News

Corsham chef heads for #Rolloff

Amber Southon from The Quarryman’s Arms in Corsham, Wiltshire is entering The Great Sausage Roll Off 2020. For the eighth year in a row, licensees Claire Morgan and Angus McKean will be hosting the legendary Sausage Roll Off at The Red Lion in Barnes. This year’s event, which will see 20 chefs fighting for the […]

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Yoplait sets up to play in the parisien NBA

General Mills-owned Yoplait has signed up as the Official Yoghurt of The NBA Paris Game 2020 Presented by beIN SPORTS for their much-loved drinkable yoghurt brand YOP – creating a ‘YOPStars’ activation developed by London-based creative agency Space. France’s first regular-season NBA game, which will be played in front of a sold-out crowd, will feature […]

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Antavo taps into Apple facilitated payments for enhanced retail experiences

  In New York —  during the NRF Retail Week — Antavo unveiled a preview of its new Loyalty Experience Kiosk built upon facial recognition and iPhone’s advanced NFC capabilities. The Loyalty Experience Kiosk is a window to in-store engagement for brands and retailers. With it, customers can access exclusive offers, spin the Prize Wheel, […]

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Blackjack helps Suqqu write cultural connections at Selfridges

Blackjack Promotions and Japanese brand Suqqu are set to bring the personal touch to Chinese New Year gifting in Selfridges Beauty Hall Staffing solutions and experiential experts Blackjack will supply Chinese calligraphers so shoppers can give unique Suqqu gifts to loved ones With 20+ years working predominantly in travel retail, Blackjack Promotions are experts in […]

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intu creates mood-boosting light houses to brighten its visitor experience

intu has created three walk-in ‘light houses’ to boost footfall, dwell time and brighten the moods of its 35 million visitors using the psychological benefits of colour. The Happy, Calm and Energise houses will tour intu’s popular shopping destinations throughout 2020 featuring colour combinations proven to help people feel happier, more relaxed and more energised. […]

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Liverpool ONE joins retailers to dispel Blue Monday with blooms vs gloom

Hundreds of flowers filled Liverpool ONE on Monday 20 January to inject a spot of joy on Blue Monday, widely recognised as the most depressing day of the year. With the sole mission to spread cheer across the destination, hundreds of bunches of brightly-coloured flowers were left across Upper and Lower South John Street, Peter’s […]

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N20 hosts Bobbi Brown meet and greet sampling event in Boots

Award-winning experiential marketing agency N2O is bringing to life the launch of Evolution_18, a wellness brand devised by Bobbi Brown which is brand new to the UK market.With smoothie sampling, exclusive meet and greet with Bobbi and a photo opportunity, the interactive activation will visually communicate the brand to customers. The Collagen Powder product will be sampled […]

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Stonehenge sets to stage Lion Dance for cross-cultural promotion

Blackjack Promotions is partnering with China Travel Outbound and English Heritage to bring a roaring celebration dance to World Heritage Site Stonehenge Visitors to Wiltshire’s prehistoric monument Stonehenge will be treated to a traditional ‘Lion Dance’ to mark the Chinese New Year The 4,500-year-old Stone Circle is a popular site for Chinese tourists, so English […]

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Amplify launches in LA

Amplify – the UK-headquartered agency that works with next-gen clients including Airbnb, Google and Spotify, can today announce the launch of a Los Angeles based US office; the agency’s second overseas operation. Having worked for the past three years on brand strategy and experiences for Facebook and HubSpot in North America, Amplify is launching a […]

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Karma Bites set for proximity push by Flavor

To mark their launch into Holland & Barrett stores across the UK, Karma Bites have partnered with Flavor; An Integrated Sampling Agency to create a hyper-targeted sampling campaign “Healthy snacking is a very competitive market in the UK” Ashwin Ahuja, founder of the premium popped lotus seed snack, says. “As a growing brand we were […]

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Hellmann’s gives Veganuary a bao in Boxpark Shoreditch with W Communications

  WHAT: The Hellmann’s Vegan Rain-Bao Truck will be serving up plant powered buns for just £1.00 – served with lashings of mayo in four picture-perfect pastel hues. The great tasting buns are a delicious lunch for those attempting to go meat-free during a typically dreary month when purse strings are pinched. WHERE: Boxpark Shoreditch (2-10 Bethnal Green […]

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Shopping Centre record success as Liverpool ONE defying declines

