Popcorn PR has been appointed by Giggling Squid as its retained consumer PR agency, following a competitive four-agency pitch. Started in 2009, Giggling Squid now has over 30 venues in its award-winning family of Thai restaurants, with a further four anticipated to launch in 2020. All about food with personality, cooked with expertise and shared […]
The longstanding travel retail partnership between Hendrick’s and Blackjack promotions is bearing fruit yet again, this time with a festive campaign at Heathrow Airport’s Terminal 3 aiming to showcase the brand’s delicious gins and gifting lucky passengers with an early Christmas treat. The activation is situated on the prime ‘VIP’ site in the terminal where […]
Chinatown London is a destination of choice for international technology brands. Earlier this year Wanyoo opened their first European store, and now Shaftesbury has welcomed Razer, the world’s leading lifestyle brand for gamers, who opened their European debut store on Saturday 14 December. Hundreds of customers queued on the day to catch a glimpse of […]
Icon Outlet at The O2, the 210,000 sq ft premium urban outlet developed by AEG and Crosstree Real Estate Partners, has announced a successful first year of trading and its strongest six-week performance yet. Leading up to Christmas and bolstered by a successful Black Friday, Icon Outlet has experienced a 36% uplift in like-for-like sales […]
Following a strong year for its retail leasing strategy, Grosvenor Europe has officially announced the launch of Kate Spade New York’s pop-up store and Mint Velvet’s new boutique at Liverpool ONE. Both international womenswear brands will be situated on Peter’s Lane, which throughout 2019, has been further established as the destination’s hub for premium […]
Iconic fragrance brand Dior is working with Blackjack Promotions to promote and run its Christmas gift personalisation service at Heathrow Airport. On Friday 13 December, the Dior Christmas Choir, featuring nine singers and a pianist, entertained travellers embarking on the Heathrow Express at London’s Paddington Station, putting them firmly in the Christmas mood. Blackjack’s trained […]
Leading retail and shopper marketing agency, Savvy, have created and executed the first augmented reality (AR) game for a convenience retailer. The AR Christmas Elf experience was the first project for Savvy, following a successful tender win. Launched at the end of October, One Stop shoppers both in-store and at home have been invited to […]
Opening in time to benefit from centre:mk’s significant Christmas trading period, during which footfall is anticipated to exceed seven million visits, Lush, the handmade bath art and cosmetics brand, has launched a 2,793 sq ft store in centre:mk this week. The vegetarian, vegan and cruelty-free retailer has relocated and doubled in size from Intu Milton […]
Following a strong year of brand signings and openings, Shaftesbury has officially launched a further three international fashion and accessory retailers in Seven Dials: Indian leatherwear label Kompanero, and Scandinavian brands Nudie Jeans and Rains. Each of the three global brands have selected Seven Dials for flagship UK sites, in the heart of London’s West […]
Silverburn has recently welcomed a new BOSS store, further expanding the brand’s UK store portfolio. The 3,200 sq ft unit showcases BOSS tailoring, alongside casual and athleisure styles. The brand’s products are available in 129 countries, and it has over 424 freestanding stores across the globe. The stand-alone BOSS Store joins a host of other […]
intu has launched a new footfall-driving consumer marketing campaign that celebrates the joyful experiences that comes with a visit to an intu centre. The campaign includes a 30-second Christmas advert which shows one visitor feeling increasingly festive thanks to her intu shopping trip, with animated baubles and lights appearing every time she encounters staff, experiences […]
Acquia has announced that it has signed a definitive agreement to acquire AgilOne, the leading customer data platform (CDP) for enterprises, to further deliver on its vision of providing open digital experiences. AgilOne brings valuable new capabilities to Acquia’s Open Digital Experience Platform, which harnesses the power of customer data and artificial intelligence (AI) to […]
