Zenb’s spaghetti launch engages in King’s Cross and Shoreditch
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Zenb, the online plant-powered food brand has devised a unique outdoor campaign to proudly celebrate the launch of its 100% yellow pea, gluten free spaghetti. This special build allows Zenb to showcase its single ingredient pasta that is high in fibre and protein.
The bespoke interactive billboards are appearing just outside the centre of Kings Cross Station on Thursday 01 September and then at BoxPark Shoreditch on Saturday 03 September. These one off billboards are set up with the opportunity to give passers by the chance to take home their very own box of Zenb spaghetti via a spin to win wheel. Those who enter are also be given 40% off their first Zenb order.
Leanne Wild, Head of Marketing at Zenb UK says “Launching Zenb Spaghetti has been a long time coming after many requests from our yellow pea pasta lovers, so we are delighted that our customers can now enjoy it. It’s a delicious way to bring more plant-powered products into your meals, without sacrificing on taste – the small but mighty yellow pea is here to stay!”
Zenb Spaghetti joins the brand’s range of pasta products – Penne, Macaroni, Fusilli and quick-cook Pasta Agile, which cooks in only two minutes.
