News

Elevate announces new appointments

Field Marketing specialists ,Elevate, has announced two new promotions within the team. Sue Welch has been promoted to Senior Account Manager for the recently awarded Britvic account. Sue has been with Elevate/Fieldsmart for 10 years, started in the Commercial department and this year was instrumental in setting up the highly innovative London Essence Premium Tonics […]

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23red and Network Rail reveal next phase of ‘Eighteen’ campaign with comic book launch at ComicCon

Behaviour change agency, 23red, has announced the redesign of its multi-award-winning film ‘Eighteen’, created in partnership with Network Rail to highlight the dangers of electrified railways. The film has been reworked into a 32-page comic book and will launch at ComicCon Birmingham 2019 to communicate the campaign’s lifesaving message to a younger audience. Views of the […]

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Quartz appoints Highjam for experiential activation

  Highjam has been appointed by Quartz to run a brand awareness campaign across London for the launch of their app in the United Kingdom. Quartz provides global news and insights, and has more than 20 million people read, listen to or watch their content every month. As part of their ambition to build brand awareness […]

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Acclaimed graphic artist Kerry Roper joins Saatchi & Saatchi London

Saatchi & Saatchi London has announced the appointment of Kerry Roper as head of design, starting immediately. Roper began his agency career at Leagas Delaney, followed with a period as head of design at Dare before eventually moving to Anomaly. In addition to his advertising career Roper’s skills have been in much demand by Topshop, […]

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Food Made Good host sustainable awards at Troxy

The Sustainable Restaurant Association chose East London’s iconic Troxy as the venue for its annual Food Made Good Awards, which celebrate innovation and dedication to carbon and waste reduction from the UK’s restaurants and producers. Given the increasing demand for ethical and responsible dining in the events and catering industry, the awards – held on […]

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Lancôme brings its French touch to St Pancras International with a Paris inspired Christmas tree

Lancôme have teamed up with St Pancras International to unveil this year’s sparkling festive installation, inspired by Paris’ most iconic landmark – The Eiffel Tower. The magnifique 36-foot installation embodies the elegance and cheerful spirit of the world’s largest French beauty brand, brightening up the station with Lancôme’s signature pink pantone. The creation will be […]

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Taka to take The Providores in deal secured by Shelley Sandzer

The Providores, the  restaurant in Marylebone that closed in July, has announced that it will be replaced by Mayfair-based Japanese eatery, Taka. Shelley Sandzer, the leading specialist UK leisure property agency, acted on behalf of The Providores in securing the lease assignment. The 2,500 sq ft, three-floor site at 109 Marylebone High Street will be […]

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The Beauty Society launches at John Lewis and Partners Cardiff

John Lewis & Partners Cardiff, in the St David’s Shopping Centre, has launched its brand new beauty concept ‘The Beauty Society’, inviting customers to step into a world of beauty inspiration. From the comfort of this uniquely designed luxe dwell space, Beauty Guides will be on hand to provide personal, independent and inspirational advice to […]

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Cascades shopping centre scores Sports Direct, Flannels and USC

 RPMI Railpen has announced the UK’s largest sports retailer, Sports Direct, luxury mecca Flannels, and USC have selected Cascades Shopping Centre in Portsmouth for 50,000 sq ft of trading space due to open in spring 2020. Split across two floors, the new stores join Cascades Shopping Centre’s existing line-up of major anchor tenants, including Primark, […]

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Two local brands open at Elephant Park

Two south London-based eateries have opened at Elephant Park – the £2.3bn regeneration project headed by Lendlease and Southwark Council in Elephant & Castle. Traditional Ethiopian restaurant, Beza, which previously operated within Artworks Elephant – Lendlease’s pop-up retail park created to support and incubate small local businesses – is serving a range of authentic dishes […]

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Rox Boutique sparkles in Liverpool One

Grosvenor Europe has announced that ROX, the luxury jewellers, has officially opened its first boutique in the North West on Liverpool ONE Peter’s Lane. The 1,600 sq ft store offers ROX’s own range of beautifully crafted jewellery, and for the first time in Liverpool, Hublot, the Swiss watchmaking brand, will be stocked as ROX’s exclusive […]

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Joe Berry Award launches in the UK

The Joe Berry Award is the longest standing retail award in Australia. An award which is unique in the entry requirements and deliverables. An award that brings together a wide cross- section of the retail industry allowing young executives from retailer, manufacturer, supplier, service provider and wholesaler sectors to compete on a level field. If […]

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Hounds strut down King’s Road for charity

