News Tag Archives: Sales

Mastercard offers VR tackles ahead of Rugby World Cup

Ahead of Rugby World Cup 2019, fans got the opportunity to be professionally tackled using virtual reality. Mastercard unveiled a first of its kind virtual reality (VR) tackle with the help of Chris Robshaw, Jason Robinson and Maggie Alphonsi. The experience provided members of the public, who weren’t travelling to Japan, an opportunity to get closer […]

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News Tag Archives: Sales

Showpad introduces unified sales enablement platform

Global sales enablement leader Showpad, has launched the Showpad Sales Enablement Platform, which unifies sales content, training and coaching into a single, powerful platform designed for the modern seller. With the launch of this platform, Showpad combines interactive selling experiences with industry-leading sales training and coaching to empower the modern seller to engage with buyers as […]

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News Tag Archives: Sales

Backlash and Next Retail launch Happy Go Denim Launderette

Next retail and Backlash Creative have created the bespoke ‘Happy Go Denim’ Launderette, a place for guests to discover their perfect piece of denim. Denim Experts were on-hand to help shoppers find the perfect style of jeans to fit their shape. Grazia editors  chose their favourite picks from the latest Next items and were on […]

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News Tag Archives: Sales

Kraft Heinz appoints Live & Breathe to lead UK integrated shopper marketing

The Kraft Heinz Company has brought in shopper marketing specialist Live & Breathe to run its entire UK integrated shopper account and act as primary shopper marketing partner across all its brands. The appointment, following a competitive pitch, ties in with the 150th anniversary of Heinz, which takes place in 2019. Live & Breathe will partner […]

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News Tag Archives: Sales

Showpad welcomes new sales leaders to spearhead continued rapid growth in the UK

Showpad, the sales enablement platform for modern sellers, has welcomed Jim Preston, Iain Masson and Tim Norman into three new strategic roles within its London office. Together, they will be responsible for driving Showpad’s sales in the UK, cultivating high-performance teams that are focused on building relationships with enterprise and mid-market customers. In just six […]

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News Tag Archives: Sales

Acosta Europe announces two new products to provide powerful retail insight

Acosta Europe, the retail sales and marketing group, has announced the launch of two powerful new retail strategy products, Glow and AiTrak, which will provide customers with insights into consumer behaviours. Glow: Consumer testing at scale and speed Glow is a consumer survey tool and digital monitoring system that helps marketers navigate the challenging gap […]

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News Tag Archives: Sales

Blackjack Promotions and Dulsco launch joint venture to offer modern staffing solutions across the Middle East

Blackjack Promotions  and Emirati people solution provider, Dulsco, have joined forces to launch a unique Middle East joint venture, Blackjack MENA (Middle East and North Africa) powered by Dulsco. The joint venture has been created to deliver 21st century staffing and experiential solutions for retailers and brands targeting both affluent Middle Eastern consumers and world travellers […]

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News Tag Archives: Sales

Appear Here opens unique concept store in the heart of Seven Dials

This December, Appear Here are launching Give & Receive, a curated emporium of independent brands. Appear Here have teamed up with store curator Marina Guergova (of The Basics Store and Marina London) to open Give & Receive, for two weeks from Saturday 8 December, in London’s  Seven Dials, located in the heart of the West End. The […]

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News Tag Archives: Sales

Harvey Nichols, Smart Works and TBWA\London present shoppable Christmas carolers

TBWA\London has created a Christmas campaign with a difference for Harvey Nichols: bringing Instagram to real life with the world’s first shoppable Christmas carolers, where the singers are all wearing fabulous Harvey Nichols party outfits that are fully shoppable via Instagram.    Because Christmas is all about giving, and Christmas caroling is all about raising […]

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News Tag Archives: Sales

Häagen-Dazs trials geo-targeted delivery service in central London

Häagen-Dazs is the first ice-cream brand to move into automated product delivery with its new mobile e-commerce technology ‘Häagen-Dazs NOW’. The service enables ice-cream to be ordered and delivered into the hands of consumers when out-and-about by using an innovative combination of proven mobile technologies.  The brand trialed the service on Friday, 7 September 2018, offering […]

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News Tag Archives: Sales

Circle Agency and Dorset Cereals embark on UK tour

With last year’s Dorset Cereals experiential tour delivering 25 live days, 100,000 sample giveaways and an experiential reach of over 280,000, the brand has again teamed up with Circle Agency to activate its UK tour. Building on the success of last year’s campaign, Circle Agency are taking the Dorset Cereals UK Tour to a series of […]

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News Tag Archives: Sales

Rockar’s digital car buying technology drives Jaguar Landrover

Launching on Monday, 19th September, Rockar has reinvented car buying by creating tailored click-to-buy websites for Jaguar and Land Rover that empower the customer.  A global first for Jaguar Land Rover, the websites allow consumers to purchase their chosen vehicle through the click of a button and without a salesperson in sight. The digital platforms […]

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