Cityzen sponsorship activation starts for Cadbury and Man City

Cadbury is continuing to raise awareness of worthy causes and struggling businesses through its new global partnership with Manchester City.

The focus of the collaboration will initially celebrate worthy causes, individuals and businesses who have gone above and beyond during the pandemic to help those around them and deserve recognition. Each month, Cadbury will work with Manchester City to award ‘Cityzen of the Month’ – this spotlight aims to give valuable visibility to the winner at a time when they need it most.

Agencies Elvis, MKTG and Golin have all been credited as being engaged with this sponsorship activation.

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