TMG’s Slingshot wins Southbank Centre Wintertime 2018/19 event sponsorship account
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Slingshot has announced that it has been appointed by London’s Southbank Centre to manage its commercial rights for Wintertime – the UK’s largest celebration of winter culture.
Slingshot Sponsorship will handle all commercial rights and partner opportunities ahead of the 2018/2019 event.
Over the event which spans three months from November 2018 to January 2019, the Southbank Centre’s Queens Walk will be transformed into a twinkling winter extravaganza filled with Christmas surprises, attractions and activities for everyone. The celebration integrates a diverse arts and culture programme, festive food and winter markets, as well as headline shows, the fairy tale Rumpelstiltskin and the daredevil spectacular Circus 1903 – making it the place to be for both consumers and brands this winter.
Alix Wooding, director of development at Southbank Centre said: “We are thrilled to offer our ever-popular Wintertime once again as a seasonal celebration by the side of the Thames and we are looking for a dynamic partner to help us deliver an experience that is fun and inspiring.”
“Slingshot has an excellent reputation matching partners together and we look forward to working with them to find the perfect team to take with us on this journey.”
Sam Howell, sponsorship director of Slingshot Sponsorship commented: “Southbank Centre as a location is one of the most well recognised and iconic around the world and we are looking forward to working on the Wintertime event to showcase its undeniable potential to deliver world class partnerships with brand.,”