Imagination Park Technologies Inc, the company bringing augmented reality experiences to consumers and sports fans globally, has announced it is now a Microsoft Partner.

“Imagination Park will utilize Microsoft Azure to power XenoHolographic, our cloud-based augmented reality platform, offering companies the ability to provide enhanced augmented reality experiences to customers on a global scale,” said Alen Paul Silverrstieen, President & CEO, Imagination Park Technologies Inc. “I personally approached Microsoft senior executives last month and now we’re excited to partner with the Microsoft Enterprise Sales and Marketing teams worldwide, broadening our channel to deliver these types of XenoHolographic AR experiences to a wider audience.”

To use Imagination Park’s XenoHolographic platform, customers simply point their mobile device at logos, signs, buildings, products, landmarks and more to instantly engage videos, information, advertisements, coupons, 3D holograms and any interactive content all hosted in the cloud and managed using a menu-driven portal.