience of peers and luminaries. We are very excited about the night!”