  Liverpool ONE is celebrating the close of a successful festive period, with figures showing a 5% increase in sales during the period compared to 2018, defying widespread industry declines. The outstanding Christmas results mark the end of a record year of performance at the destination, with sales up 2.5% over the twelve months. Footfall […]

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Initials instigates The Takeback for Abarth

This weekend Initials, the independent creative agency, launched The Takeback, a one-off, escape room style driving experience for Abarth, part of FCA, to celebrate the brand’s 70th anniversary year. From over 1,000 competition entries, 24 lucky winners, accompanied by two guests each, were invited to attend the unique activation, created by Initials with production by […]

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Pierce Global promotes Kelley to MD

Pierce Global, an experiential agency within Omnicom Experiential Group (OEG), has announced the promotion of Mike Kelley to managing director. In this new role, Kelley will lead Pierce’s vision, as well as the agency’s strategic service offering. “Mike has been a key member of the team now for 20 years. Throughout that time he has […]

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Benefit starts #dontbethirsty off with primer positioning

Benefit Cosmetics raises a defiant glass to dry Jan with the EmPOREium bar, part of their ‘Don’t Be Thirsty’ campaign for new Hydrate primer. To ease everyone into 2020, Benefit wants to give our skin a drink at their irreverent anti-DryJan bar, popping up in Clapham this weekend. Kyra White, Head of Brand Activation at […]

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The Average Golfer turns influencer for Azalea

Specialist sports and tourism agency Azalea has snapped up social media sensation the Average Golfer in a deal that will see the company maximise his exposure and manage his commercial rights and partnerships. The increasing value of influencers in the changing media landscape, as golfers’ consumption habits continue to shift, has made video content crucial […]

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Buffalo Trace Bourbon stages London chainsaw carving exhibition

  Buffalo Trace have engaged creative agency, Taylor Herring to promote its multi award-winning whiskey bourbon label. Buffalo Trace Bourbon Whiskey hosted America’s leading chainsaw artist – who has previously been described as “a rock star with a chainsaw” by Vice Magazine – at a live exhibition from 13th– 15th December at StolenSpace, Shoreditch. Famed […]

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Auto Trader launch nationwide competition to win a car

The UK’s largest digital marketplace for new and used cars, Auto Trader, is launching a nationwide snap-to-win competition for one lucky member of the public to win a brand-new car this Christmas. A Fiat 500, which receives over 24,000 ad views a day on Auto Trader, has been gift-wrapped in a box, complete with an […]

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Bullring hooks UK debut for fish and seafood specialists North Fish

Hammerson has announced that the Norwegian inspired fish and seafood specialists North Fish is to open its first UK restaurant in its flagship destination Bullring, in Birmingham, early next year. The Bullring restaurant will be the brand’s first outside of Poland, as it embarks on an international expansion. The menu will consist of a range […]

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Crown Brands Live launches with Jack Horlock as managing director

Crown Talent & Media Group has today announced it has appointed Jack Horlock as managing director of a new division, Crown Brands Live, to bring together a dedicated team who will focus entirely on live and immersive brand experiences. Drawing on Crown’s incredible roster of media and music talent and having worked with some of […]

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Liverpool One lands UK’s largest Virgin Holidays store

Boutique travel specialist, Virgin Holidays, has officially launched its largest UK ‘v-room’ concept store at Liverpool One, managed by Grosvenor Europe. The flagship 2,000 sq ft ‘v-room’ on South John Street offers a luxury, immersive experience for visitors booking holidays, with brand new features for Liverpool, including a hidden cinema – a disguised in-store experience, […]

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GMR Marketing welcomes Aliah Berman as head of diversity, equity and inclusion

GMR Marketing, an experiential and sponsorship leader, has hired Aliah Berman to serve as global head of diversity, equity and inclusion. With more than 15 years of experience, Berman will play a key role in the agency’s efforts to drive employee engagement and retention, build cultural awareness, promote an inclusive work environment and create culturally-informed […]

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Triple supermarket signing of 59,000 sq ft for RPMI Railpen

RPMI Railpen (Railpen) has announced the signing of three new supermarkets to its property portfolio: two Lidl stores, located in North West London and Kent, and an Aldi store in Scunthorpe.  The trio of new supermarkets total over 59,000 sq ft (5,482 sq m) in retail space. Situated on the ground floor of St Anns […]

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Cineworld premiers at Time Square

