News Tag Archives: PR Stunt

Tabasco Pick-Me-Up Pit Stop pops up this festive season

The UK’s first Bloody Mary café, the ‘Tabasco Pick-Me-Up Pit Stop’, is opening its doors to help perk up commuters on their way to work during the nation’s biggest party week. New research reveals that 13.7 million Brits are expected to don their Christmas clobber and attend their festive dos in the third week of […]

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Three and Netflix allow The Crown fans to ‘Borrow My Corgi’

  Inspired by The Queen’s longstanding love of Corgis and the popular ‘BorrowMyDoggy’ trend, Three UK is launching a new canine experience to mark the return of The Crown on Netflix. ‘Borrow My Corgi’ gives fans a truly immersive way to enjoy the show – by binge-watching it in the company of their very own […]

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The Economist adds winter flavour to food waste-themed experiential campaign

Latest real world subscription activation highlights critical need to reduce food waste by offering fresh soup made with vegetables rejected by retailers. In a new twist on its #feedingthefuture campaign, The Economist is encouraging Londoners to try free nutritious soup made from vegetables destined for the bin. Engaging with people through a branded mobile trike, […]

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easyHotel offers ‘Pupgrade’ service for hipster dogs

The capital’s latest obsession, ‘Social Petworking’, is leading to a rising number of small dogs accompanying their owners on business trips. easyHotel is the only UK hotel chain that allows guests to bring their pets.  For an additional £10 per night, dog owners can book their dogs in for a stay. To assist dog owners […]

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The Meredith Collective creates immersive walnut supper club in Shoreditch

On December 2nd, San Fran chefs, Evan and Sarah Rich, will be hosting an exclusive California themed supper club, Rich Table LDN, in Shoreditch. With only 20 seats available, the event has been organised to celebrate the California walnut harvest. Guests will be transported to a beautiful California walnut orchard, designed and built by Meredith […]

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Whole Earth opens pop-up nut butter fondue bar

Whole Earth has created the first-ever peanut butter fondue bar in Shoreditch, London, which opened to the public on 24-25 November. Over the two days, the Whole Earth Nut Butter Bar became a must-visit destination for peanut butter fans. The unique dining experience gave visitors the opportunity to experiment with different dipping combinations, enjoyed in […]

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Dacia closes Westfield Pop-Up for Black Friday

Highlighting its commitment to year-round value, Dacia closed its first ever pop-up store for one day only to make a statement against Black Friday and one-off savings. Shoppers at Westfield Stratford, one of the UK’s biggest shopping centres, found the store closed on one of the busiest retail days of the year, with 185,000 visitors […]

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Kraft Heinz launches 50th ‘Beanz Meanz Heinz’ anniversary campaign

To celebrate 50 years of the iconic ‘Beanz Meanz Heinz’ slogan, Kraft Heinz  launched its anniversary campaign, which included 50 special, limited edition labels on 15 million cans of Beanz, a fully branded #BeanzMeanzHeinz double decker bus and a microsite offering the public the chance to personalise their Beanz can labels. The bus, executed by […]

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Sense helps London’s iconic statues Wrap Up

Charity and marketing agency team up to clothe landmarks for the launch of Wrap Up London, an experiential campaign aiming to reduce cold-related deaths this winter.  Sense London, the experiential marketing agency, and charity Hands On London have come together to wrap up the city’s most exposed residents – its famous statues – to launch the […]

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Graduate Hotels embarks on Mutt Cutts tailgate tour

Graduate Hotels has kicked off their autumn 2017 tailgate tour during which they will visit university towns for home football games in a recreation model of the Mutt Cutts van from the 1994 movie Dumb and Dumber. Created in partnership with leading experiential agency OutCold, the mobile tailgate commenced in Ann Arbor, MI and includes […]

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Guinness World Records celebrates fluffy cats and dogs in London’s most comforting setting

  The Amazing Animals Fluffytorium, a place celebrating the fluffiest and furriest animals, is coming to London this October half term. The fur filled experience has been created to celebrate the release of the new title from Guinness World Records – Amazing Animals – a book totally dedicated to the fastest, tallest, strongest, strangest and […]

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New Shoreditch ‘NUNdos’ eatery offers food for the soul

