CPM awarded Investors in People Gold

Outsourced sales agency CPM UK has been awarded the Investors in People accreditation at Gold level.

Investors in People is the international standard for people management, defining how organisations can lead, and support and inspire their people.

After first achieving Investors in People accreditation in 2004, the agency has been re-accredited four times, reaching Silver status in 2013.  CPM now becomes one of the 8% of businesses in the UK that hold the accreditation to attain the Gold standard.

CPM UK Managing Director Karen Jackson said: “One of CPM’s core strategic focus areas is the empowerment of our people, so we couldn’t be more proud to have received this, the ultimate accolade.

“We’ve increased our focus on career development over the last two years – for field, Contact Centre and Head Office staff.  We’re providing the structure, tools and awareness for our people to manage their own careers and this includes making online learning resources accessible for all.”

CPM’s IIP assessor emphasised the high level of engagement amongst the company’s people, describing them as passionate, proud and energetic with a strong culture of wanting to improve and deliver the best for clients.

She commented: “It is a supportive, caring and dynamic business for those who want to work hard and play their part”.

Karen Jackson added: “Everyone in the company is encouraged to seize development opportunities, and we’ve given our managers the framework, skills and behaviours to motivate and inspire their teams.  At the same time, we pursue a ‘Grow our Own’ ethos, supporting people to build on their capabilities and be rewarded with promotion.

“We also provide a two-way communication channel between our Board and staff representatives, encouraging grass roots ideas and quickly resolving any perceived issues.  As a result, the ‘Morale’ and ‘Enthusiasm’ scores on our employee surveys have surged in recent years.”