  Cineworld, the UK’s leading cinema chain, has officially launched its state-of-the-art 13-screen multiplex experience at Time Square, the new £142 million development in Warrington. The key leisure anchor for the mixed-use destination, Cineworld Warrington toasted the launch with an exclusive Gala evening, including a screening of Jumanji: The Next Level on the main-attraction Superscreen. […]

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Heathrow prepares parents for Christmas

Heathrow reveals the top festive questions every parent in London should prepare for at Christmas as Santa’s workshop is unveiled underneath Terminals 2 and 5 ‘How does Santa know what I’d like for Christmas?’ and ‘How does Santa really get to every house in the world?’ are the most frequently asked festive questions amongst children […]

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The Kings Road celebrates street art project

Celebrating the end of a successful year of Arts, Sloane Stanley has announced the latest street art installation just in time for Christmas.  The festive scene is the seventh to appear on the King’s Road this year, and features a forest scene with skating rink alongside a warming winter hearth by artist Antonio Rodrigues Jnr. […]

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Tesco Christmas Markets return for third year with N2O

N2O is once again delivering festive cheer for Tesco customers with its Bavarian-style Christmas markets. Back for 2019, the pop-up markets will visit 70 stores up and down the UK in the weeks leading up to Christmas. Building on the success from previous years, the markets are featuring a Santa’s Grotto, snow machine, music, a […]

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CSM Live, Amazon Studios and AKQA create digital hot air balloon

To celebrate the anticipated stateside release of Amazon Original movie, The Aeronauts, Amazon Studios wanted to showcase and reflect the movies narrative of curiosity and innovation in a truly unique way; engaging with viewers like never before. Blending the indelible pioneering spirit of the past with the groundbreaking technology of the future, premiere-goers watched Felicity […]

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The Jeep World tour comes to the MotorVillage

The Jeep World Tour is an exhibition designed by Art Bridge at the MotorVillage on the Champs-Élysées, where a community of artists gathered to take people on a trip around the world. MotorVillage, a unique automobile showroom created by the architect Jean-Michel Wilmotte, chose Art Bridge to design its new exhibition made for the whole family. […]

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Runderwear joins Maverick Race for 2020

A new association between trail event specialist Maverick and sports comfort brand Runderwear is a great example of a trail events business and a sports brand getting together to enhance the runner’s event experience. Maverick Race events have a cosy village start-finish area where runners are encouraged to be social and stop for a chat, […]

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Popcorn PR announce Giggling Squid win

Popcorn PR has been appointed by Giggling Squid as its retained consumer PR agency, following a competitive four-agency pitch. Started in 2009, Giggling Squid now has over 30 venues in its award-winning family of Thai restaurants, with a further four anticipated to launch in 2020. All about food with personality, cooked with expertise and shared […]

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Hendrick’s and Blackjack bring festive cheer to Heathrow Terminal 3

The longstanding travel retail partnership between Hendrick’s and Blackjack promotions is bearing fruit yet again, this time with a festive campaign at Heathrow Airport’s Terminal 3 aiming to showcase the brand’s delicious gins and gifting lucky passengers with an early Christmas treat. The activation is situated on the prime ‘VIP’ site in the terminal where […]

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Tech giant Razer opens in Chinatown

Chinatown London is a destination of choice for international technology brands. Earlier this year Wanyoo opened their first European store, and now Shaftesbury has welcomed Razer, the world’s leading lifestyle brand for gamers, who opened their European debut store on Saturday 14 December. Hundreds of customers queued on the day to catch a glimpse of […]

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Icon Outlet performs with strong trading figures

Icon Outlet at The O2, the 210,000 sq ft premium urban outlet developed by AEG and Crosstree Real Estate Partners, has announced a successful first year of trading and its strongest six-week performance yet.  Leading up to Christmas and bolstered by a successful Black Friday, Icon Outlet has experienced a 36% uplift in like-for-like sales […]

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Kate Spade New York and Mint Velvet launch at Liverpool One

  Following a strong year for its retail leasing strategy, Grosvenor Europe has officially announced the launch of Kate Spade New York’s pop-up store and Mint Velvet’s new boutique at Liverpool ONE. Both international womenswear brands will be situated on Peter’s Lane, which throughout 2019, has been further established as the destination’s hub for premium […]

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Dior delivers festive entertainment and inspiration at Paddington and Heathrow

