FMBE 2023 – Results

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Cat A: Sales Campaign of the Year

GOLD G2 Marketing – Hisense

SILVER Powerforce – Pladis

SILVER Tactical Solutions – InComm

BRONZE CPM – Lucozade Alert

BRONZE  eXPD8 – Meiyume Retail Solutions

 

Cat B: Most Effective Retail Experience

GOLD Link Communication – Kohinoor

SILVER Blue Square – Pure Electric

BRONZE Energy – Louis Vuitton

BRONZE G2 Marketing  – Hisense

Cat C: Field Data Award

Sponsored by BOWIMI

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GOLD CPM – Liquid – Suntory

SILVER Clear Box Retail – ClearView – Multiple Brands

SILVER Elevate Global – Pokémon

BRONZE FMI – Heineken

BRONZE Tactical Solutions – Reapp – Lindt

Cat D: Instore Marketing

GOLD Meshh – Sky

SILVER Instore – IG Design

BRONZE G2 Marketing – Hisense

BRONZE PRL In-Market Solutions – Lucozade Sport

Cat E – Most Effective Tactical Campaign

(ROI)

GOLD REL Field Marketing – Mondelez

SILVER Tactical Solutions – Mars Wrigley

BRONZE REL Field Marketing – Weetabix

Most Effective Tactical Campaign

(Service Led)

GOLD eXPD8 – Tesco Books

SILVER REL Field Marketing – Mondelez

Cat F – Team of the Year

Sponsored by Frank’s Big TOE and presented with ONWRD

Field Sales

GOLD REL Field Marketing – Weetabix

SILVER Elevate Field Marketing – Britvic

BRONZE REL Field Marketing – Adidas

 

Team of the Year

Brand Experience/ Sampling

GOLD Hel’s – StoryTrails

SILVER Elevate Global – Waitrose

BRONZE Fizz Experience – Costco

Cat G – Most Effective Sponsorship Activation

GOLD Multiply – Loch Lomond Whisky

SILVER The Circle Agency – Costa

BRONZE Wasserman – Mini

 

Cat H – Most Effective Roadshow/Shopping Centre Campaign

Sponsored by SpaceandPeople and with a £25,000 space award with Network Rail

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GOLD Blue Square – Samsung

SILVER The Producers – Lego

BRONZE The Circle Agency – Costa

BRONZE TRO – De’Longhi

 

Cat I – Immersive Event (Mass Consumer)

Sponsored by Meshh

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GOLD The Trafford Centre – Pokémon

SILVER Sense – Haribo

BRONZE Fusion – Nissan Formula E Racing

BRONZE Strata – Peugeot

Cat J – Immersive Event (Controlled Audience)

GOLD TRO – Unite Students

SILVER Jackanory – Hyundai

BRONZE Circle – CCEP

BRONZE N2O – Superdrug

BRONZE We Are Collider – Waitrose

Cat K: Most Effective Integration/ Amplification

GOLD The Producers – Not On The High Street

SILVER Fusion – Nissan Formula E Racing

SILVERHopper and Clarion Communications – Aldi

BRONZe Hopper & Smarts Agency – World of Jumanji at Chessington World of Adventures

Cat L – Most Effective Use of Digital/ Technology

GOLD Strata – Peugeot

SILVER We Are Collider – Red Bull

BRONZE Blue Square – Samsung

BRONZE Experience 12 – Star Trek, Paramount+

Cat M – People Powered

Sponsored by HEL’s

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GOLD Elevate Global – Cannes Lions Festival

SILVER Fizz Experience – Costco

SILVER – N2O – Superdrug SILVER

FM&BE Categories

Cat N: Brand Ambassador of the Year

Sponsored by Frank’s Big TOE and presented with Field Sales Solutions

 

Consumer Sampling/Demonstrating/ Exp/ Digital

GOLD Marlon Moore – Purity – Various

SILVER Danielle Watts – REL Field Marketing – Adidas

BRONZE Hanad Abtidoon – Blue Square – Samsung

BRONZE James Hazell – REL Field Marketing – Honor

 

Field Sales & B2B Events

GOLD Amber Connolly – Elevate Retail Field Marketing – London Essence

SILVER Adam Golightly – REL Field Marketing – Weetabix

BRONZE Lewis Harrision, Powerforce, Haribo & Molson Coors

 

Cat O: Small Scale/ Local

GOLD Hopper – BBC Radio Merseyside

SILVER Energy – Currys

SILVER GottaBe! – Dorset Tea

BRONZE Hopper & Smarts Agency – World of Jumanji at Chessington World of Adventures

Cat P: Product Launch/ Relaunch

GOLD PRL In-Market Solutions – Velo

SILVER Green Field Marketing – KP Snacks

BRONZE The Producers – Not On The High Street

Cat Q: B2B/B2E

GOLD TRO – Anthropy

SILVER Brand Brewery – DHL Express

SILVER The Circle Agency – CCEP

BRONZE Settimo Piano – Acinque

 

Cat R – Creative Campaign

GOLD The Producers – Lego

SILVER REL Field Marketing – Weetabix

Cat S – Most Effective Stand/ Display Unit

GOLD The Circle Agency – Costa

SILVER Hopper & Clarion Communications – Aldi

BRONZE N2O – Tesco

Cat T – Operational Success

Sponsored by Promologistics

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GOLD Option1 – Orange

SILVER eXPD8 – Tesco

SILVER Willow Park – Cisco

BRONZE The Circle Agency – Costa

BRONZE SmartSpotter – PPL PRS

Cat U -Professional Agency Management

Sponsored by Frank’s Big TOE and Land Securities

GOLD Tactical Solutions

SILVER Powerforce – Castrol

BRONZE Fizz Experience

Cat V – Special Award: Evolving Brand Relationship

Brand Experience

GOLD Fizz Experience – Costco

SILVER The Circle Agency  – Costa

BRONZE Meshh – Sky

 

Field Marketing

GOLD REL Field Marketing – Weetabix

SILVER Cosine – BT Sport/ TNT Sports

BRONZE Tactical Solutions – Mars Wrigley Confectionery

Cat W – Campaign of the Year

Sponsored by Elevate Global

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GOLD TRO – Unite Students

SILVER Option1 – Orange

BRONZE TRO – Anthropy

Cat X: Field Marketing Agency of the Year

Sponsored by SpaceandPeople

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GOLD Tactical Solutions

SILVER CPM

SILVER REL Field Marketing

BRONZE eXPD8

BRONZE Powerforce

Cat Y: Brand Experience Agency of the Year

Sponsored by SpaceandPeople

GOLD TRO

SILVER The Circle Agency

BRONZE Blue Square

BRONZE The Producers

 

Cat Z – International (Overseas) Agency of the Year

GOLD WaveCrest

SILVER FMI

New Agency of the Year

GOLD Clear Box Retail