This October, people will have the opportunity to experience the world’s first nun-powered eatery promising ‘food for the soul’. Brand new, soulful soup pop-up ‘NUNdos’, will open the doors to convent life at the White Rabbit (Shoreditch, London) from 17th – 19th October. Diners will be invited to break bread and reflect on modern life […]

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Papa John’s treats Londoners to an underground pizza party

Pizza-lovers were treated to a taste of Papa John’s new ‘Papa’s Deep Crust’ in an unusual dining experience at London Underground’s deepest station Lucky Londoners at the Underground’s deepest Tube station, Hampstead, were last night treated to Papa John’s new ‘Papa’s Deep Crust’ pizza, in a unique platform-dining experience. Hampstead Tube station on the network’s […]

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Burger King France and Buzzman launch Mystery Burger campaign

The latest PR stunt from Burger King France and agency Buzzman sees a burger lucky dip rolling out across the nation. For two euros, Burger king fans can pick up a mystery burger box from any burger king restaurant, the contents of which will only be revealed upon opening. With ten burgers on the burger […]

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News Tag Archives: PR Stunt

Now TV opens Trolls Beauty Salon in Shoreditch

From August 26th the family movie Trolls is available to stream on NOW TV. To celebrate,  families are invited  to experience their very own Troll transformations as Now TV open the UK’s first Troll inspired pop-up beauty salon. Located under a bridge in Shoreditch, the salon’s Troll-ific stylists will offer free candy-coloured makeovers inspired by […]

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Virgin Media launches Virgin TV Kids with Kings Cross activation

Virgin TV has created a giant trampoline bed to celebrate the launch of the new Virgin TV Kids App. Children can ‘jump for joy’ on Virgin TV’s giant trampoline bed. Designed to look like an actual adult bed, the 5×3 metre trampoline is a celebration of what it means to be a kid – at any […]

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Liverpool One welcomes bespoke VW Beetles

To mark the 50th anniversary of the 1967 Summer of Love, the phenomenon that saw 100,000 people, including musicians and artists, flock to San Francisco’s Haight Ashbury district, Liverpool ONE invited artists to paint three iconic Volkswagen Beetles for a unique art installation on Paradise Street. Each VW Beetle will be designed with a theme […]

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M&C Saatchi creates the first ‘real’ Game of Thrones Marathon

For the launch of Game of Thrones season seven, Sky and M&C Saatchi created the first TV marathon actually run by fans of the award-winning show. A group of marathoners addicted to the TV series crossed Italy behind a moving screen, while watching the first six seasons of the most followed series in the world. […]

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World’s smallest ice cream van arrives at intu

The world’s smallest ice cream van has been unveiled as part of intu’s pledge to make customers smile and follows research revealing that eating ice cream makes people happier. The mini motor launched at intu Trafford Centre in Manchester ahead of a UK tour, delivering free bitesize scoops to intu customers. The ‘Nice Cream Van’ […]

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Vivid Matcha appoints specialist consultancies for UK growth spurt

Vivid Matcha has appointed  PR and social agencies to drive brand growth across the UK following new launches in Tesco and Waitrose. Following competitive pitches, Vivid Matcha sought an agency with expertise in working with startups to manage its consumer and trade PR campaigns and has appointed The Wern to manage its PR activity. The company […]

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Panasonic Grooming creates the Tash Modern to launch the Panasonic 3-in-1 i-Shaper Trimmer

  Over two thirds of British gents are re-styling their facial hair monthly and three quarters (75%) of bearded males rank themselves an impressive 7.5 out of 10 for attractiveness. So, to celebrate the country’s eclectic designs and confidence boosting beards, Panasonic Grooming has launched an art gallery dedicated to the good, the bad and […]

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Kettle Chips research shows two thirds of Brits eat Al-Desco

The new lunch break consists of 30 minutes of eating limp sandwiches and surfing gossip sites according to new research which charts the rise of ‘Al-Desco’ dining. A new study finds the majority of people are failing to take a break throughout the day with only two in ten (22%) Brits surveyed managing to take […]

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Deliveroo opens Game of Thrones inspired bakery

On 17th July 2017, as the seventh series of Game of Thrones premieres on UK screens, fans will be able to order their very own loaf based on the iconic Direwolf bread Hot Pie baked for Arya Stark on the show. Improving on the show’s recipe, the ‘John Dough’ loaves are a  whole wheat cornbread […]

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Sacla’ surprises London diners with impromptu opera performance