Kameleoon, the leading AI-driven personalisation and A/B testing platform provider, has announced the appointment of Martin Harrison as its first UK Managing Director to drive its growth into the UK and Northern European markets. Martin has over 10 years of experience in ecommerce with both agencies and technology providers. Most recently he was Regional Vice President […]
Paco Rabanne is launching an exclusive two-night Christmas pop-up experience at the Hydraulic Power Station in Wapping, inspired by its number one selling 1 Million and Lady Million fragrances. The brand experience was created in partnership with creative agency Elvis. Paco Rabanne selected Elvis to create a multi-faceted campaign for the crucial pre-Christmas period, […]
Bompas & Parr have unveiled their latest creation, Once Upon a Time in Birmingham, in Hammerson’s flagship destination Bullring & Grand Central, just in time for Christmas. The Christmas installation features 88,000 fairy lights which, at over 9km of illumination, is more festive lights per square foot than any other site in Britain. Running till […]
Independent Italian restaurant, Figo, has officially launched at International Quarter London (IQL), the £2.4 billion joint venture development between Lendlease and LCR. The new 3,024 sq ft space, catering to 100 customers, features food that reflects traditional and modern Italian dishes with a regional focus, and includes a cocktail bar and open plan kitchen to […]
A range of festive activities have begun at Elephant Park in south London where a four-week pop-up titled ‘Merry Elephant’ is transforming the recently opened Sayer Street and Deacon Street into a mini Winter Wonderland, at the £2.3 billion regeneration project led by Lendlease and Southwark Council. Christmas tree decoration and delivery services will […]
Logic Vapes hosted an exclusive launch for their limited-edition Logic Compact Crystal vaping device. The ‘Vape Vault’ launched in London last Thursday and will be making appearances in Manchester and Edinburgh throughout December. The glitz and glamour evenings will include a Cristal Champagne reception, canapes, a saxophonist, diamond show dancers, a crystal encrusted Rolls Royce […]
Whole Earth has announced it will be an official supporter of Team GB in the run up to the Tokyo 2020 Olympic Games, as it aims to boost awareness of the brand’s healthy and wholesome credentials, and drive category growth. The one-year partnership will see Whole Earth become the official peanut butter of Team GB. […]
For the fourth year, Tabasco opens its doors to the Pick-Me-Up Café, dedicated to reviving Brits during the Christmas party season. This year, Tabasco Sauce is making things even easier by delivering Londoners a DIY Bloody Mary kit – designed to look like an advent calendar – to their front doors exclusively via Deliveroo. To celebrate […]
JCDecaux has, for the first time, partnered with Talent Village and co-created a campaign of influence, across 230 screens in Paris throughout the Monoprix and monop’ showcases. The campaign, activated by true talent, was to promote Quay’s new collection of anti-blue light glasses. Across the city, ultra HD screens illustrated the high-quality campaign library, which allowed passers-by to discover the […]
Dorset-based PR agency Liz Lean PR (LLPR) has expanded its senior team, making three new senior appointments and formally expanding its planning and stakeholder engagement offers. The agency has worked with clients on planning and stakeholder engagement throughout its 20-year history but is now bolstering these services with a series of new hires. Through their […]
CBRE Global Investors has announced that specialist London-based operator Frame has opened its 5,200 sq ft fitness studio at Angel Central, Islington. The newly created bespoke basement space features three specialist studios: for Barre, Yoga and Dance; for Reformer Pilates; and one for HIIT and Strength training. The class-based fitness brand was founded in 2009 […]
Creative communications agency Leagas Delaney has unveiled its collaboration with Brooklyn artist Scott Albrecht in the latest instalment of the ‘Artist Edition’ from Pernod Ricard’s whisky brand Ballantine’s prestige. The unique bottle and packing design and an accompanying film received its worldwide debut in South Korea Dec 4th to mark the launch of Ballantine’s limited-edition 17-year-old […]