Iconic fragrance brand Dior is working with Blackjack Promotions to promote and run its Christmas gift personalisation service at Heathrow Airport.  On Friday 13 December, the Dior Christmas Choir, featuring nine singers and a pianist, entertained travellers embarking on the Heathrow Express at London’s Paddington Station, putting them firmly in the Christmas mood. Blackjack’s trained […]

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Savvy create first AR game for convenience retailers

Leading retail and shopper marketing agency, Savvy, have created and executed the first augmented reality (AR) game for a convenience retailer. The AR Christmas Elf experience was the first project for Savvy, following a successful tender win. Launched at the end of October, One Stop shoppers both in-store and at home have been invited to […]

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Lush scents success as it relocates to Centre:MK

Opening in time to benefit from centre:mk’s significant Christmas trading period, during which footfall is anticipated to exceed seven million visits, Lush, the handmade bath art and cosmetics brand, has launched a 2,793 sq ft store in centre:mk this week. The vegetarian, vegan and cruelty-free retailer has relocated and doubled in size from Intu Milton […]

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Global brands launch trio of flagships in Seven Dials

Following a strong year of brand signings and openings, Shaftesbury has officially launched a further three international fashion and accessory retailers in Seven Dials: Indian leatherwear label Kompanero, and Scandinavian brands Nudie Jeans and Rains. Each of the three global brands have selected Seven Dials for flagship UK sites, in the heart of London’s West […]

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BOSS opens at Silverburn

Silverburn has recently welcomed a new BOSS store, further expanding the brand’s UK store portfolio. The 3,200 sq ft unit showcases BOSS tailoring, alongside casual and athleisure styles. The brand’s products are available in 129 countries, and it has over 424 freestanding stores across the globe. The stand-alone BOSS Store joins a host of other […]

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New campaign shows its all about the experience at intu this Christmas

intu has launched a new footfall-driving consumer marketing campaign that celebrates the joyful experiences that comes with a visit to an intu centre. The campaign includes a 30-second Christmas advert which shows one visitor feeling increasingly festive thanks to her intu shopping trip, with animated baubles and lights appearing every time she encounters staff, experiences […]

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Acquia to acquire AgilOne

Acquia  has announced  that it has signed a definitive agreement to acquire AgilOne, the leading customer data platform (CDP) for enterprises, to further deliver on its vision of providing open digital experiences. AgilOne brings valuable new capabilities to Acquia’s Open Digital Experience Platform, which harnesses the power of customer data and artificial intelligence (AI) to […]

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 Kameleoon appoints Martin Harrison

Kameleoon, the leading AI-driven personalisation and A/B testing platform provider, has announced the appointment of Martin Harrison as its first UK Managing Director to drive its growth into the UK and Northern European markets. Martin has over 10 years of experience in ecommerce with both agencies and technology providers. Most recently he was Regional Vice President […]

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Paco Rabanne launches opulent Express Delivery pop-up experience

  Paco Rabanne is launching an exclusive two-night Christmas pop-up experience at the Hydraulic Power Station in Wapping, inspired by its number one selling 1 Million and Lady Million fragrances. The brand experience was created in partnership with creative agency Elvis. Paco Rabanne selected Elvis to create a multi-faceted campaign for the crucial pre-Christmas period, […]

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Once Upon a Time in Birmingham lights up Bullring & Grand Central

 Bompas & Parr have unveiled their latest creation, Once Upon a Time in Birmingham, in Hammerson’s flagship destination Bullring & Grand Central, just in time for Christmas. The Christmas installation features 88,000 fairy lights which, at over 9km of illumination, is more festive lights per square foot than any other site in Britain. Running till […]

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Italian restaurant with an East London base opens at IQL, Stratford

  Independent Italian restaurant, Figo, has officially launched at International Quarter London (IQL), the £2.4 billion joint venture development between Lendlease and LCR. The new 3,024 sq ft space, catering to 100 customers, features food that reflects traditional and modern Italian dishes with a regional focus, and includes a cocktail bar and open plan kitchen to […]

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Lendlease opens ‘Merry Elephant’

  A range of festive activities have begun at Elephant Park in south London where a four-week pop-up titled ‘Merry Elephant’ is transforming the recently opened Sayer Street and Deacon Street into a mini Winter Wonderland, at the £2.3 billion regeneration project led by Lendlease and Southwark Council. Christmas tree decoration and delivery services will […]

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Logic Vapes brings limited edition vaping to adult users