Diners at a London pizzeria experienced a meal of an operatic magnitude as they were treated to an impromptu musical performance. Secret opera singers, disguised as restaurant staff, broke into song during the lunchtime rush hour at an Italian pizzeria. The performance was orchestrated by Sacla’, the Pesto People, who brought the spirit of Italy […]

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Traxi service hits the streets of London

The iconic tractor normally spotted in fields across Britain came to Chelsea last week offering a unique taxi service.  Cider brand Orchard Pig transported the bright blue tractor up to the big smoke to offer a more laidback approach to the Friday rush hour. With the average daily commute in London lasting 57.1 minutes, Orchard […]

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London gets a ‘flying visit’ from Interactive Bug Bus with Boots UK Travel Health Clinic to help families learn about Travel Health

With more and more families holidaying in exotic locations and 34 different species of mosquito in the UK (amongst other biting bugs), Brits are now at increasing risk of being bitten by bugs. As part of its mission to champion everyone’s right to feel good, Boots UK has teamed up with arctec at the London […]

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RHS and House of Experience give away 37,750 roses

To raise awareness of RHS Hampton Court Palace Flower Show, 4th-9th July (RHS Member’s Days 4-5 July) and RHS Flower Show Tatton Park, 19th– 23rd July (RHS Member’s Day 19 July), RHS will be giving away a total of 37,750 roses in various locations across London, Manchester and other areas local to Tatton Park. The […]

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The Belvoir Balloon takes flight

Throughout summer  the Belvoir’s Little Drop of Lovely hot air balloon will be flying through the  skies at food and countryside festivals, including Bristol Balloon Fiesta. Belvoir cordials and whynot! thinkpeople have worked together to design and build a bespoke droplet shaped hot air balloon and a support mobile sampling area, where everyone can enjoy a […]

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Panasonic and Tom Kitchin host gourmet microwave meal dinner party

On Wednesday 7th June, Michelin-Starred Chef Tom Kitchin hosted an exclusive dinner for 40 influential guests which included MasterChef 2017 winner Saliha Mahmood-Ahmed and Team GB Rower Helen Glover for an intimate evening at London’s iconic Tower Bridge Walkway, with meals prepared using just a microwave. To shun the misconception that there’s an abundance of […]

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Hendrick’s Gin celebrates World Cucumber Day

In celebration of World Cucumber Day, Hendrick’s partners with on-trade accounts to offer customers a Hendrick’s & Tonic in exchange for a cucumber On Wednesday 14th June, Hendrick’s Gin will recognise the true value of the cucumber by transforming the humble green fruit into exchangeable monetary units in celebration of World Cucumber Day. The gin […]

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BrewDog offers free beer for voters

BrewDog is  encouraging the wider public to use their vote on Election Day by offering a free beer to anyone who casts their vote on Thursday. To claim a free Punk IPA, voters need to take a selfie outside their polling stations and show it to bar staff at any UK BrewDog bar. Those who […]

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Benefit Cosmetics launches the UK’s first brows and beauty drive-thru

This summer, Benefit Cosmetics will launch GlastonBrow – the first brows and beauty drive-thru, which will be giving away free Benefit goodies, brow waxes and festival essentials, on the route to Glastonbury. Experiential agency The Persuaders have designed and will be producing the drive thru, located on the main road to Glastonbury, GlastonBrow will be […]

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Produce UK and Hope & Glory PR open the world’s first Powerpuff Girls Emporium in London

New research reveals that only one in ten of all Superhero films have a female lead, and with brand-new episodes of The Powerpuff Girls on Cartoon Network, the ultimate sugar spice and all things nice squad  opened a Powerpuff Emporium in Central London, to celebrate kick-ass girls everywhere. Located in Soho, London – the three-day immersive experience, created by Produce UK for Cartoon Network in collaboration with Hope & Glory […]

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Lucozade Energy ‘Whoosh Hour’ gets Londoners moving with a free journey on London Underground with the UK’s First NFC Enabled Bottle

  On Tuesday 30th May, Lucozade Energy launched an NFC-enabled bottle that empowers Londoners to ‘Tap to Flow’ through the London Underground network. This is the first time in the UK an FMCG brand has delivered a contactless travel enabled product. Limited edition NFC bottles will be handed to commuters at Oxford Circus station during […]