intu scooped two Revo Gold awards in a celebration of the best of the best in placemaking on December 4th. The two awards recognise intu’s expertise in developing retail and leisure destinations with a difference. The honours were awarded for intu’s retail and leisure extension at intu Watford in the Re:new category, and the leisure […]
Leading retail and shopper marketing agency, Savvy, are excited to announce that it has been appointed to carry out a festive integrated, campaign for Next – bringing Christmas jumpers and jammies to the UK workforce. As part of the campaign Savvy have created a pop-up experiential experience to entice Christmas shoppers and office workers. This […]
ELVIS’s campaign for Mondelez has taken home the Grand Prix at the DMA Awards 2019 ceremony at London’s Old Billingsgate, where all this year’s winners were announced. The ‘Hunt the White Cream Egg’ campaign won the top prize thanks to its creative execution, integrated strategy and, ultimately, fantastic results for the brand. Matt Conner, Chair […]
This Christmas, Haygarth has teamed up with Vodafone to present The VeryMe Tree – a fully interactive digital Christmas tree which combines the spectacle of a public tree with the joy of surprises underneath it to promote Vodafone’s new rewards platform: VeryMe. The tiered experience provides a heart-warming, communal Christmas experience for all shoppers, regardless […]
Ogilvy announces the appointment of Daniel Fisher as new Global ECD across the Unilever portfolio, and Nadja Bellan-White as Global managing director for Unilever, focusing on Dove. Fisher will work in a WPP-wide capacity, based at Sea Containers in London and will have a primary focus on bringing fresh thinking to the Unilever business. He […]
In a world media first, the first film trailer for the highly anticipated 25th James Bond movie No Time To Die was released on the iconic Piccadilly Lights in London on December 4th. The film, which is distributed by Universal Pictures, is released in the UK on April 2 2020. This is the first time a […]
Manifesto Growth Architects, a pioneer in the new wave of growth strategy consulting, has appointed a new partner. Joanna Levesque will lead Manifesto’s financial services (FS) practice with a remit to help Manifesto’s retail FS and Payments clients navigate critical industry challenges and deliver growth through new revenue streams and innovative business models. Levesque will […]
Oatly has launched its first range of oat-based ice cream flavours in the UK with a nationwide, cross-media campaign: ‘From Oatly with Love Handles.’ The marketing drive celebrates Oatly’s first UK frozen range, with a very honest message… this is no health food. In fact, the Chocolate Fudge, Hazelnut Swirl and Salted Caramel ice creams unashamedly […]
Beano has continued its rubber chicken Christmas tradition with a brand new window display, unveiled at their Fleet Street office. Inspired by the popularity of rubber chicken content on Beano.com, the window design follows the success of 2018’s display which saw a choir of rubber chickens brought to life by members of the public at […]
Experience12, the pop-culture marketing agency is looking forward to a merry little Christmas as it announces the launch of its 2019 pop-culture Christmas party advent calendar. The calendar embodies film, TV and gaming highlights who have ‘sleighed’ pop-culture in the past year, welcoming a range of top characters from the likes of Stranger Things, Good […]
Marketing and communications agency Clarity, has launched an Augmented Reality (AR) menu as part of the ‘Be in The Know’ campaign for cocktail bar chain Be At One. As part of the new campaign, the bar has also partnered with Bacardi, to further promote the three secret AR cocktails that are revealed via the app. Following […]
Luxury British footwear and handbag retailer, Russell & Bromley, has officially opened its newly relocated store at 107 Long Acre, Covent Garden; taking a prime position opposite Covent Garden Tube station. The relocation of the store remains part of the Mercers’ Company estate in central London. Designed by their in-house team, Russell & Bromley’s latest […]
Charity Age UK, in tandem with creative agency Brave have launched a new campaign to support older people who have no one to turn to in a crisis. More than 2.5 million older people say they have no one to turn to for help and suppor, and at Christmas time these feelings can feel even […]