 Sloane Stanley supported Strutz in hosting the ultimate charity canine fashion show and auction along the King’s Road. Hosted by Love My Human, with additional support from Knight Frank as well as numerous local and international pet brands, the event proved to be a huge success, with front row seating selling out in record time and over […]

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Mandarin Stone joins the Fulham Road

Sloane Stanley has announced that leading tile retailers, Mandarin Stone, have signed for a 1,233 sq ft showroom space at 255 Fulham Road, in the heart of Chelsea. The brand is due to open their store in January 2020, marking its second London location after Primrose Hill. Mandarin Stone’s location of Fulham Road as it’s […]

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Visa launches ‘where you shop matters’ campaign

 Visa debuts its 2019 Christmas campaign featuring real independent shopkeepers to inspire the nation to visit their high streets and shop locally this Christmas. Visa’s Christmas campaign is supporting the UK’s independent retailers for a second year. In a rallying cry to UK shoppers, the campaign is encouraging people to switch their focus from what […]

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Vagabond wine bar appoints Clarity to develop brand proposition

The wine bar, Vagabond, has announced the appointment of brand communications agency Clarity to help with its proposition development. Clarity will be responsible for developing a compelling and future proofed brand proposition from which Vagabond can realise their growth ambitions. The agency will help define how the brand looks, behaves and talks to its valued customers, […]

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XYZ appoints first experience design lead

XYZ has announced the appointment of Lizon Tijus as their first experience design lead.  With years of experience in the events industry, working on brands such as The Guardian, Deloitte, London Design Festival and Lloyds Banking Group, Lizon, who started at XYZ as a freelancer, was in such demand from the agency’s impressive client list, […]

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LabTech collaborates with Extinction Rebellion to create Buck Street Mural

LabTech, owner of Camden Market has announced its collaboration with eco-activists Extinction Rebellion to unveil a new mural for Buck Street Market; London’s first eco-friendly market. The mural design has been commissioned to address the theme ‘Mother Nature is Watching You’ to drive awareness of the new market and to help encourage all to minimise […]

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INVNT Partners with Dick’s Sporting Goods on first-ever fashion show

Dick’s Sporting Goods, the largest U.S.-based, full-line omni-channel sporting goods retailer wanted to showcase their latest apparel, outerwear and footwear assortments in a way that they had never done before – by hosting a fashion show in New York City. The brand sought to create a memorable, cutting-edge experience that would take place at the […]

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John Lewis & Partners unveils next stage of Queensgate store development

Lendlease and Invesco Real Estate, the global real estate investment manager, have announced that John Lewis & Partners have officially unveiled the opening of their entirely new Second Floor, home to Childrenswear, Nursery, Toys, Haberdashery, TV, Audio, Technology, the Bureau de Change and Customer Services. Alongside a ribbon-cutting, there was a cake and raffle for Partners (employees). […]

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St David’s celebrates milestone anniversary

St David’s, Cardiff, owned and managed by The St David’s Partnership, a joint venture between intu and Landsec, has marked ten years since the opening of ‘St David’s 2’ on 22nd October 2009. The destination celebrated for ten days, across two full weekends from Friday 18th to Sunday 27th October, with prize giveaways, a giant cake and […]

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McCann Enterprise bolsters leadership with two key promotions

McCann Enterprise has announced the promotion of Jeremy Davis to Managing Director and Jonathan Turner to Client Services Director to lead the agency as it transitions to its next phase of growth. The promotions follow a strong run of new business wins for McCann Enterprise, part of McCann Worldgroup, over the last 12 months including […]

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Meredith Collective brings luxury to life for Nyetimber with indulgent Christmas pop-up

Nyetimber, the world-renowned English sparkling winemaker has engaged experience experts Meredith Collective to deliver a luxury two-month Christmas boutique at Burlington Arcade, the iconic retail destination in Mayfair, London. This latest Nyetimber experience signals the brand’s focus on experiential as a foundation for its marketing strategy and follows a series of successful luxury summer experiences, […]

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Unicef Launch #Warondisease at Waterloo Station

  On the 28th October, as part of their mission to ensure every child in the world is vaccinated, Unicef have launched a campaign at Waterloo station to recruit commuters in the War on Disease. This interactive activation took place throughout the day at London’s busiest station, which receives around 2.3 million visitors per week. […]

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N2O brings Indian beer to the UK for Cricket World Cup activation

Experiential marketing agency N2O has delivered a brand awareness campaign for Indian beer brand Bira 91 in a sporting summer activation at the ICC Cricket World Cup 2019. The award-winning agency helped the beer brand reach thousands of fans at the 48-match tournament, activating at venues including Lord’s Cricket Club, Edgbaston and The Oval. N2O […]

