Case-Mate appoints Multiply for European retail marketing brief

Marketing communications agency Multiply has won a large contract with U.S. mobile phone accessories designer Case-Mate to become its European marketing partner.

Multiply will help Case-Mate to develop and create its channel marketing campaigns with a focus on key European retailers. Multiply will also aid with the creation and implementation of consumer-focused campaigns to drive consumers to key retailers.

“We’re thrilled to announce our European marketing partnership with Multiply,” said Victoria Vallas, Case-Mate International marketing manager. “We are looking forward to implementing some exciting ideas during this year.”

The London and Edinburgh based agency will serve as an extension to Case-Mate’s existing marketing department in Atlanta, Georgia.

“We’re very pleased to be working with a large global brand like Case-Mate and are confident we can make a real difference to their retail channel marketing strategy and drive awareness of the brand across Europe,” said Dean Dempsey, a partner at Mulitply. “We have some great ideas in the pipeline and we are really looking forward to putting those into practice.”

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