Established since 1986, we’re one of the UK’s best experiential agencies. Last year we delivered over 5 million individual experiences on behalf of our clients and their brands.

SMP creates experiential roadshow for Bavaria

Posted September 14, 2012 by Harriet Cramer

The ‘Expect the Unexpected’ tour is getting underway

4D Design sets the National Grid out to pop-up

Posted September 13, 2012 by Harriet Cramer

Information centres are heading for town centres

Volkeswagen and blowUP deliver kiss and show campaign

Posted September 13, 2012 by Harriet Cramer

The outdoor interactive brand experience is at Potsdamer Platz in Berlin

Nakd flavours promoted with integrated sampling day

Posted September 12, 2012 by Harriet Cramer

The bars will see a day of sampling in support of a print and outdoor marketing spend

Microsoft announces British Lions technology partnership

Posted September 12, 2012 by Harriet Cramer

The sponsorship will look to integrate technology into team preparation

Retail training vital for sales says camping shopper survey

Posted September 12, 2012 by Harriet Cramer

Product and brand insight can make all the difference when attracting a sale away from the supermarkets says a Gratterpalm report

Perfect Shelf technology announced

Posted September 12, 2012 by Harriet Cramer

The solution is targeted at both brand manufacturers and retialers

England set to host Danone Nation’s Cup 2013

Posted September 12, 2012 by Harriet Cramer

The tournament is expected to see 40 International teams take part

Dry trial for Batiste in integrated campaign run by SMP

Posted September 12, 2012 by Harriet Cramer

The full campaign has a £1.5M budget

Ambient helps Slice activate Triumph’s London Fashion Week lingerie sponsorship

Posted September 12, 2012 by Harriet Cramer

The lingerie brand will be seen to be scooting about town

Davidstow revives a store of memories at Goodwood with RPM

Posted September 12, 2012 by Harriet Cramer

Samplers have also been popping up at a mix of locations this Summer

Parker Hannifin extends EMS roadshow deal for seventh consecutive year

Posted September 12, 2012 by Harriet Cramer

Parker Hannifin has extended its roadshow contract with Event Marketing Solutions (EMS) for a seventh consecutive year. Demonstrating first hand Parker’s world-leading motion and control technology on the doorstep of key oil and gas clients across Europe and the Middle East has been made possible through a state-of-the-art 50m2 mobile showroom. Built by EMS, the […]

Ignite team set to help run Starfish Greathearts’ event

Posted September 12, 2012 by Harriet Cramer

An annual event for both the charity and the agency in support, Ignite sees this run and picnic event as a ‘give back’ occasion

Cosine launches new audit service

Posted September 12, 2012 by Harriet Cramer

The service audits store category space

Racing For Change recruits student brand ambassadors via CIM scheme

Posted September 12, 2012 by Harriet Cramer

An award scheme that creates WOM for racing now whilst finding new young marketers looks set to build an immediate and future win for Racing

TeamHaven adds new services to its Android offering

Posted September 11, 2012 by Harriet Cramer

The new look and feel is more intuitive

Grand Marnier to launch rooftop Bubble Bar experience

Posted September 6, 2012 by Harriet Cramer

The Bubble Bar experience gets underway tonight

Monarch promote flights with brand experience at indoor ski centres in UK

Posted September 5, 2012 by Harriet Cramer

Flourish is the agency engaged

SMP and Billy Boy set to bang on with students

Posted September 5, 2012 by Harriet Cramer

A comedy tour is gearing up

Field Marketing set to help push Volvic’s Berry Medley new SKU launch

Posted September 3, 2012 by Harriet Cramer

A sales and marketing drive via wholesale and in store promotion is taking place

Sennheiser continues with Beyond the Box

Posted August 28, 2012 by Harriet Cramer

A new Brand Ambassador scheme adds to the current training programme

Agency Gottabe! emerges with a field marketing and promotions focus

Posted August 28, 2012 by Harriet Cramer

The new agency name underlines the emergence in recent years of a multi-discipline agency with field staff

TRO project manages foodie promotion for Tenderstem

Posted August 21, 2012 by Harriet Cramer

Themed teams competed in a battle between chefs

Elizabeth Arden appoints iD Experiential to launch Taylor Swift fragrance

Posted August 21, 2012 by Harriet Cramer

Wonderstruck is going national

E.ON to open concept store with RPM

Posted August 17, 2012 by Harriet Cramer

The store is a first for the energy provider

Initials Marketing creates Waitrose promotion for Red Sky and Lisa Stickley

Posted August 17, 2012 by Harriet Cramer

The promotion sees an integrated approach to POS and online

Maoam folows experiential vending trend with i2i tour

Posted August 17, 2012 by Harriet Cramer

The ongoing campaign launched in July

Mars Ice Cream sampling enjoys extended run with Carbon

Posted August 17, 2012 by Harriet Cramer

‘Intention to buy’ data is high

Pynkiss sets out to bring Kitty fashion to China

Posted August 17, 2012 by Harriet Cramer

The retailer is ready for roll out

McVities airs taste buds tour with Wax Communications

Posted August 14, 2012 by Harriet Cramer

Air-performances will be used to engage consumers with the ‘Music for your Tastebuds’ campaign