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Smoke & Dough fires up UK debut in Liverpool One

American-Italian restaurant, Smoke & Dough, is celebrating the launch of its debut UK location at Liverpool One, part of the private international property company, Grosvenor Group. The new 7,000 sq ft site is situated on The Terrace, joining the destination’s diverse restaurant line-up. Founded by chef Deepak Bahuguna and Sachin Bajpai, the interactive BBQ concept […]

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Scoggins promoted to managing director as Organic continues year of growth

Digital agency, Organic, has promoted Ben Scoggins into the position of managing director. Ben was originally brought into the agency, with offices in Exeter and London, 15 months ago in the role of Commercial Director. As managing director, he will focus on leading the day-to-day running of the agency as well as working with the […]

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BT teaches coding to children

BT took over the world-famous Piccadilly Circus in a one day activation that showed children how to code by creating their own avatars. These avatars will be displayed on the iconic screens at the London landmark. The activation is part of “Beyond Limits,” BT’s biggest brand campaign in 20 years and is led by Saatchi & […]

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Freeman certified by J.D. Power for 10th consecutive year

For the 10th consecutive year, Freeman has been certified by J.D. Power for providing “An Outstanding Customer Service Experience” with its live phone support. The recognition falls under the J.D. Power Certified Customer Service Program℠, which acknowledges companies with a strong commitment to providing an outstanding customer service experience. During its evaluation process, J.D. Power randomly […]

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Popcorn PR announces new win with Cartoon Network

Popcorn PR has been appointed by Cartoon Network to launch season two of its original show, Apple & Onion, driving channel tune-in, fandom and audience awareness of the new episodes. Launched last year, Apple & Onion was the most successful Cartoon Network show of 2018, and Popcorn is delighted to welcome such a fun and […]

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Guinness World Records teams up with KidZania, Creation Station and Twinkl

Guinness World Records  is implementing three educational initiatives this October to support school age children.  Themed around a myriad of Guinness World Records content, activity will encourage children to ‘power their curiosity’ and learn amazing record-breaking facts both inside and outside of the classroom.  GWR will partner with three leading educational brands – KidZania, Creation Station and Twinkl. Kidzania The […]

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28º–50º Wine bar and kitchen joins the yards

  Longmartin Properties Ltd, a joint venture between Shaftesbury and the Mercers’ Company, has announced the signing of independent wine specialists, 28º–50º.  They are the latest restaurant operator to join The Yards, Covent Garden, the newly re-branded series of interconnecting courtyards that includes St Martin’s Courtyard and Mercer Walk. Set to open in November, 28º–50º […]

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Disney comes back to Queensgate

  Lendlease and Invesco Real Estate, the global real estate investment manager, have today announced the launch of a new 4,000 sq ft pop-up Disney Store at Queensgate shopping centre. The global children’s toy store features product ranges inspired by some of this year’s biggest films, including the anticipated release of Frozen 2, along with Star Wars, […]

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Unicef UK launches winter appeal campaign from The Community

  Unicef UK, the world’s largest children’s charity, has launched their first work with newly appointed creative agency The Community. The campaign called “War on disease” outlines Unicef’s ongoing mission to eradicate global disease via vaccines. The film is set to Sign of the Times by Harry Styles (who gave the charity permission to use the song free of […]

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Stanfords displays treasure trove of history with new exhibition in Covent Garden

The Mercers’ Company has unveiled that Stanfords has launched its first ever exhibition of fascinating maps, artefacts and documents – including letters from historical figures like Florence Nightingale and Captain Scott. Located at no. 10 Langley Street, the exhibition opened on Friday 18 October and is available for visitors to attend until January 2020. Home to […]

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Britvic look to Elevate their licensed field team with new UK field sales partner

Elevate has announced they have been selected by Britvic as their new field sales partner to operate their permanent field sales team in the important licensed/on trade channel. This covers the UK (excluding Ireland) across the Independent Free Trade for Dispense & Packaged incorporating the extensive Britvic portfolio. Britvic’s head of outlet contact, Mike Firman commented […]

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Blend Media, announces new platform to match brands and agencies with VR/AR professionals

Blend Media,  provider of  360/VR content and trusted by high-profile brands and agencies including Disney, L’Oreal and McCann, has announced the launch of Blend Market – a brand new platform which helps clients find and hire skilled professional creators of immersive content and experiences across the VR/AR/MR spectrum. With the rapid advancement of new technologies and increasingly […]

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Liz Lean PR founder joins British Chamber Board