On Monday 2nd December strategic branding company, Creative Spark, announced they have strengthened their client relationship with Junkyard Golf Club by accelerating the business’s growth via a concise digital strategy and website improvements that have expanded their online presence. The agency has worked with the business for two years and seen it grow from a pop […]
Such is the pull of ‘helpful home’ technology, such as smart speakers, that a quarter (24 per cent) of Brits couldn’t live without it, according to new research. A survey of 2,000 adults who use smart tech – from speakers to thermostats – showed that 54 per cent believe the tech improves their productivity while […]
Sainsbury’s has announced it is opening a three-day pop-up for pooches that will serve up delicious dog-friendly Christmas dinners, taking place from 13th to 15th December. Visiting dogs will dine on a ‘silver service’ style feast, complete with doting waiters, at the pop-up restaurant in London. On the menu will be tail wagging-worthy treats, including […]
This Black Friday Deliveroo, is gifting thousands of pounds worth of prizes through a world’s first giveaway via Spark AR Technology. The Deliveroo Golden Riders – kitted out in gold from head to pedal – will cycle through Birmingham, Cardiff, Edinburgh, London and Manchester from November 25th. Brits can use any smartphone camera to scan […]
A world’s first bacon sandwich ATM is launching, as Deliveroo looks to help Londoners get over what statistically is going to be our most hungover day of the year in 2019. Data from the British delivery firm has shown we’re aching for some bacon after a big Christmas night out, with breakfast orders skyrocketing 72% on the […]
This year Deliveroo are celebrating all that’s good about Christmas: giving and eating, by creating and giving away a range of food-inspired decorations. The baubles are limited edition and moulded on Deliveroo’s best-selling dishes, each bauble is hand painted and worth £34. These chosen dishes include the crunchy cali roll from YO!, gyoza from Wagamama, […]
RPMI Railpen (Railpen) has officially welcomed three leading fashion and lifestyle retailers, Levi’s, GAP and Neon Sheep, to Caledonia Park, which has recently unveiled its new vision as Scotland’s premier designer village. Taking 2,766 sq ft, Levi’s has launched at the destination’s fashion-focused South Mall, stocking its coveted clothing and denim collections, and iconic products such […]
Sloane Stanley has announced the opening of two luxury fashion pop-ups in the heart of Chelsea. London based fashion retailer, Seren, has opened their UK debut pop-up at 279 Fulham Road, while artisan lifestyle brand, An Indian Summer, has also returned to 340 King’s Road for their second pop-up this year. Currently retailing on Net-A-Porter, […]
Cheshire based B2B PR agency, Skout, has added to its senior team with the appointment of Claire James as account director. Claire’s appointment is the latest in a number of key roles that sees the business enhance its position as one of the UK’s leading B2B agencies. Claire brings more than 25 years’ experience in […]
London commuters heading via London Bridge tube station could nab themselves free gifts this Friday thanks to a promotion from Caorunn Gin. Caorunn, a Scottish gin, are banishing the ‘winter blues’ by teaming up with Transport For London (TFL) to launch their ‘Simple Pleasures’ campaign, encouraging commuters to embrace those simple yet pleasurable moments this […]
Lookers hits the right notes with sponsorship of North East musical institution Motor retailer Lookers has struck up a sponsorship agreement with Royal Northern Sinfonia (RNS) in the North East as part of its support for talent in the region. Lookers will now support the work of this world-class chamber orchestra as it tours the North […]
Finns’ favorite condom brand to address the very local preference in sex: salty licorice No other country in the world is as excited about black, salty candy as Finns are. Finns are less eager, however, to use protection during oral sex. One of Finland’s best- known condom brands, Sultan undertook a study which showed that only […]
Mars Galaxy’s latest chocolate truffle is appearing at UNESCO World Heritage Site, Blenheim Palace, this festive season. The chocolatey collaboration will be realised in an engaging installation as part of Christmas at Blenheim Palace (22 November, 2019 – 5 January, 2020). Galaxy has worked in conjunction with the light trail’s producers Sony Music and Blenheim […]
