News Tag Archives: Field Marketing

Richmond Sausages relaunch

Kerry Foods sausage brand, Richmond, is relaunching its range with a new, more impactful design, to modernise the brand and showcase the brand’s quality credentials to shoppers. The re-design forms part of the brand’s biggest ever campaign with a £5m investment. Currently worth £119m, Richmond sausages have been around for over 100 years when it […]

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News Tag Archives: Field Marketing

Tabasco Brand partners with Urbanology to help BBQ fans battle the erratic elements of summer

With utility in mind, Tabasco Brand has tapped London designer Urbanology to create a limited-edition range of wearable items (and accessories) to combat all weathers, for home chefs and their guests. The inspiration for the collection came about last June. During the filming of a BBQ segment with a Tabasco Brand chef ambassador, the skies […]

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News Tag Archives: Field Marketing

Custom High Brew Liner embarks on maiden voyage during High Road Tour

High Brew Cold Brew, the ready-to-drink coffee brand, is touring the country in a refurbished, custom 1952 GMC Coach bus, fueling the masses with every pitstop High Brew Cold Brew Coffee is hitting the road this summer on their #HighRoadTour to prove #BusLife is far more enticing than #VanLife. Inspired by the brand’s spirit of […]

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News Tag Archives: Field Marketing

Blackjack helps Stolichnaya promote signature Stoli Mule to cosmopolitan travellers at London Gatwick

Blackjack Promotions has been working with Stoli Group’s flagship brand, Stoli vodka, on a campaign at London Gatwick Airport, targeting Legal Drinking Age (LDA) active ‘cosmopolitan’ travellers with samples of the brand’s signature serve, the Stoli Mule, as well as the opportunity to taste Stoli Elit and Stoli Gold. Blackjack delivered full production and installation […]

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News Tag Archives: Field Marketing

RPM puts the fun back into confectionery with new Mondelez campaigns

RPM has announced  two new campaigns for Mondelez brands Maynards Bassetts and Cadbury. The new Cadbury Dairy Milk campaign has launched to coincide with World Milk Day (June 1st) and runs through to the 25th. RPM will be taking a branded milk float to high profile shopping locations in London (Westfield White City), Newcastle, Birmingham (Bull […]

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News Tag Archives: Field Marketing

Hot Pickle brings Guinness Export House to Dublin Airport

Diageo and Aer Rianta International (ARI) have announced a new partnership with the launch of the world’s first Guinness Export House at The Loop, Terminal 2, Dublin Airport. The concept is the first of its kind for the Guinness brand and aims to deliver a new innovative retail solution to the travel retail sector. Custom […]

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News Tag Archives: Field Marketing

Aunt Bessie’s prioritises shopper marketing with Initials appointment

Aunt Bessie’s has appointed Initials as its shopper marketing agency. Following a competitive pitch against four undisclosed agencies, Initials will be handling shopper marketing across the Aunt Bessie’s brand. The appointment is part of a wider strategic shift by Aunt Bessie’s to give more focus to shopper marketing. Initials was selected in part thanks to […]

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News Tag Archives: Field Marketing

Heinz celebrates Beanz Meanz Heinz 50 year anniversary with pop up café

To celebrate 50 years of its iconic advertising slogan ‘Beanz Meanz Heinz’, Heinz has launched a Beanz Meanz Heinz pop up café in Dublin city centre. The ‘Beanz Meanz Heinz’ pop up café offers complimentary meals for fans. The free ‘Beanz Meanz Heinz’ Dublin café opened from April 24th at 33 Wicklow Street and remained […]

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News Tag Archives: Field Marketing

Smartbox selects TeamHaven in Pan European deal

TeamHaven has been selected to manage Smartbox’s European retail field account managers who help to increase product sales across their major retailers in Europe. Smartbox required a solution more suitable than a classic CRM system to both manage their field team and be capable to operate within the complex retail channel. TeamHaven was selected to help […]

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News Tag Archives: Field Marketing

Volvic Juiced launches £1.8m marketing campaign

Volvic Juiced is launching its biggest ever brand campaign and innovation launch. The £1.8m marketing campaign is focused on recruiting new consumers into the brand and supporting the launch of its new Volvic Juiced Tropical 50cl variant. The campaign was launched on May 9th and will run throughout the summer months. The campaign celebrates the […]

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News Tag Archives: Field Marketing

Blackjack Promotions launches newest venture in London Luton Airport

A key milestone in the exciting development plans at London Luton Airport took place on Friday 15th April, with LS Travel Retail UK & Ireland launching a range of incredible new brands in to its flagship Aelia store. Travel retail specialists, Blackjack Promotions, were on site to support many of these brands with staffing solutions […]

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News Tag Archives: Field Marketing

News Tag Archives: Field Marketing

Clear Channel wins Asda advertising contract

Clear Channel UK has been awarded the advertising contract for Asda stores following a competitive tender. The contract, which Clear Channel will take over in July, will see the complete digitisation of Asda’s advertising estate as Clear Channel reveals plans to convert 300 Asda Superstores and 200 Asda Supermarkets. The upgrade will see the installation […]

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News Tag Archives: Field Marketing

MRM Meteorite partners with Acquia

MRM Meteorite’s partnership with the Acquia Platform is designed to help businesses transform and meet the ever-changing needs of the digital world in conjunction with MRM Meteorite’s passion for quality data, penetrating analytics and human insights. Acquia’s Platform as a Service (PaaS) model provides inherent support and maintenance to deal with many of the challenges […]

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