Liz Willingham, founder of Liz Lean PR and current President of Dorset Chamber of Commerce and Industry, has been appointed to the Board of the British Chambers of Commerce (BCC) during the organisation’s AGM in London. Following an interview and validation process by the BCC’s Nominations Committee, composed of representatives from across the Chamber network […]

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World’s first Angry Birds Adventure Golf opens at into Metrocentre

The world’s first Angry Birds Adventure Golf has opened at intu Metrocentre under owner intu’s plans to create more day-out experiences at its centres across the UK. The two-storey 18,000 sq ft indoor golf course based on the Angry Birds franchise is the latest in a series of compelling attractions to launch at popular intu […]

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Avantgarde London hires DDB creative team

Brand experience agency, Avantgarde,  has appointed creative team Zander Cox and Marty Terzic to strengthen the growing creative studio in London. Zander and Marty join Avantgarde London from DDB, and previously worked together at FCB Inferno and Saatchi & Saatchi across global clients including BMW, Oreo, Visa, HSBC, Mercedes-Benz, Betway and Huawei. The team is […]

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Eurosonic Noorderslag and PlayPass announce technology partnership

Eurosonic Noorderslag (ESNS), Europe’s largest showcase of emerging music acts, has announced a partnership with PlayPass that will see a new integrated digital payment solution rolled-out across its 42 venues in the city of Groningen. All fans, delegates and artists in attendance will be able to make payments at all the official ESNS locations using their […]

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Lumas Gallery toasts UK flagship launch in Seven Dials

  Lumas Gallery officially celebrated the opening of its UK flagship site at 21-23 Earlham Street in Shaftesbury’s Seven Dials, with an exclusive launch party and live art performance. At the event held on Thursday 10 October, Florida-based artist Derek Gores treated guests to an inside look into the creation of his dynamic collages, turning […]

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Movista acquires Natural Insight

Movista Inc., provider of the leading advanced, mobile-first retail execution and workforce management platform, has announced the acquisition of Natural Insight, a retail technology provider and its largest competitor. The milestone move, backed by New York-based private equity firm Level Equity, brings together two of the largest domain leaders in retail execution technology to greatly […]

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#LoveNotLandfill presents pre-loved fashion in Seven Dials, London

From 14-17th November 2019, eco-fashion campaign #LoveNotLandfill will be championing pre-loved fashion at a unique Seven Dials, London pop-up store featuring collections from charity shops curated by some of fashion’s most style-savvy influencers. Influencers who have teamed up with their chosen charities include: Emma Breschi (Barnardo’s) She Wears Fashion (Cancer Research UK), Elizabeth Whibley (Oxfam) and Oenone (The Royal Trinity Hospice) plus depop sellers Past Trash […]

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Hugh Fearnley-Whittingstall sets the sustainability agenda at IBM’s Think London Summit

IBM and global experience marketing agency, George P. Johnson (GPJ), have brought this year’s brand campaign ‘Let’s put smart to work’ to life for visitors at Think London Summit 2019 – a unique event showcasing how IBM changes the world by building smarter businesses. The UK flagship event reflects IBM’s commitment to responsible stewardship and […]

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The Freeman Company completes sale of Encore Event Technologies to PSAV

The Freeman Company has announced that it has completed its previously announced sale of Encore Event Technologies, a global provider of event technology, staging and production services, to PSAV. Terms of the transaction were not disclosed. “This transaction marks an important step in the continued evolution of Freeman,” said Carrie Freeman Parsons, Chair of The […]

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Haygarth brings Vodafone’s #BeUnlimited interactive experience to Dixons Carphone’s Peak Conference

To highlight Vodafone’s industry-leading range of products and services, Haygarth is proud to announce the launch of their best-in-class exhibition stand at the Dixons Carphone’s conference. The innovative and impactful activation provides a multi-layered brand experience that aims to educate and engage stakeholders and staff, showcasing Vodafone’s extensive offering for Dixons Carphone’s customers. Taking place […]

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Accessories brand Coach opens at intu Trafford Centre

intu Trafford Centre has welcomed high-end accessories brand Coach, with the luxury retailer’s first standalone store in the north west. Designed by Coach’s in-house team, the new 657 sq ft store features a new modern luxury interior concept which includes leather furniture and bespoke fittings. The boutique offers a full range of both men’s and […]

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Unit9 and Samsung take consumers to the edge of space

Samsung Electronics Co. Ltd has announced an out-of-this-world mission as it launches the Galaxy S10 5G into the stratosphere to give consumers the chance to get their face in space. For the past five decades, Samsung has provided consumers with the latest innovations in screen technology: from Curved TVs, to dual edge display and foldable […]