The PMS International owned, Elves Behavin’ Badly, are back this December after being banned from the North Pole. Elfie and Elvie have landed in London to show Londoners just how lewd, rude and outrageous they can be, ensuring that Christmas kicks off in the most badly-behaved way possible. The life-sized elves have taken over London’s […]
Field marketing and brand experience agency,Blue Square, has announced their partnership with Hewlett Packard. Blue Square’s Managing Director, Andrew Leaver commented on the new partnership stating: “HP are one of the world’s leading innovators in technology, to be their chosen field marketing partner for the UK is incredibly exciting. This partnership brings with it […]
As the Plain English Campaign celebrates its 40th anniversary this year, Confused.com has announced its exclusive title sponsorship of the Plain English Awards 2019. Confused.com’s customer research has revealed that for many Brits, 2019 is felt to be the most confusing year yet. So, there’s no better time to partner with the Plain English Campaign to […]
MCI has enhanced its advisory capacity and value proposition for corporations to better activate clients’ brands through technology and people engagement touchpoints. Within the last 3 decades, MCI experts all over the world have gained valuable insights, experience and knowledge in brand activation, revenue generation, managing complex risk and bringing audiences together. As an established trusted […]
IG, the UK-based financial trading company, has launched a digital Out of Home (DOOH) branding channel to bring breaking news to commuters in the city. A DOOH media first for the financial sector, this long-term initiative is booked to run on JCDecaux’s Motion@TheCity network until 27th April 2020 inclusive. Produced by Grand Visual, IG’s financial […]
Pernod Ricard UK has announced the launch of a major new series of brand experiences for Jameson Irish Whiskey, in partnership with music events start-up Sofar Sounds. The initiative, Sofar Sounds’ biggest ever UK partnership, was developed in collaboration with Havas Media and JUMP, Havas Media Group’s content and partnerships division. Jameson is partnering with […]
The St David’s Partnership has enhanced its international retail line-up with the openings of lifestyle brands Ted Baker and Skechers at one of the UK’s premier retail and leisure destinations, St David’s Cardiff. From their new 2,800 sq ft unit on the Grand Arcade, Ted Baker has added to the growing list of international fashion […]
Grosvenor Europe has announced that Jo Malone London has officially opened at Liverpool One, unveiling a new 1,248 sq ft custom concept space on Saturday. Quintessentially British and globally renowned, Jo Malone London is at the distinguished forefront of perfumery, curating stylish and sophisticated ranges of scents since 1994. Situated at 12 Peter’s Lane, […]
Iconic toy brand The LEGO Group has officially opened its new store in Hammerson’s flagship destination Bullring. The store has a whole host of in-store play experiences, as well as a LEGO minifigure scanner which uses consumers’ handprints to transform them into one of the brand’s minifigures before they enter the store. It stocks one […]
The O2, the world’s most popular music, entertainment and leisure venue is pleased to announce the signing of KickTown, the world’s first technology-led football challenge experience. KickTown is set to take a 3,000 sq ft sized unit within ICON Outlet on the Lower Level of The O2 and will open its doors this December. The […]
Centre:mk has won a major international award for its customer-centric culture. At the second International Customer Experience Awards, held in Amsterdam on November 21, centre:mk’s management team, led by Centre Director, Kevin Duffy, beat a shortlist of highly regarded businesses from around the world to win the coveted award. The award recognises the importance […]
Free mobile power bank service, powered by renewable energy, will be available to attendees at Google Cloud Next event at the Excel. Attendees of the event get a free power bank and just pay a £15 fully refundable deposit. Lifesaver is a B Corp business trying to encourage venues and events to be more sustainable […]
The St David’s Partnership, owners of St David’s, Cardiff has today announced the opening of all-day brasserie, The Ivy Cardiff, marking The Ivy Collection’s debut restaurant in Wales. The new two-floor 5,400 sq ft brasserie has a capacity of up to 284 guests, an outdoor seating area, and an elegant private dining room with views […]