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Burger King Belgium abdicates and changes logo

After worldwide media coverage, Burger King with agency Buzzman, decided to conform to the popular vote that chose King Philippe as the king of Belgium, winning with a slight majority. The results were close, but King Phillipe won by a 51% so Burger King removed ‘king’ from their logo as mentioned on its official facebook page

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Tabasco and The Vurger Co. launch Aubergine themed pop-up

The Vurger Co. and Tabasco will be serving up a vegetarian friendly burger at a one day event to celebrate National Vegetarian Week. On Friday 19th May, Londoners can stop by Bishops Square, Spitalfields Market and sink their teeth into a new culinary creation with the debut of “The Auburger”. Aubergine sales soared by 18% […]

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Joe Root joins Jimmy Anderson by going into bat for Brut

Brut, the men’s grooming brand, has announced the appointment of England’s Test captain, Joe Root, as its new ambassador. This year Joe Root will line up alongside England fast bowler Jimmy Anderson, who has extended his deal with Brut after a successful year in 2016. Root joins a list of sporting greats who have represented […]

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intu releases origami money birds to surprise shoppers

Hundreds of origami birds worth thousands of pounds have been folded and set free by intu across its 14 shopping centres around the country following new research revealing that unexpectedly finding money is the nation’s most joyful surprise. A team of experts spent over 130 hours folding hundreds of origami birds worth £10 each, which […]

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Tough Mudder for Jeep created to launch limited edition renegade

Jeep and Tough Mudder have put their expertise and innovation commitment to the test after partnering to create the first ever ‘Tough Mudder for Jeep’ to launch the limited edition Renegade Tough Mudder. To celebrate Jeep’s fourth year sponsoring the UK Tough Mudder series, Jeep released 100 of the special limited edition vehicles, which went on […]

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Heinz celebrates Beanz Meanz Heinz 50 year anniversary with pop up café

To celebrate 50 years of its iconic advertising slogan ‘Beanz Meanz Heinz’, Heinz has launched a Beanz Meanz Heinz pop up café in Dublin city centre. The ‘Beanz Meanz Heinz’ pop up café offers complimentary meals for fans. The free ‘Beanz Meanz Heinz’ Dublin café opened from April 24th at 33 Wicklow Street and remained […]

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Durex stages protest across London as part of Orgasms for All campaign

New research released by Durex has revealed the scale of orgasm inequality in the UK. Durex surveyed over 2,000 people across the nation to find out what makes people tick in the bedroom and the results reveal the scale of the so called ‘orgasm gap’. The research uncovers the wide range of factors that are […]

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Fairy’s new digital installation shows the power of a single drop

Fairy wanted to come up with an engaging way to showcase its unique mileage messaging: ‘one drop of Fairy has the power to last and last.’  With the help of their lead creative agency, Publicis New York, they built a larger than life art installation to show just how far one drop of Fairy Liquid […]

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OnePlus launches Dash Energy drink for April Fool’s Day

The Dash Energy Drink claimes to “unlock a person’s hidden potential” as well as being nutritional. OnePlus is using the “a day’s power in half an hour” slogan to market the energy drink. Claiming drinking the energy drink eliminates the need to sleep for eight hours to recharge, the slogan echoes the original Dash Charge […]

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IBWomen denounces the gender pay gap with #Obscenegap campaign

McCann Madrid has launched a hard-hitting campaign, #ObsceneGap, for non-profit organisation IBWomen, highlighting the on-going gender pay-gap across the globe. Equal-pay-day is celebrated on the 4th of April in the US and symbolises how far into 2017 most women will have had to work, to make the same amount most men did by the end […]

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McCann Central and Circle Agency create third annual Warmth Week for Vaillant

Launched on ‘Blue Monday’ (January 16th) the integrated campaign was designed to spread warmth and joy to cities across the UK, on what is often reported  to be the most depressing day of the year. The experiential campaign included the creation of the world’s largest bean bag, located in Manchester’s Piccadilly Gardens.  Visitors to the 53.39m3 […]

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Ear to the Ground delivers Müller Rice activation at NBA Global Games

Official partner of the NBA Global Games London 2017, Müller Rice, appointed Ear to the Ground to handle the brand’s sponsorship activation at the NBA Global Games London 2017. The fan marketing specialists delivered an integrated brand experience aimed at fans, whilst curating a stand out on-court moment involving Müller Rice brand ambassador, Tasty B. […]