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iMP embarks on Unblock Against The Clock roadshow

Following the success of an integrated campaign to reduce blockages in hotspot areas through an experiential tour executed by iMP, Yorkshire Water further commissioned iMP to develop and create an escape room style consumer experience. Named ‘Unblock Against The Clock’ and constructed from two shipping containers stacked on top of each other, the huge brand activation […]

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Oliver Bonas toasts Liverpool One launch

  Independent fashion and lifestyle brand, Oliver Bonas, has celebrated the launch of its latest store at Liverpool One, managed by Grosvenor Europe. Designed by an in-house team, the 2,956 sq ft store on South John Street is the brand’s first in the Liverpool City Region, joining over 70 brand sites across the UK. Stocking […]

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Initials wins Britvic emerging brands account

Initials has been appointed by Britvic following a competitive pitch. The agency will be working across Britvic’s emerging brands portfolio, including Purdey’s, Lipton, Aqua Libra, Arto Lifewtr, 7Up and Mountain Dew. The retained relationship will see Initials deliver shopper and strategic below the line activations across the portfolio, with the first campaigns going live in early […]

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The Barbie Store fashion pop-up launches in Liverpool

The Barbie Store Fashion pop up has landed in Liverpool One. Arriving October 11th, the 6-week pop-up showcases limited edition clothing for kids aged 3+, adults’ apparel, and Barbie accessories for kids and adults that includes tote bags, hair accessories and more. A range of Barbie dolls will also be available at the pop up, including […]

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Unseen launches new campaign to save Its modern slavery helpline

Anti-slavery charity, Unseen, has launched a new campaign to help raise £800,000 to save their Modern Slavery Helpline which is threatened with closure. The new OOH and social media campaign by London creative agency Aesop, entitled #UnseenStories, builds to Anti-Slavery Day 2019, on Friday 18th October, with a call to the public to change their profile picture on […]

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Fred Perry opens first standalone shop in Camden

LabTech, owner of Camden Market, has unveiled the opening of its latest British clothing retailer, Fred Perry, located at 255 Camden High Street. In association with Camden’s infamous musical legacy, the brand marked the official opening of its first standalone shop in Camden on Thursday 10 October – with DJ sets from Massive Attack’s Daddy G […]

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Wizz Air launches activation at King’s Cross St Pancras Station

Wizz Air, Europe’s fastest growing airline, has launched an activation at King’s Cross St Pancras Station. A fully immersive OOH experience will see commuters on their way to the Underground pass through a plethora of fully recyclable vinyl wraps, digital videos, posters and digital 6-sheets. The creative highlights the array of destinations that Wizz Air […]

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M.A.C Cosmetics champions individuality with their Studio Fix experience

As part of their Studio Fix Stick Foundations launch campaign, M.A.C Cosmetics recently opened the Studio Fix experience in Liverpool with the assuring message of ‘We’ve Got You’. Here, visitors could identify the most suitable foundation tones for their skin, be introduced to the specific MAC Studio Fix range available to them, and even have any […]

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Tess partners with Music Support

In keeping with World Mental Health Day creative event safety specialist Tess announces that it has partnered Music Support, to further enable the charity’s ambitious training program, along with its work with individuals in the UK music industry suffering from mental, emotional and behavioural health disorders. Tess director Simon James comments: “With three decades working in […]

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WWF and Sodexo serve up students foods with a planet-friendly twist

 Climate change, ocean pollution and deforestation seems to be the hot topic at the moment,  but what is often overlooked is that food is actually at the heart of many of these issues, responsible for almost 60% of global biodiversity loss. Identifying that younger generations are potentially the last who are able to act, global services company Sodexo and WWF have […]

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2heads announces EventHive launch

2heads has launched a new version of its cutting edge strategic B2B event management tool – EventHive. EventHive has been rebuilt from the ground up at significant investment from 2heads, introducing a powerful, real-time architecture and flexible CMS to empower event professionals, streamlining event management to allow teams to work independently and remotely. Bolstered by more […]

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Experience12 appoints Holly Carters from MediaCom to boost client services team

Experience12, the pop culture marketing agency, has appointed Holly Carters as account manager, further bolstering the client services team that has gone from strength-to-strength over the past year. Holly joins the team from MediaCom where she was most recently a senior event producer working on global clients including Subway, Galaxy, Coca-Cola, Toyota and Peugeot. Her personal […]

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Jägermeister taps Campus Group to drive Student Brand Ambassador campaign