Lend Lease Retail Partnership (LLRP), a fund managed by Lendlease, has announced that leading global athletic footwear and apparel retailer, Foot Locker, has signed for a new unit on Jubilee Walk within Touchwood shopping centre, Solihull. Set to open later this month, the 3,000 sq ft unit will offer the American brand’s latest and greatest […]
Southbank-based experience marketing agency George P. Johnson (GPJ), opened its doors to local pupils from Walworth Academy for a morning of interactive sessions, as part of Discover! Creative Careers. Taking place nationwide 18-22 November 2019, Discover! Creative Careers Week is part of the Creative Careers Programme (CCP), that aims to diversify and increase the number […]
LabTech, owner of Camden Market, has announced the UK debut opening of new dessert parlour, Hans & Gretel, while the North Yard marks the start to the festive season with the installation of Camden’s first ever ice rink. Located on the corner of North Yard, opposite Roly’s Fudge, Hans & Gretel, the childhood-inspired treat utopia […]
The announcement of the rebrand RAWR comes ahead of brand launch and flagship store opening on 28th November. 18 November, 2019: RAWR, formerly Lashious Beauty, today announces its complete rebrand and relaunch with global experience company Imagination, as part of a significant expansion plan. RAWR tasked Imagination with conducting a full brand overhaul, including audience […]
Seven Dials welcomed thousands of visitors on 14th November to celebrate the atmospheric West End village’s annual Christmas lights switch on, and officially inaugurate the festive season. Both the lights and the evening’s Christmas activities were based around the theme a ‘Starry Night’, held in aid of the housing and homelessness charity Shelter. Visitors were treated […]
Field Marketing specialists ,Elevate, has announced two new promotions within the team. Sue Welch has been promoted to Senior Account Manager for the recently awarded Britvic account. Sue has been with Elevate/Fieldsmart for 10 years, started in the Commercial department and this year was instrumental in setting up the highly innovative London Essence Premium Tonics […]
Behaviour change agency, 23red, has announced the redesign of its multi-award-winning film ‘Eighteen’, created in partnership with Network Rail to highlight the dangers of electrified railways. The film has been reworked into a 32-page comic book and will launch at ComicCon Birmingham 2019 to communicate the campaign’s lifesaving message to a younger audience. Views of the […]
Highjam has been appointed by Quartz to run a brand awareness campaign across London for the launch of their app in the United Kingdom. Quartz provides global news and insights, and has more than 20 million people read, listen to or watch their content every month. As part of their ambition to build brand awareness […]
Saatchi & Saatchi London has announced the appointment of Kerry Roper as head of design, starting immediately. Roper began his agency career at Leagas Delaney, followed with a period as head of design at Dare before eventually moving to Anomaly. In addition to his advertising career Roper’s skills have been in much demand by Topshop, […]
The Sustainable Restaurant Association chose East London’s iconic Troxy as the venue for its annual Food Made Good Awards, which celebrate innovation and dedication to carbon and waste reduction from the UK’s restaurants and producers. Given the increasing demand for ethical and responsible dining in the events and catering industry, the awards – held on […]
Lancôme have teamed up with St Pancras International to unveil this year’s sparkling festive installation, inspired by Paris’ most iconic landmark – The Eiffel Tower. The magnifique 36-foot installation embodies the elegance and cheerful spirit of the world’s largest French beauty brand, brightening up the station with Lancôme’s signature pink pantone. The creation will be […]
The Providores, the restaurant in Marylebone that closed in July, has announced that it will be replaced by Mayfair-based Japanese eatery, Taka. Shelley Sandzer, the leading specialist UK leisure property agency, acted on behalf of The Providores in securing the lease assignment. The 2,500 sq ft, three-floor site at 109 Marylebone High Street will be […]