Logic Vapes hosted an exclusive launch for their limited-edition Logic Compact Crystal vaping device. The ‘Vape Vault’ launched in London last Thursday and will be making appearances in Manchester and Edinburgh throughout December. The glitz and glamour evenings will include a Cristal Champagne reception, canapes, a saxophonist, diamond show dancers, a crystal encrusted Rolls Royce […]

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Whole Earth announces Team GB 2020 partnership

Whole Earth has announced it will be an official supporter of Team GB in the run up to the Tokyo 2020 Olympic Games, as it aims to boost awareness of the brand’s healthy and wholesome credentials, and drive category growth. The one-year partnership will see Whole Earth become the official peanut butter of Team GB.  […]

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Tabasco delivers morning revivers with Pick-Me-Up cafe

For the fourth year, Tabasco opens its doors to the Pick-Me-Up Café, dedicated to reviving Brits during the Christmas party season. This year, Tabasco Sauce is making things even easier by delivering Londoners a DIY Bloody Mary kit – designed to look like an advent calendar – to their front doors exclusively via Deliveroo. To celebrate […]

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Talent Village and JCDecaux partner to reveal an innovation of influence for Quay

JCDecaux has, for the first time, partnered with Talent Village and co-created a campaign of influence, across 230 screens in Paris throughout the Monoprix and monop’ showcases. The campaign, activated by true talent, was to promote Quay’s new collection of anti-blue light glasses. Across the city, ultra HD screens illustrated the high-quality campaign library, which allowed passers-by to discover the […]

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Liz Lean PR announces expanded services and new senior hires

Dorset-based PR agency Liz Lean PR (LLPR) has expanded its senior team, making three new senior appointments and formally expanding its planning and stakeholder engagement offers. The agency has worked with clients on planning and stakeholder engagement throughout its 20-year history but is now bolstering these services with a series of new hires. Through their […]

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Fitness studio Frame reforms Angel Central

CBRE Global Investors has announced that specialist London-based operator Frame has opened its 5,200 sq ft fitness studio at Angel Central, Islington. The newly created bespoke basement space features three specialist studios: for Barre, Yoga and Dance; for Reformer Pilates; and one for HIIT and Strength training. The class-based fitness brand was founded in 2009 […]

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Leagas Delaney and Ballantine’s launch latest campaign in Artist series

Creative communications agency Leagas Delaney has unveiled its collaboration with Brooklyn artist Scott Albrecht in the latest instalment of the ‘Artist Edition’ from Pernod Ricard’s whisky brand Ballantine’s prestige. The unique bottle and packing design and an accompanying film received its worldwide debut in South Korea Dec 4th to mark the launch of Ballantine’s limited-edition 17-year-old […]

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intu scoops two Revo Golds

intu scooped two Revo Gold awards in a celebration of the best of the best in placemaking on December 4th. The two awards recognise intu’s expertise in developing retail and leisure destinations with a difference. The honours were awarded for intu’s retail and leisure extension at intu Watford in the Re:new category, and the leisure […]

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Next appoints Savvy for their Christmas Experiential Campaign

Leading retail and shopper marketing agency, Savvy, are excited to announce that it has been appointed to carry out a festive integrated, campaign for Next – bringing Christmas jumpers and jammies to the UK workforce. As part of the campaign Savvy have created a pop-up experiential experience to entice Christmas shoppers and office workers. This […]

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Mondelez campaign from ELVIS wins DMA Awards Grand Prix

ELVIS’s campaign for Mondelez has taken home the Grand Prix at the DMA Awards 2019 ceremony at London’s Old Billingsgate, where all this year’s winners were announced. The ‘Hunt the White Cream Egg’ campaign won the top prize thanks to its creative execution, integrated strategy and, ultimately, fantastic results for the brand. Matt Conner, Chair […]

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Haygarth teams up with Vodafone for interactive festive activation

This Christmas, Haygarth has teamed up with Vodafone to present The VeryMe Tree – a fully interactive digital Christmas tree which combines the spectacle of a public tree with the joy of  surprises underneath it to promote Vodafone’s new rewards platform: VeryMe. The tiered experience provides a heart-warming, communal Christmas experience for all shoppers, regardless […]

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Ogilvy strengthens Unilever team with creative and client lead appointments

Ogilvy announces the appointment of Daniel Fisher as new Global ECD across the Unilever portfolio, and Nadja Bellan-White as Global managing director for Unilever, focusing on Dove. Fisher will work in a WPP-wide capacity, based at Sea Containers in London and will have a primary focus on bringing fresh thinking to the Unilever business. He […]