Global youth marketing agency Campus Group has announced the launch of this year’s Jägermeister Student Brand Ambassador (SBA) campaign to promote both new and existing products. Running until August 2020, the campaign will target 18-21-year-olds in eight major cities across the UK – Birmingham, Brighton, Edinburgh, Glasgow, Leeds, Liverpool, London and Manchester. Campus Group will be […]

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Clarity appoints new creative director to bolster creative department

Clarity, the Milton Keynes based integrated marketing agency, today announces the appointment of its new Creative Director, Katrina Howell. Joining from Red Bee Creative where she was creative director, digital, Howell will oversee creative outputs across all Clarity clients, drawing on her previous 20 years of experience. Her hire will help bolster and drive forward […]

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Samsung announce unique event collaboration with Twitter

Samsung has announced a new star-studded live event series, hosted by Alex Zane, which celebrates the world of Twitter threads and conversations. Samsung KX presents: Thread Talks is a series of six intimate and exclusive ‘in conversation’ events featuring some of the biggest names in journalism, sport, culture and comedy – taking place at Samsung KX. […]

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ANNA Money spoofs Antiques Roadshow to launch ‘Equity for Mugs’ campaign

ANNA Money (Absolutely No Nonsense Admin), the mobile business account for creatives and entrepreneurs, has launched a campaign with crowd-funded investment platform Seedrs ‘Equity for Mugs’. ANNA Money launched the world’s first debit card that miaows last year and has once again bypassed the boring, this time to launch an investment campaign with a difference. […]

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Karen Crum elevated to global brand strategy director at McCann

McCann has promoted Karen Crum to the newly created position of global brand strategy director During her tenure as head of strategy at McCann London, she has spearheaded strategy, and led teams behind numerous award-winning campaigns for the likes of Microsoft, Xbox and Mastercard, helping to take home the 2018 Cannes Lions Grand Prix in […]

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Avantgarde brings on Jason Anderson as digital director

Brand experience agency, Avantgarde, has announced that Jason Anderson has been appointed as digital director to further strengthen the agency’s digital offering. With over 20 years’ experience in digital working on award winning accounts including Mini, M&S, P&G, NHS, Renault, RAF, Santander, HSBC, Microsoft and Sky, Anderson joins from Sectorlight where he was digital director. Reporting […]

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Farnborough Aerospace centre soars with Ascent 1 completion

Hermes Investment Management, the £36 billion fund manager, has officially announced the launch of Ascent 1, a 75,000 sq ft extensively refurbished office, within Farnborough Aerospace Centre. This marks the completion of three of the four Ascent buildings, with two of the buildings now fully let and 50% of the remaining office space available. Designed […]

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PlayPass hails breakthrough Summer for cashless and RFID at UK festivals

Cashless and NFC specialist PlayPass enjoyed a record-breaking summer, operating at over 250 events across 22 countries across five continents and processing 12.82 million cashless transactions, worth €78 million Euros. Globally, 2019 has seen the company grow its event roster by 40%, May-Sept 2019. The UK has seen the sharp end of this growth curve, with […]

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Ken Black joins GMR Marketing as CCO

GMR Marketing has announced that Ken Black, the former vice president of digital design transformation and global Olympic creative director at Nike, has joined the agency as chief creative officer. Black is charged with global creative direction for the agency and its roster of clients, and will lead GMR’s 80+ person global creative team. Tyson […]

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Influencer Matchmaker unveils new look

The newly-named Influencer Matchmaker will build on over a 15-year track record of forming successful brand partnerships with some of the world’s top businesses. Previously known as Influencer Champions, the East Midlands-based agency has helped brands such as Amazon, Cartoon Network, McDonald’s and Hotels.com link up with social media influencers in a range of successful campaigns. […]

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Vault49 unveils murals for Burger & Lobster in New York’s Flatiron District

  Burger & Lobster reveals a series of murals created by brand design agency Vault49 to help the New York restaurant stand out in the Flatiron District, where competition for diners is fierce. The murals connect the restaurant with its location and its core offering – prime-cut burgers and wild, fresh Atlantic lobsters. This work […]

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Champions (UK) plc celebrates successful 2019

An East Midlands brand agency is celebrating after recruiting its 50th new member of staff this year and being recognised for its astonishing growth. Champions (UK) plc’s expansion plans continue to go from strength to strength in the face of the country’s ongoing political uncertainty. The family-owned firm has made a big leap in the list of […]

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McCann hires Jessica Tamsedge as new London MD