John Lewis & Partners Cardiff, in the St David’s Shopping Centre, has launched its brand new beauty concept ‘The Beauty Society’, inviting customers to step into a world of beauty inspiration. From the comfort of this uniquely designed luxe dwell space, Beauty Guides will be on hand to provide personal, independent and inspirational advice to […]
RPMI Railpen has announced the UK’s largest sports retailer, Sports Direct, luxury mecca Flannels, and USC have selected Cascades Shopping Centre in Portsmouth for 50,000 sq ft of trading space due to open in spring 2020. Split across two floors, the new stores join Cascades Shopping Centre’s existing line-up of major anchor tenants, including Primark, […]
Two south London-based eateries have opened at Elephant Park – the £2.3bn regeneration project headed by Lendlease and Southwark Council in Elephant & Castle. Traditional Ethiopian restaurant, Beza, which previously operated within Artworks Elephant – Lendlease’s pop-up retail park created to support and incubate small local businesses – is serving a range of authentic dishes […]
Grosvenor Europe has announced that ROX, the luxury jewellers, has officially opened its first boutique in the North West on Liverpool ONE Peter’s Lane. The 1,600 sq ft store offers ROX’s own range of beautifully crafted jewellery, and for the first time in Liverpool, Hublot, the Swiss watchmaking brand, will be stocked as ROX’s exclusive […]
The Joe Berry Award is the longest standing retail award in Australia. An award which is unique in the entry requirements and deliverables. An award that brings together a wide cross- section of the retail industry allowing young executives from retailer, manufacturer, supplier, service provider and wholesaler sectors to compete on a level field. If […]
Sloane Stanley supported Strutz in hosting the ultimate charity canine fashion show and auction along the King’s Road. Hosted by Love My Human, with additional support from Knight Frank as well as numerous local and international pet brands, the event proved to be a huge success, with front row seating selling out in record time and over […]
Sloane Stanley has announced that leading tile retailers, Mandarin Stone, have signed for a 1,233 sq ft showroom space at 255 Fulham Road, in the heart of Chelsea. The brand is due to open their store in January 2020, marking its second London location after Primrose Hill. Mandarin Stone’s location of Fulham Road as it’s […]
Visa debuts its 2019 Christmas campaign featuring real independent shopkeepers to inspire the nation to visit their high streets and shop locally this Christmas. Visa’s Christmas campaign is supporting the UK’s independent retailers for a second year. In a rallying cry to UK shoppers, the campaign is encouraging people to switch their focus from what […]
The wine bar, Vagabond, has announced the appointment of brand communications agency Clarity to help with its proposition development. Clarity will be responsible for developing a compelling and future proofed brand proposition from which Vagabond can realise their growth ambitions. The agency will help define how the brand looks, behaves and talks to its valued customers, […]
XYZ has announced the appointment of Lizon Tijus as their first experience design lead. With years of experience in the events industry, working on brands such as The Guardian, Deloitte, London Design Festival and Lloyds Banking Group, Lizon, who started at XYZ as a freelancer, was in such demand from the agency’s impressive client list, […]
LabTech, owner of Camden Market has announced its collaboration with eco-activists Extinction Rebellion to unveil a new mural for Buck Street Market; London’s first eco-friendly market. The mural design has been commissioned to address the theme ‘Mother Nature is Watching You’ to drive awareness of the new market and to help encourage all to minimise […]
Dick’s Sporting Goods, the largest U.S.-based, full-line omni-channel sporting goods retailer wanted to showcase their latest apparel, outerwear and footwear assortments in a way that they had never done before – by hosting a fashion show in New York City. The brand sought to create a memorable, cutting-edge experience that would take place at the […]
Lendlease and Invesco Real Estate, the global real estate investment manager, have announced that John Lewis & Partners have officially unveiled the opening of their entirely new Second Floor, home to Childrenswear, Nursery, Toys, Haberdashery, TV, Audio, Technology, the Bureau de Change and Customer Services. Alongside a ribbon-cutting, there was a cake and raffle for Partners (employees). […]