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Moonpig and Mind Plant a Smile to seed awareness of mental health

Moonpig.com are bringing their #PlantASmile pop-up garden to London to help raise money for Mind and spread the message that no one should face a mental health problem alone. The #PlantASmile installation will be coming to London’s Observation Point for one day only, Monday 16th January, and will be open from sunrise and throughout the […]

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Budweiser helicopter delivers celebratory beer to Plymouth Argyle fans

To celebrate Plymouth Argyle’s draw, a celebratory load of Budweiser was delivered to Plymouth for the supporters to share around – in honour of the epic journey fans took to support their team in Liverpool on Sunday, as well as those who stayed behind to watch the game. Budweiser recruited FA Cup winner David James […]

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Zeek launches gift card swap shop at Westfield

Former Eastenders star Rita Simons helped launch the Cash or Kind pop-up shop in Westfield, Stratford. The shop allows members of the public to exchange their unwanted gift cards for cash or donate the value to The Children’s Trust. The swap-shop was set up by gift card marketplace, Zeek, in response to new research showing […]

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Virgin Active debuts musical ‘Sweat Band’

To help combat the post-Christmas blues, Virgin active enlisted the help of a ‘Sweat Band’ to power commuters through the first week of January The Sweat Band showcased its motivational expertise at Leicester Square playing the UK’s Top Ten Motivating Tracks. The Sweat Band was formed after new research by Virgin Active found that half […]

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The world’s first tour bus for dogs comes to London

The world’s first ever city tour bus for dogs arrives in London from the 17-19th of January. Created by More Th>n Doggyssenti>ls, the bus tour invites owners and their dogs to experience a sightseeing experience of London. The route sees dogs taken to some of London’s best parks and city centre dog walking spots, including […]

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Burger King France and Rad. reinvent the Christmas jumper

Keen to remind everyone that Burger King have been flame grilling their burgers since 1954, Burger King France have created an interactive Christmas jumper this festive season The jumper has been specially designed to include a pocket that enables the user to display a flame video on their smartphone, using a bespoke Burger King app […]

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All aboard Liverpool One’s Lego Express

Grosvenor Europe has announced The Lego Santa Express has pulled into Liverpool One, the first time the installation has been seen outside of London. The Lego Santa Express, which can be found on Liverpool One’s Paradise Street, is a one-of-a-kind custom built train made from over 500,000 Lego bricks.  It features three carriages: the engine […]

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EBay opens emotionally powered shop

Hot off the heels of the busiest shopping weekend of the year, eBay opened the world’s first emotionally powered store in Central London. The Ultimate ‘do good, feel good’ Shop encouraged Brits to unwrap what it means to give thoughtfully this Christmas – in time for Giving Tuesday. Earlier in November, eBay released biometric research […]

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News Tag Archives: PR Stunt

New campaign launches to highlight how emotional and psychological factors are impacting effective diabetes management

The UK has the worst T2 diabetes blood glucose levels in Europe, so Sanofi is launching a new campaign dedicated to helping patients- ‘Highs & Lows: Better Balance for a Better Future’, that includes a Sanofi sponsored patient support website,  to help the 52% of patients with T2 diabetes who find it challenging to balance […]

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Gorilla delivers the world’s largest Lego ship to Trafalgar Square

  Event specialists Gorilla Marketing & Events has been involved in another world record, this time installing the largest Lego ship ever built into Trafalgar Square on Guinness World Records Day, and in time for the opening of the new Lego store in Leicester Square, for Copenhagen based freight company DFDS. Andy Gregorek, managing director […]

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News Tag Archives: PR Stunt

Meantime Brewery opens Britain’s smallest craft beer bar

Greenwich brewer Meantime have opened Britain’s smallest craft beer bar in Greenwich named the ‘Make Time for It’. The bar, which measures just 6ft by 8ft – smaller than the perimeter of a snooker table – has space to accommodate just two people at a time. Entry is free and members of the public can pre-book […]

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Ella’s Kitchen urges Government to focus on early years Nutrition

Baby and toddler food brand, Ella’s Kitchen, is urging the Government to place greater focus on early years nutrition, in the next phase of its multi-channel campaign – Veg for Victory. Giant building blocks, made entirely of vegetables, were hand-delivered to the Department of Health by a group of little ones to raise awareness of […]