Jessica Tamsedge joins McCann London as new managing director, replacing Sheryl Marjoram, recently appointed CEO. Prior to her new appointment at McCann, Tamsedge has been serving at Grey as joint head of account leadership, with a client portfolio included Nomad Foods (owner of Birds Eye), GSK, The Tate and Pladis. Previously she led the GSK […]

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N20 expands senior team with new creative hires

  Experiential marketing agency N2O has expanded its creative team with three new appointments. Steven Workman joins as creative director with over 20 years in experiential marketing, including stints at RPM and iD Experiential, Workman brings a wealth of experience and industry insight to N2O. Jeff Witek joins as art director to support its creative […]

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Chinatown London celebrates National Dumpling Day with biggest ever give away

On 26 September, Chinatown London celebrated National Dumpling Day by handing out over 2,000 free dumplings from some of the destination’s top restaurants. Starting at 12 noon, dumplings flew out of the nine restaurants in under an hour. Each restaurant brought a unique offer to the table, showcasing Chinatown London’s diverse regional dumpling offering. Savoury […]

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N2O provides virtual reality experience for Hill’s Pet Food

N2O activated Hill’s at Crufts, Dogfest and county shows across the UK as part of a campaign to reach cat and dog owners with the nutritonally-tailored food. N2O, who were tasked by the scientific pet food brand to find a way to reach both cat and dog owners at the same destination, created an experience […]

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Teletrack Plus becomes TeletrackLive

Teletrack has been serving the retail, field marketing and field services sector with mobile workforce management software for nearly two decades. The original electronic data capture platform for the field marketing sector rapidly became a retail wide provider of data and person management. As industry is changing rapidly, especially the retail sector, challenger brands and household names are transitioning to […]

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FMBE 2019 Results

  Field Marketing Awards   Sales Campaign of the Year– Sponsored by Natural Insight GOLD  N2O – Now TV SILVER Mercedes-Benz BRONZE Powerforce – Haribo   Most Effective Retail Sales Experience – Sponsored by Team Haven GOLD Link Communication – True Nopal Cactus Water SILVER Mash – GHD BRONZE  Blue Square – Samsung   Field Data Award GOLD Tactical […]

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CACI publishes white paper on the future of retail

CACI, the consumer and location intelligence specialist, launched a White Paper on the future of retail at the Revo Conference and Exhibition, held in Liverpool on September 18 and 19.   The most significant finding of the White Paper is the unequivocal evidence that stores have a key role to play in driving significant incremental sales: for […]

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YMU Group appoints Mary Bekhait as first UK CEO

Talent management company YMU Group has announced the appointment of Mary Bekhait to the newly created role of UK CEO, as part of the Group’s global expansion strategy. Bekhait, previously managing director, YMU’s entertainment division, will oversee the five UK divisions of Sport, Music, Drama, Entertainment and Business Management. She will continue to report to YMU Global CEO […]

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Derwent aim to inspire at Moniker Art Fair with deal brokered by Reg&Co

Derwent becomes a lead partner of Moniker Art Fair as it celebrates its 10th anniversary. The partnership gives Derwent a high profile opportunity to promote the Derwent Art Prize to a relevant and engaged audience. Collaborating on a range of workshops and activities at the fair for artists, showcasing products and raising the profile of […]

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Hugo Boss Parfums partners with Ocean Outdoor’s DOOH broadcast coverage of Rugby World Cup

Boss Parfums Boss Bottled  will sponsor Ocean Outdoor’s digital out-of-home (DOOH) coverage of the Rugby World Cup which is presented in partnership with ITV Sport. Ocean’s planned coverage of the tournament extends to include 10 exclusive dominations of Landsec’s Piccadilly Lights twice a week, breaking at 11am tomorrow (September 25) and running up to and including the […]

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Ingenuity London returns to Amsterdam for second new business event of 2019

Following the success of its inaugural European new business event in June, Ingenuity London has announced the team will be returning to Amsterdam on October the 16th. Once again focusing on video content, the event aims to facilitate opportunities for brands and agencies in this area, from creative, strategy and production, to animation and tech. The event […]

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LabTech inflates North Yard’s offer with Aubergine Installation

   LabTech, owner of Camden Market, has announced that the official launch of its new food and beverage destination, The North Yard, will commence with a giant aubergine installation along with a promotional event giving away 400 dishes, from menus with trader specials dedicated to aubergines. Commencing on September 19, The Big Aubergine installation marked […]

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Organic September brings Wessanen brands together for feel good campaign

Three household names have joined together in an advertising campaign for the first time to promote the benefits of organic to Ocado and Waitrose shoppers for Organic September.  Combining the power of Whole Earth, Kallo and Clipper Teas, natural food company Wessanen UK is running a series of animated adverts in prime, front-of-store locations across […]

