Casio set for airport promotion with Blackjack

Casio is set to promote its new Premium range of watches at Heathrow’s Terminal 5, with staff supplied by Blackjack Promotions. The premium range include extensions and limited editions to the already successful G-Shock and Baby-G brands, and the motor-sports inspired Edifice Chronograph watch range (Casio being a sponsor of the Red Bull F1 Racing […]

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SMP and Femfresh win Experiential Best

SMP’s provision of executive toilets at festivals for women in need of V.i.Pee treatment won the Experiential-led category at the MAA’s best awards. The campaign was also the Merit selection (runner up) in the Best of the Best award. Whilst the creative strategy is not a new one in experiential marketing, the Best award judges […]

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