REL Field Marketing chooses Natural Insight
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Natural Insight, a global leader in enterprise workforce management for retail merchandising and field marketing announced today that REL Field Marketing has deployed Natural Insight to help simplify the management of its 700 person mobile workforce.
“We don’t make soft drinks, chocolate bars, beer or consumer goods; our product is our amazing people who creatively and authentically represent the brands that manufacture these goods,” said Stephen Gordon, joint Managing Director at REL. “It’s really very simple; we partnered with Natural Insight because their technology platform provides us with a fully integrated solution to maximize our people’s productivity on behalf of our clients.”
“No matter how you slice it, field marketing and retail merchandising are people oriented businesses where great results are driven by great execution,” said Stefan Midford, CEO of Natural Insight. “REL’s amazing people and their unwavering dedication to client success embody this simple truth and we’re honored to serve as their workforce management partner as they continue to grow their business.”
Amongst many accolades, REL is the reigning agency of the year at the FMBE Awards.