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007 launches on Piccadilly Lights

 In a world media first, the first film trailer for the highly anticipated 25th James Bond movie No Time To Die was released on the iconic Piccadilly Lights in London on December 4th. The film, which is distributed by Universal Pictures, is released in the UK on April 2 2020. This is the first time a […]

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Manifesto appoints Joanna Levesque

Manifesto Growth Architects, a pioneer in the new wave of growth strategy consulting, has  appointed a new partner. Joanna Levesque will lead Manifesto’s financial services (FS) practice with a remit to help Manifesto’s retail FS and Payments clients navigate critical industry challenges and deliver growth through new revenue streams and innovative business models. Levesque will […]

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Oatly unveils oat-based ice creams launch

Oatly has launched its first range of oat-based ice cream flavours in the UK with a nationwide, cross-media campaign: ‘From Oatly with Love Handles.’ The marketing drive celebrates Oatly’s first UK frozen range, with a very honest message… this is no health food. In fact, the Chocolate Fudge, Hazelnut Swirl and Salted Caramel ice creams unashamedly […]

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Beano unveils new festive London Christmas window display

Beano has continued its rubber chicken Christmas tradition with a brand new window display, unveiled at their Fleet Street office. Inspired by the popularity of rubber chicken content on Beano.com, the window design follows the success of 2018’s display which saw a choir of rubber chickens brought to life by members of the public at […]

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Experience12 launches 2019 pop-culture calendar

Experience12, the pop-culture marketing agency is looking forward to a merry little Christmas as it announces the launch of its 2019 pop-culture Christmas party advent calendar. The calendar embodies film, TV and gaming highlights who have ‘sleighed’ pop-culture in the past year, welcoming a range of top characters from the likes of Stranger Things, Good […]

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Clarity launches AR menu campaign, ‘Be in the Know’ for Be At One

Marketing and communications agency Clarity, has launched an Augmented Reality (AR) menu as part of the ‘Be in The Know’ campaign for cocktail bar chain Be At One. As part of the new campaign, the bar has also partnered with Bacardi, to further promote the three secret AR cocktails that are revealed via the app. Following […]

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Russell & Bromley launches premium London store

Luxury British footwear and handbag retailer, Russell & Bromley, has officially opened its newly relocated store at 107 Long Acre, Covent Garden; taking a prime position opposite Covent Garden Tube station.  The relocation of the store remains part of the Mercers’ Company estate in central London. Designed by their in-house team, Russell & Bromley’s latest […]

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Age UK launches new winter campaign

Charity Age UK, in tandem with creative agency Brave have launched a new campaign to support older people who have no one to turn to in a crisis. More than 2.5 million older people say they have no one to turn to for help and suppor, and at Christmas time these feelings can feel even […]

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Creative Spark ensure success for Junkyard Golf Club with digital strategy

On Monday 2nd December strategic branding company, Creative Spark, announced they have strengthened their client relationship with Junkyard Golf Club by accelerating the business’s growth via a concise digital strategy and website improvements that have expanded their online presence. The agency has worked with the business for two years and seen it grow from a pop […]

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Argos and Google team up for London’s Smartest boat

Such is the pull of ‘helpful home’ technology, such as smart speakers, that a quarter (24 per cent) of Brits couldn’t live without it, according to new research. A survey of 2,000 adults who use smart tech – from speakers to thermostats – showed that 54 per cent believe the tech improves their productivity while […]

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Sainsbury’s brings festive cheer to pups with dogs dinner pop-up

Sainsbury’s has announced it is opening a three-day pop-up for pooches that will serve up delicious dog-friendly Christmas dinners, taking place from 13th to 15th December. Visiting dogs will dine on a ‘silver service’ style feast, complete with doting waiters, at the pop-up restaurant in London. On the menu will be tail wagging-worthy treats, including […]

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Deliveroo Golden Riders launch across the country this Black Friday

This Black Friday Deliveroo, is gifting thousands of pounds worth of prizes through a world’s first giveaway via Spark AR Technology. The Deliveroo Golden Riders – kitted out in gold from head to pedal – will cycle through Birmingham, Cardiff, Edinburgh, London and Manchester from November 25th. Brits can use any smartphone camera to scan […]

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Deliveroo unveils Bacon Sandwich ATM