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Hendrick’s Gin and Space complete Portal to the Peculiar event series

Hendrick’s Gin and creative agency, Space launched their third portal in their curious experiential campaign to bring the super-premium gin’s unconventional world to life, as portrayed in the brand’s latest ‘Escape’ advertising campaign. ‘Portals to the Peculiar’ was a series of multi-sensory events that invited gin drinkers to Escape the Conventional, Embrace the Delectable and sample […]

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Kind embarks on Waterloo sampling campaign

To celebrate the fact that Kind has become the UK’s #1 healthy snack bar and mark their ongoing and growing partnership with WHSmith, Kind will be taking over the WHSmith store at Waterloo station with a new wrap of the store which features the brand’s new creative campaign. On the morning of September 26th the […]

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Blues announce partnership deal with Monster Energy

Everton Football Club has announced a new partnership with global drinks brand Monster Energy. The deal will see Monster Energy become the ‘Official Energy Drink Partner of Everton Football Club,’ giving the brand a presence at Goodison Park on matchdays as well as branded content and exposure across Everton’s digital channels. Monster Energy is a global […]

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Burger King UK is melting down plastic toys for good

New campaign by Jones Knowles Ritchie reveals sustainability initiative to remove plastic toys from all King Junior Meals and give toys from any fast-food chain a new life as something good. Burger King has launched a new initiative called ‘The Meltdown’ to take a stand against plastic, by removing all toys from King Junior Meals […]

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Sleek creates original artwork for Beano Studios

Beano Studios have unveiled a unique and bespoke piece of street art in the window of their London Fleet Street offices created by one of their licensees; the anonymous graffiti artist known as Sleek. The Scottish based artist, whose identity is a closely guarded secret, produces his original artworks, limited editions and merchandise under license […]

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Natural Insight announces significant global adoption of its cloud-based retail execution and workforce management platform

Ahead of the 2019 holiday shopping season, Natural Insight is streamlining operations and improving in-store customer experience at more than 180,000 locations worldwide Natural Insight has announced it has hit new milestones in terms of international adoption of its mobile platform. With more than 10 years of consecutive growth, Natural Insight is enabling merchandisers, product companies, marketing […]

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GMR Marketing hires ECDs for East and West Coast offices

Global experiential agency GMR Marketing has announced the hiring of new executive creative directors (ECD) Dino Tzouroutis and David Lemke in the Charlotte and San Francisco markets respectively. Both ECDs will be responsible for supporting client teams in each market as well as the agency’s new business opportunities. “We are continuing to expand our creative […]

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Imagination launch the Land Rover Defender at Frankfurt Motor Show

Land Rover has revealed the new Land Rover Defender at the Frankfurt Motor Show. Land Rover engaged global experience agency and long-term partner, Imagination, to create an integrated launch to emotionally connect all consumers with the product. Land Rover and Imagination’s multifaceted experience campaign comprises of a global launch film and dramatic product reveal at Frankfurt Motor […]

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Ford and Imagination premier new vehicles at Frankfurt Motorshow

Ford Motor Company premiered at the Frankfurt Motor Show a range of new vehicles to pave the way for electrified models to outnumber combined sales of conventional diesel and petrol models in just a few years. Launched in Frankfurt, ‘Go Electric’, an immersive brand experience created by global experience agency Imagination, introduced guests to Ford’s new […]

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Hugh Treacy joins iD Board as executive director

Brand experience agency, iD have appointed ex Arnold KLP boss, Hugh Treacy as executive director. Treacy, taking an equity stake in the company, joins the agency board – of co-founders, Paul Ephremsen and Paul Soanes, together with ex-Sainsbury’s retail expert, Marcus Fox. For 15 years, Hugh Treacy was managing director and partner of KLP Group […]

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Mastercard offers VR tackles ahead of Rugby World Cup

Ahead of Rugby World Cup 2019, fans got the opportunity to be professionally tackled using virtual reality. Mastercard unveiled a first of its kind virtual reality (VR) tackle with the help of Chris Robshaw, Jason Robinson and Maggie Alphonsi. The experience provided members of the public, who weren’t travelling to Japan, an opportunity to get closer […]

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Jordan Waid joins 2Heads to expand creative vision globally

2heads, the leading independent experiential marketing agency, has partnered with Jordan Waid as global executive creative director to expand its creative design offering to world-leading brands following a period of record growth. Waid will be using his vast industry experience to manage global accounts including Disney, where he will be leading the development of unique […]

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