CJ Contact Solutions launches innovative FMCG distribution service

Posted August 9, 2012 by Harriet Cramer

The forward thinking new service is called VOICE

Centric funds Momentum Instore

Posted August 7, 2012 by Harriet Cramer

Centric’s finance package helped fund the management buyout of the business

Momentum Instore gets extended Sainsbury’s deal

Posted August 7, 2012 by Harriet Cramer

The 13 year relationship continues with a greater allocation

Reggae Reggae goes on cinema tour with Kommando

Posted August 7, 2012 by Harriet Cramer

The tour is helping to introduce new flavas

Juicy Couture gets flagship trading with stunt start

Posted August 7, 2012 by Harriet Cramer

A Chery Cole style photoshoot took place

Retail Serices makes £500,000 investment

Posted August 7, 2012 by Harriet Cramer

The investment establishes a new business, Retail Print

Zync Cloud sees product updates to aid field marketing teams

Posted August 7, 2012 by Harriet Cramer

The new updates bring new levels of versatility

Virtual Tesco mixes clicks with bricks at Gatwick Airport

Posted August 7, 2012 by Harriet Cramer

The virtual store delivers a full fridge to flyers on their return

SalesClic integrates with Highrise to support sales team CRM

Posted August 7, 2012 by Harriet Cramer

The integrated product aims to improve effectiveness

Desperados set to drum up attention at Boardmasters

Posted August 7, 2012 by Harriet Cramer

The event promotion is part of a nationwide activity

Samsung concludes tour with Ear to the Ground

Posted August 1, 2012 by Harriet Cramer

The agency and brand team have also put together tour images for the ongoing print campaign

Resident Evil 6 readies for Miss Cakehead’s butcher’s shop and morgue experience

Posted July 31, 2012 by Harriet Cramer

A disturbing brand experience awaits

Electrolux expands John Lewis team with Ambience Field Marketing

Posted July 30, 2012 by Harriet Cramer

The team are already in successful sales action

PixAngels assists Nickelodeon at SkyFest

Posted July 26, 2012 by Harriet Cramer

The B2E Sky festival saw an estimated 10,000 people per day

Steelrunner ready to roll from Mobile Technik

Posted July 25, 2012 by Harriet Cramer

It is a new trailer with a retro look

PixAngels help John Lewis activate Kew The Music sponsorship

Posted July 25, 2012 by Harriet Cramer

Photo networking has been deployed to add to both the events and the shared experience with branded images

Chevrolet sets out to engage with Liverpool FC supporters

Posted July 24, 2012 by Harriet Cramer

Liverpool FC today announced that it is entering into a four-year partnership agreement with Chevrolet to become its Official Automotive Partner. The partnership runs to the end of the 2015/16 Barclays Premier League and European campaigns, and includes visibility for the brand at Anfield, Liverpool’s home ground; editorial opportunities within the Club’s print and digital […]

Camden chalks up brand awareness

Posted July 24, 2012 by Harriet Cramer

Ambient WW is behind the work

Peachy promotion from Ambient WW

Posted July 24, 2012 by Harriet Cramer

The attention grabbing campaign gets underway on 27th July

Range Rover’s Evoque Live UK Tour wins AEO award for The Event Business and Doll

Posted July 24, 2012 by Harriet Cramer

The tour won Best Live Event

Aesop Agency and Chefs on Stage deliver culinary Birra Moretti experience

Posted July 24, 2012 by Harriet Cramer

Masterclasses were held for Birra Moretti guests

Cadbury House set to engage online via RFID

Posted July 24, 2012 by Harriet Cramer

The Olympic Treat will use RFID to prompt live social media upsdates

RPM helps E.ON to shine on the Nottingham Riviera

Posted July 24, 2012 by Harriet Cramer

Energy savings advice is being dispensed from the new city beach

The Slug and Lettuce sponsors Music Night at Sandown Park

Posted July 24, 2012 by Harriet Cramer

The deal also extends to performances at Epson Downs

Musicroom invests in digital displays from Signlex

Posted July 24, 2012 by Harriet Cramer

Making music accessible and exciting to all, Musicroom, the UK’s largest music retailer’s flagship store on Denmark Street has undergone a full re-brand and shop fit which includes state-of-the-art technology for branding and signage. Genevra Champion, marketing manager for Musicroom explains: “We wanted to reflect the redefined brand in a way that would be eye-catching […]

Heinz launches LOL on tour with The Big Kick

Posted July 24, 2012 by Harriet Cramer

The integrated campaign got underway this month

ZTE and Professor Green shown in integrated field marketing promotion

Posted July 19, 2012 by Harriet Cramer

An all-summer promotional site is underpinning the brand’s UK awareness emergence

BEcause samples Oykos for Danone

Posted July 19, 2012 by Harriet Cramer

Brand ambassadors are bare-chested male models

BAE Systems engage with Panasonic’s 152 at Farnborough

Posted July 17, 2012 by Harriet Cramer

The big screen’s next assignment is Olympic

The Lounge hosts restaurant and sampling integrated tour for Crunchy Nut

Posted July 17, 2012 by Harriet Cramer

Taste is the central plank of the advertising

Ignite and EDF Energy express the Olympic mood through experiential marketing

Posted July 17, 2012 by Harriet Cramer

A Twitter linked light show on the London Eye is in action

EMS’ bamboo house helps Ogilvy’s panda cause

Posted July 16, 2012 by Harriet Cramer

Event Marketing Solutions (EMS) has recreated the natural habitat of the giant panda in central London as part of an experiential campaign by Ogilvy Public Relations to ignite panda fever across the capital. The EMS-designed Bamboo House toured London during Chengdu Panda Awareness Week. Created by Ogilvy PR, the week helped to raise awareness of […]