 A world’s first bacon sandwich ATM is launching, as Deliveroo looks to help Londoners get over what statistically is going to be our most hungover day of the year in 2019. Data from the British delivery firm has shown we’re aching for some bacon after a big Christmas night out, with breakfast orders skyrocketing 72% on the […]

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Deliveroo offers limited edition food baubles

This year Deliveroo are celebrating all that’s good about Christmas: giving and eating, by creating and giving away a range of  food-inspired decorations. The baubles are limited edition  and moulded on Deliveroo’s best-selling dishes, each bauble is hand painted and worth £34. These chosen dishes include the crunchy cali roll from YO!, gyoza from Wagamama, […]

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Trio of retailers launch at Caledonia Park

RPMI Railpen (Railpen) has officially welcomed three leading fashion and lifestyle retailers, Levi’s, GAP and Neon Sheep, to Caledonia Park, which has recently unveiled its new vision as Scotland’s premier designer village. Taking 2,766 sq ft, Levi’s has launched at the destination’s fashion-focused South Mall, stocking its coveted clothing and denim collections, and iconic products such […]

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Sloane Stanley announces Christmas pop-up duo

Sloane Stanley has announced the opening of two luxury fashion pop-ups in the heart of Chelsea. London based fashion retailer, Seren, has opened their UK debut pop-up at 279 Fulham Road, while artisan lifestyle brand, An Indian Summer, has also returned to 340 King’s Road for their second pop-up this year. Currently retailing on Net-A-Porter, […]

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Skout grows senior team with appointment of new account director

Cheshire based B2B PR agency, Skout, has added to its senior team with the appointment of Claire James as account director. Claire’s appointment is the latest in a number of key roles that sees the business enhance its position as one of the UK’s leading B2B agencies. Claire brings more than 25 years’ experience in […]

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Caorunn Gin perks up London commuters

London commuters heading via London Bridge tube station could nab themselves free gifts this Friday thanks to a promotion from Caorunn Gin. Caorunn, a  Scottish gin, are banishing the ‘winter blues’ by teaming up with Transport For London (TFL) to launch their ‘Simple Pleasures’ campaign, encouraging commuters to embrace those simple yet pleasurable moments this […]

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Sultan promotes safe salty sex to Finns

Finns’ favorite condom brand to address the very local preference in sex: salty licorice No other country in the world is as excited about black, salty candy as Finns are. Finns are less eager, however, to use protection during oral sex. One of Finland’s best- known condom brands, Sultan undertook a study which showed that only […]

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Galaxy Truffles comes to Blenheim Palace

Mars Galaxy’s latest chocolate truffle is appearing at UNESCO World Heritage Site, Blenheim Palace, this festive season. The chocolatey collaboration will be realised in an engaging installation as part of Christmas at Blenheim Palace (22 November, 2019 – 5 January, 2020). Galaxy has worked in conjunction with the light trail’s producers Sony Music and Blenheim […]

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Elves Behavin’ Badly take over London

The  PMS International owned, Elves Behavin’ Badly,  are back this December after being banned from the North Pole.  Elfie and Elvie have landed in London to show Londoners just how lewd, rude and outrageous they can be, ensuring that Christmas kicks off in the most badly-behaved way possible. The life-sized elves  have taken over London’s […]

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Blue Square announce HP partnership

  Field marketing and brand experience agency,Blue Square, has announced their partnership with Hewlett Packard. Blue Square’s Managing Director, Andrew Leaver commented on the new partnership stating: “HP are one of the world’s leading innovators in technology, to be their chosen field marketing partner for the UK is incredibly exciting. This partnership brings with it […]

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Confused.com takes a stand against jargon as part of its ‘year of confusion’ campaign

As the Plain English Campaign celebrates its 40th anniversary this year, Confused.com has announced its exclusive title sponsorship of the Plain English Awards 2019. Confused.com’s customer research has revealed that for many Brits, 2019 is felt to be the most confusing year yet. So, there’s no better time to partner with the Plain English Campaign to […]

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MCI enhances advisory capacity

 MCI has enhanced its advisory capacity and value proposition for corporations to better activate clients’ brands through technology and people engagement touchpoints. Within the last 3 decades, MCI experts all over the world have gained valuable insights, experience and knowledge in brand activation, revenue generation, managing complex risk and bringing audiences together. As an established trusted […]

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IG brings market news direct to London commuters