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Global launch of the new Land Rover Discovery breaks Guinness World Record

Imagination delivered a first-of-its-kind event to launch the new Land Rover Discovery to the world.  To demonstrate the versatility of the new Land Rover Discovery and represent its appeal to families, Imagination engineered and built the largest ever Lego structure as the setting for the car’s unveiling to the world.  The scale model of Tower […]

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Oreo launches its first ever flavour mobile with the help of Joey Essex

On Friday 26th August 2016 celebrity Oreo fan, Joey Essex, launched the new Oreo Flavour Mobile on London’s Southbank. Designed to celebrate the launch of new Mint and limited edition Strawberry Cheesecake Oreo, the Oreo Flavour Mobile will travel across the country this autumn bringing a little bit of wonder to the everyday and making […]

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Smirnoff brings the #SmirnoffTractor to London

Smirnoff Cider kicked off the Bank Holiday summer vibes early, by surprising consumers with their large, raspberry-coloured tractor as it appeared alongside iconic landmarks such as Westminster Bridge and Piccadilly Circus, to celebrate the latest drinks offering from the global brand. Smirnoff ensured the public celebrated the hot Bank Holiday early with the #SmirnoffTractor – […]

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Deliveroo feeds London’s Pokémon Go trainers

Pokémon Go trainers were treated to a surprise delivery of free sushi on the evening of July 25th as they took to the capital’s hotspots on the hunt for the new game’s elusive characters. On-demand food delivery service Deliveroo invited trainers across London to tweet the location of their Pokémon Gym in a bid to […]

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Hendrick’s Gin Bus helps Londoners escape travel gloom

On Thursday 21st July, Hendrick’s Gin will unveil the answer to Londoners’ travel woes in the form of a peculiar double-decker bus disguised as a giant cucumber. On board the bus, passengers will be invited to enjoy the perfect Hendrick’s Gin & Tonic with a slice of cucumber, gin cocktails and  cucumber macaroons. Hendrick’s Extraordinary […]

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Fetch builds giant dog bowl to keep dogs hydrated in summer

Fetch, Ocado’s online pet store, has built what could be the world’s largest dog bowl, in a bid to educate the country about keeping dogs hydrated in the summer. The dog bowl, which stretches 4.5m in diameter, stands at 1m tall and can hold up to 2000 litres of water, is being unveiled at Kennington […]

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Müllerlight call on the public to help break Guinness World Record

 Müllerlight is  leading an attempt to break the Guinness World Record for the world’s largest exercise ball class on Monday 18th July 2016. The exercise challenge is to promote the launch of a new Müllerlight Goodies flavour and Müller’s partnership with Team GB for Rio 2016. The world record attempt will take place in the […]

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Sony Pictures and JCDecaux dominate Waterloo with Ghostbusters takeover

A super-sized spooky Out-of-Home campaign has been launched by Sony Pictures with JCDecaux. The event sees Waterloo Station transformed into a film-themed showcase for two weeks to promote  the release of the new Ghostbusters film. The campaign activity is augmented with a variety of global media-firsts debuting at the Waterloo Station spectacular. Eight meter ‘Slime […]

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New video footage shows Samsung Slider success at Twickenham

Samsung Electronics UK debuted the latest innovation in sports, The Samsung Slider-  was unveiled at Twickenham Stadium during the HSBC London Sevens. During the weekend’s 45 match schedule, Samsung received over 1,700 competition entries via social from fans in the stadium desperate to get closer to the action than ever before. The Slider was filled […]

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Wasserman creates brand experience and online campaign for Clash of Kings

Clash of Kings, the mobile real time strategy game, has launched a brand experience and online content campaign to promote the game among new players in the UK. The activity, created and produced by Wasserman, launched yesterday evening, with 125 Knights taking to the streets of London to battle evil Lava Monsters. The campaign will […]

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Green PG Tips Monkey sails down the Thames

A green six-metre statue of the PG tips Monkey drinking a cup of tea set sail down the Thames on Tuesday May 17 th The two-storey topiary was crafted from 110,486 fabricated green tea leaves. PG tips Green Tea and Monkey were inspired to create the ‘vision in green’ to highlight a forthcoming ‘Green Paper’ […]

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Denise Van Outen supports Benefit’s Bold is Beautiful campaign