St David’s, Cardiff, owned and managed by The St David’s Partnership, a joint venture between intu and Landsec, has marked ten years since the opening of ‘St David’s 2’ on 22nd October 2009. The destination celebrated for ten days, across two full weekends from Friday 18th to Sunday 27th October, with prize giveaways, a giant cake and […]
McCann Enterprise has announced the promotion of Jeremy Davis to Managing Director and Jonathan Turner to Client Services Director to lead the agency as it transitions to its next phase of growth. The promotions follow a strong run of new business wins for McCann Enterprise, part of McCann Worldgroup, over the last 12 months including […]
Nyetimber, the world-renowned English sparkling winemaker has engaged experience experts Meredith Collective to deliver a luxury two-month Christmas boutique at Burlington Arcade, the iconic retail destination in Mayfair, London. This latest Nyetimber experience signals the brand’s focus on experiential as a foundation for its marketing strategy and follows a series of successful luxury summer experiences, […]
On the 28th October, as part of their mission to ensure every child in the world is vaccinated, Unicef have launched a campaign at Waterloo station to recruit commuters in the War on Disease. This interactive activation took place throughout the day at London’s busiest station, which receives around 2.3 million visitors per week. […]
Experiential marketing agency N2O has delivered a brand awareness campaign for Indian beer brand Bira 91 in a sporting summer activation at the ICC Cricket World Cup 2019. The award-winning agency helped the beer brand reach thousands of fans at the 48-match tournament, activating at venues including Lord’s Cricket Club, Edgbaston and The Oval. N2O […]
American-Italian restaurant, Smoke & Dough, is celebrating the launch of its debut UK location at Liverpool One, part of the private international property company, Grosvenor Group. The new 7,000 sq ft site is situated on The Terrace, joining the destination’s diverse restaurant line-up. Founded by chef Deepak Bahuguna and Sachin Bajpai, the interactive BBQ concept […]
Digital agency, Organic, has promoted Ben Scoggins into the position of managing director. Ben was originally brought into the agency, with offices in Exeter and London, 15 months ago in the role of Commercial Director. As managing director, he will focus on leading the day-to-day running of the agency as well as working with the […]
BT took over the world-famous Piccadilly Circus in a one day activation that showed children how to code by creating their own avatars. These avatars will be displayed on the iconic screens at the London landmark. The activation is part of “Beyond Limits,” BT’s biggest brand campaign in 20 years and is led by Saatchi & […]
For the 10th consecutive year, Freeman has been certified by J.D. Power for providing “An Outstanding Customer Service Experience” with its live phone support. The recognition falls under the J.D. Power Certified Customer Service Program℠, which acknowledges companies with a strong commitment to providing an outstanding customer service experience. During its evaluation process, J.D. Power randomly […]
Popcorn PR has been appointed by Cartoon Network to launch season two of its original show, Apple & Onion, driving channel tune-in, fandom and audience awareness of the new episodes. Launched last year, Apple & Onion was the most successful Cartoon Network show of 2018, and Popcorn is delighted to welcome such a fun and […]
Guinness World Records is implementing three educational initiatives this October to support school age children. Themed around a myriad of Guinness World Records content, activity will encourage children to ‘power their curiosity’ and learn amazing record-breaking facts both inside and outside of the classroom. GWR will partner with three leading educational brands – KidZania, Creation Station and Twinkl. Kidzania The […]
Longmartin Properties Ltd, a joint venture between Shaftesbury and the Mercers’ Company, has announced the signing of independent wine specialists, 28º–50º. They are the latest restaurant operator to join The Yards, Covent Garden, the newly re-branded series of interconnecting courtyards that includes St Martin’s Courtyard and Mercer Walk. Set to open in November, 28º–50º […]