Purity eyes international market as it strengthens team
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Brand experience and staffing agency, Purity, is set to restructure at the top of the agency next month in a move designed to capitalise on strong growth and bolster its expanding international portfolio. The agency will also grow its account teams with three new appointments.
From 1st October 2016 current MD and founder, Rob Quinn, will take up the role of CEO, focusing on the agency’s strategic vision and growth both in the UK and internationally. Client Services Director, Mark Dunn, will move into the position of Managing Partner, assuming day to day operational responsibility for the business.
New account team appointments include Bailey Hill (moving from The Staff Room) to become staffing director at Purity and Carrie Watson (previously at Sense) as staffing account manager. Thirdly, Melissa Hannan joins as account executive following a successful trial period with the agency after graduating from Sheffield Hallam University with an Events Management degree.
Commenting on the restructuring of the senior team, Rob Quinn said, “Over the last two years the agency has experienced significant growth and activated campaigns across 5 continents. Our capability to support clients beyond the UK has never been stronger, making the time right to push further into international markets which will be a major part of my new role.”
He continued, “Mark is hugely experienced within the industry and well placed to take on the managing partner remit, heading up a solid, proven senior management team as we move into the second half of the year and start to look towards 2017.”
The changes come after an eventful year for the agency that has included major client gains including BMW and MINI. Purity has also run summer activations across the festival sector, high profile events and major sporting fixtures, from Cannes Lions to Reading Festival and the England One Day Cricket Internationals to the Rio Olympics and Paralympics.
Summing up Quinn said, “It is a very exciting time for the agency and I’m looking forward to the opportunities and challenges ahead as we move into Purity’s 10th anniversary year in 2017.”
