News Tag Archives: Statistical Analysis

McCurrach and News UK join forces to launch Mystore+ App

News UK and McCurrach have announced the launch of MyStore+, a new app for convenience retailers that will help brands and retailers grow their business together by enabling retailers to access category and brand advice, offers and rewards. McCurrach and News UK’s mission with MyStore+ is simple: to drive business growth by helping brands and […]

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News Tag Archives: Statistical Analysis

April showers trigger interactive outdoor campaign raising the link between the sea and the sky

DOOH.com deliver hyper-reactive rainfall activated campaign as winners of Ocean’s annual Digital Creative comp DOOH.com has delivered on a brand new innovative OOH campaign for agency Glimpse and not-for-profit collective ‘We Are Ocean’ that takes the issues facing the world’s oceans and projects them to people living in UK cities using the brilliantly simple mechanism […]

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News Tag Archives: Statistical Analysis

Acosta Europe announces two new products to provide powerful retail insight

Acosta Europe, the retail sales and marketing group, has announced the launch of two powerful new retail strategy products, Glow and AiTrak, which will provide customers with insights into consumer behaviours. Glow: Consumer testing at scale and speed Glow is a consumer survey tool and digital monitoring system that helps marketers navigate the challenging gap […]

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News Tag Archives: Statistical Analysis

NHS Blood and Transplant, 23red and Clear Channel harness live data and real recipients to encourage regular blood donation

23red alongside NHS Blood and Transplant (NHSBT) have launched an innovative new campaign across the Clear Channel Digital Out of Home network. The campaign uses live data from local donor centres alongside images of real blood recipients, with the aim of normalising blood donation and making it more personal and local. The first party data […]

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News Tag Archives: Statistical Analysis

L.K. Bennett appoints Threepipe to drive further UK Growth

Following a competitive pitch, L.K. Bennett, the British affordable luxury brand, has appointed Threepipe as its sole paid search and SEO agency to deliver further growth for the business. Threepipe will use its audience centric approach combined with LK Bennett’s rich customer data to drive efficiencies and grow the retailer’s loyal base. The partnership will support […]

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News Tag Archives: Statistical Analysis

Ebay launches weather-driven digital OOH campaign

eBay has launched a colourful nationwide digital out of home (DOOH) drive designed to bring the online retailers  product lines to life. Popular springtime pursuits and product lines are aligned to real-time weather conditions in a UK-wide campaign that spans transit, retail and roadside environments and runs until the 8th April. The campaign taps into those […]

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News Tag Archives: Statistical Analysis

Ecrebo launches Its OnPoint personalisation engine platform and product suite

Ecrebo, the point of sale marketing (POS) team, has announced the launch of its OnPoint software platform and associated product suite. OnPoint is the next generation of Ecrebo’s POS marketing and digital receipt capabilities that have been extended and developed to directly address the emerging requirement for data-driven, personal engagement with shoppers. The OnPoint platform […]

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News Tag Archives: Statistical Analysis

MSQ Partners sees revenues rise 19%

Marketing communications group, MSQ Partners, has reported revenues (fee income) of £45.2 million, up 19% year on year.  Headline operating profit also increased substantially by 20% to £3.6 million. According to MSQ Partners’ results for the financial year ending February 2017, revenue at the group, which comprises of The Gate, Holmes & Marchant, Smarts Communicate, […]

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News Tag Archives: Statistical Analysis

Urban Airship Unveils mobile wallet marketing solution

Urban Airship has announced the availability of Adaptive Pass Management for Urban Airship Reach, the company’s mobile wallet marketing solution. Adaptive Pass Management will allow marketers to create tailored mobile wallet passes for each customer and orchestrate automated, in-the-moment pass content updates and lockscreen notifications. According to Deloitte, smartphones are the most popular device for all […]

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News Tag Archives: Statistical Analysis

Samsung’s National art audit reveals installations, sculptures and album sleeve art are now ranked among UK greats

Street artist Banksy has been ranked ahead of the likes of Turner and Constable with his Balloon Girl ranked the nation’s favourite British artwork in a new study which shines a spotlight on our ever-changing tastes in art. The mysterious Bristol street artist topped the list of artistic greats with his 2002 work, in a […]

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News Tag Archives: Statistical Analysis

Momentum Instore presents new tech at RDE 2017

Momentum Instore is launching a new technology package at RDE. Bringing a connected approach to estate management, the new technology acts as a business enabler – allowing retail businesses to cut the admin and focus on the value-add. The technology combines smart data gathering with realtime reporting to automate project and business management across all […]

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News Tag Archives: Statistical Analysis

Tech-based case study service adjusts its pricing model and boosts writing service

CaseStudyNinja.com has announced the re-launch of its case study service offering with an enhanced writing service and new pricing model, in response to increased business demand for its end-to-end case study service. Initially launched as a new cloud software product and support service in June 2016, the tech start up discovered that its customers preferred to […]

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News Tag Archives: Statistical Analysis

HomeServe unlocks operational performance improvements with Speech Analytics solution from Sabio

HomeServe is working with contact centre technology specialist Sabio to deploy a powerful speech analytics solution based on advanced technology from Verint Systems. Since going live, HomeServe’s speech analytics solution has analysed over 1 million customer interactions – enabling the company to help ensure an effortless experience for its customers. This includes identifying repeat call causes […]

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News Tag Archives: Statistical Analysis

Cask Report and revamped CaskFinder app launched at Cask Seminar

The new Cask Report examines the role of conversation in the buying and selling of cask ale in the pub. “People are starting to talk about cask ale – Britain’s national drink – with more passion than was once thought possible,” says author Sophie Atherton. Her Report shows people’s depth of interest in what they […]

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News Tag Archives: Statistical Analysis

Martin Lindstrom and Jack Morton Worldwide partner to challenge big data

Jack Morton Worldwide and Martin Lindstrom, author and brand futurist,have announced their partnership, which will challenge the dominance of big-data thinking and work to help brands uncover the potential to drive brand success through small data. These principles are explored in Martin Lindstrom’s new book ‘Small Data’ which will be published in the UK in […]

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News Tag Archives: Statistical Analysis

MRM Meteorite partners with Acquia

MRM Meteorite’s partnership with the Acquia Platform is designed to help businesses transform and meet the ever-changing needs of the digital world in conjunction with MRM Meteorite’s passion for quality data, penetrating analytics and human insights. Acquia’s Platform as a Service (PaaS) model provides inherent support and maintenance to deal with many of the challenges […]

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News Tag Archives: Statistical Analysis

Research shows smartphones save Brits up to 28 minutes per day

New research carried out by online freelance marketplace, PeoplePerHour has shown that smartphones and their on demand apps help us to save up to 28.7 minutes per day, which adds up to a phenomenal 11,256 minutes – more than seven full days per year. Smartphones have often been lambasted as a time drain but this […]

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