CSM expands leadership

A Global Advisory Board, made up of highly experienced business leaders and luminaries representing a wide and talented range of commercial and client service expertise, has been appointed to help steer and inform CSM’s ambitious performance and growth plans.

Commenting on the appointment of the board CSM Group CEO, Zak Brown, said: “Through our international presence, CSM is active in every major sport, in every region with world-class services ranging from strategy to execution.  We have ambitious plans to capitalise fully on the strong growth in the global sport and entertainment industry.  To help us do this, we have brought in some of the best and most highly experienced brand and business leaders, who bring essential perspectives from the worlds of brands, media, agencies, major events, strategy and finance – all of key importance to CSM’s plans.”

The external members of the new CSM Global Advisory Board are:

• Magnus Böcker, former CEO, Singapore Exchange
• Sean R.H. Bratches, former EVP, Sales and Marketing, ESPN
• Andrew Craig, CEO, The Craig Company
• Nigel Garfitt, former Market Director, Apple Retail
• Rob Malcolm, former President, Global Marketing, Sales & Innovation, Diageo plc
• Mark D. Miles, President and CEO, Hulman & Company
• Christine Owens, former SVP, Communications and Brand Management UPS
• Ian Todd, former President, IMG International

Brown went on to say:  “With such an impressive team at our side, a team that represents a broad array of contemporary commercial expertise, CSM’s already impressive leadership experience and expertise has now been hugely amplified.”

Sebastian Coe, CSM Chairman, also commented: “Under Zak’s leadership, CSM is working with new owner Providence Equity Partners on a growth plan that includes both acquisitions and organic growth. The plans that we have in place are pretty impressive, and I am delighted to be able to welcome such a strong group of leaders and luminaries to advise us as we grow around the world.  This advisory board in itself presents CSM with a source of significant competitive advantage in the market place.”