IG, the UK-based financial trading company, has launched a digital Out of Home (DOOH) branding channel to bring breaking news to commuters in the city. A DOOH media first for the financial sector, this long-term initiative is booked to run on JCDecaux’s Motion@TheCity network until 27th April 2020 inclusive. Produced by Grand Visual, IG’s financial […]

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Jameson Irish Whiskey launches intimate gig series in partnership with Sofar Sounds

Pernod Ricard UK has announced the launch of a major new series of brand experiences for Jameson Irish Whiskey, in partnership with music events start-up Sofar Sounds. The initiative, Sofar Sounds’ biggest ever UK partnership, was developed in collaboration with Havas Media and JUMP, Havas Media Group’s content and partnerships division. Jameson is partnering with […]

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St David’s adds lifestyle double with sketchers and Ted Baker

The St David’s Partnership has enhanced its international retail line-up with the openings of lifestyle brands Ted Baker and Skechers at one of the UK’s premier retail and leisure destinations, St David’s Cardiff. From their new 2,800 sq ft unit on the Grand Arcade, Ted Baker has added to the growing list of international fashion […]

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Jo Malone London unveils custom perfumery at Liverpool One

  Grosvenor Europe has announced that Jo Malone London has officially opened at Liverpool One, unveiling a new 1,248 sq ft custom concept space on Saturday. Quintessentially British and globally renowned, Jo Malone London is at the distinguished forefront of perfumery, curating stylish and sophisticated ranges of scents since 1994. Situated at 12 Peter’s Lane, […]

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The LEGO Group open new interactive store at Bullring

Iconic toy brand The LEGO Group has officially opened its new store in Hammerson’s flagship destination Bullring. The store has a whole host of in-store play experiences, as well as a LEGO minifigure scanner which uses consumers’ handprints to transform them into one of the brand’s minifigures before they enter the store. It stocks one […]

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Centre:MK wins International Customer Experience Award

  Centre:mk has won a major international award for its customer-centric culture.  At the second International Customer Experience Awards, held in Amsterdam on November 21, centre:mk’s management team, led by Centre Director, Kevin Duffy, beat a shortlist of highly regarded businesses from around the world to win the coveted award. The award recognises the importance […]

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Google partner with B-Corp Lifesaver Power to provide free renewable phone power service for Google Cloud attendees

Free mobile power bank service, powered by renewable energy, will be available to attendees at Google Cloud Next event at the Excel. Attendees of the event get a free power bank and just pay a £15 fully refundable deposit. Lifesaver is a B Corp business trying to encourage venues and events to be more sustainable […]

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The Ivy Cardiff opens its doors at St David’s

The St David’s Partnership, owners of St David’s, Cardiff has today announced the opening of all-day brasserie, The Ivy Cardiff, marking The Ivy Collection’s debut restaurant in Wales. The new two-floor 5,400 sq ft brasserie has a capacity of up to 284 guests, an outdoor seating area, and an elegant private dining room with views […]

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Touchwood welcomes Foot Locker

Lend Lease Retail Partnership (LLRP), a fund managed by Lendlease, has announced that leading global athletic footwear and apparel retailer, Foot Locker, has signed for a new unit on Jubilee Walk within Touchwood shopping centre, Solihull. Set to open later this month, the 3,000 sq ft unit will offer the American brand’s latest and greatest […]

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George P. Johnson brings experience marketing to Discover! Creative Careers Week

Southbank-based experience marketing agency George P. Johnson (GPJ), opened its doors to local pupils from Walworth Academy for a morning of interactive sessions, as part of Discover! Creative Careers. Taking place nationwide 18-22 November 2019, Discover! Creative Careers Week is part of the Creative Careers Programme (CCP), that aims to diversify and increase the number […]

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Lashious Beauty boldly rebrands to Rawr with partner Imagination

The announcement of the rebrand RAWR comes ahead of brand launch and flagship store opening on 28th November. 18 November, 2019: RAWR, formerly Lashious Beauty, today announces its complete rebrand and relaunch with global experience company Imagination, as part of a significant expansion plan. RAWR tasked Imagination with conducting a full brand overhaul, including audience […]

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Seven Dials hosts a starry night in aid of Shelter

Seven Dials welcomed thousands of visitors on 14th November to celebrate the atmospheric West End village’s annual Christmas lights switch on, and officially inaugurate the festive season. Both the lights and the evening’s Christmas activities were based around the theme a ‘Starry Night’, held in aid of the housing and homelessness charity Shelter. Visitors were treated […]

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