In the UK, Benefit has pledged for a second year to donate one hundred percent of its profits from its brow wax services during May to its two key charity partners; Look Good Feel Better, who help women and teenagers combat the visible side effects of cancer treatment, and Refuge which supports women and children […]

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Chang brings ‘Massage in a Bottle’ experience to Westfield

Thai beer brand Chang Beer is hosting a ‘refreshingly Thai’ experience at Westfield Stratford shopping centre on Thursday 19th May, during which shoppers can receive a ‘Massage in a bottle’. Londoners will be invited to receive a free massage, which will appear to be inside a 2-metre-high Chang Beer bottle built to replicate the brand new […]

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Krispy Kreme launch new doughnut with Holborn activation

To celebrate the launch of the new offering, Krispy Kreme is set to introduce ‘Hole in the Wall’,a pop up that offers Krispy Kreme fans an exclusive opportunity to taste the limited edition Nutty Chocolatta doughnut in a mini immersive experience before it goes on sale. Launching from Monday 9th May, Hole in the Wall will […]

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Liverpool One celebrates the Queens birthday

Liverpool’s Lizzies gathered at Chavasse Park in Liverpool ONE on Saturday 23 April to celebrate Queen Elizabeth’s 90th birthday. More than 200 women from across Merseyside passed on their well wishes to Her Majesty and formed an iconic portrait, ‘Elizabeths Through the Ages’, to mark the occasion. A  range of Lizzies, from birth through to 90-year-olds, assembled to […]

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The Ford GT race car embarks on debut with The Clear Idea

Ford’s latest activity used The Clear Idea’s transparent car transporter as a PR platform for the Ford GT’s race car debut at the season-opening race of the FIA World Endurance Championship April 17, 2016, at Silverstone. Ford wanted to introduce the car to its audience before it hit the track by taking it on a […]

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Carlsberg creates chocolate pop-up bar

On March 23rd Carlsberg revealed its A pop-up bar in London made entirely from chocolate. The pop-up, entitled If Carlsberg Did Chocolate Bars, appeared as a giant bar of chocolate affixed to the wall of the Truman Brewery in Shoreditch in the morning. At midday  Carlsberg unwrapped the foil on the front of the bar […]

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News Tag Archives: PR Stunt

Giant Florasaurus roams the streets of London

On Monday March 21st Florasaurus – a giant diplodocus made from plants – toured the streets of London to help reengage children with where their food comes from. The stunt from Flora demonstrates how many of the world’s biggest and most magnificent creatures were powered by plants. As research suggests British children don’t eat enough […]

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News Tag Archives: PR Stunt

Dr.Oetker’s giant bunny lands in Manchester

In anticipation of Easter Dr. Oetker’s sweet bunny appeared in Manchester,Piccadilly Gardens. Commissioned by Dr. Oetker and crafted by baking expert Juliet Sear, the entirely edible seven foot tall Bunny Bum took over 110 hours to create using more than 3,000 bars of Dr. Oetker Fine Cooks’ Chocolate. Juliet constructed the bunny installation during a […]

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News Tag Archives: PR Stunt

Cadbury Easter egg hunt sparks new Loch Ness Monster Sighting

Visitors to the famous Loch Ness in the Scottish Highlands were surprised by the appearance of another large shape in the water. The silhouette, with three distinct humps, is reminiscent of photographs purported to show The Loch Ness Monster and was seen slowly rising out of the water. Local Loch Ness expert, Nessie hunter and marine biologist […]

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News Tag Archives: PR Stunt

Bouncingham Castle opens on London’s Southbank

A multi-sensory bouncy castle for adults opened yesterday on London’s Southbank. The adult bouncy castle has been created to celebrate the launch of Candy Crush Jelly Saga, the latest instalment of global mobile game,Candy Crush. Bouncers can fully immerse themselves in the competitive game modes as they take on the Jelly Queen in her royal […]

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News Tag Archives: PR Stunt

Jelly-themed bouncy castle opens on London’s Southbank

A multi-sensory bouncy castle for adults opened yesterday on London’s Southbank. The adult bouncy castle has been created to celebrate the launch of Candy Crush Jelly Saga, the latest instalment of global mobile game,Candy Crush. Bouncers can fully immerse themselves in the competitive game modes as they take on the Jelly Queen in her royal […]

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