News

Nikon announced as official partner of Photo London 2020

● The sixth edition of Photo London will take place at the historic Gray’s Inn Gardens in central London, from 7–11 October 2020 ● Nikon will sponsor Photo London 2020, becoming an official partner of the Fair and its online Academy ● Sponsorship deal brokered by Photo London’s agency Reg&Co Ltd Nikon, the leading innovative […]

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Airspeeder makes new appointments ahead of Grand Prix season start

Alauda, the performance electric flying car company and its racing series, Airspeeder is delighted to announce key senior level expansion. The growth, following a significant round of VC investment places the rapidly developing electric flying car racing series on a third continent, with the introduction of a Partnerships function in the United States and the […]

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Wavelength sets up clifftop cinema and live music drive in season

The team behind Europe’s original surf publication, Wavelength has just announced the summer’s line-up of cult classic movies set to screen from atop the clifftop at Watergate Bay, Cornwall. The cinematic summer schedule includes some of cinema’s best movies, both contemporary and those that have stood the test of time, delivering a heady dose of […]

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Ingenuity announces virtual event series

Following the success of its Virtual Connect sessions throughout lockdown, Ingenuity London, the UK’s leading new business consultancy, today announces the launch of its autumn series of new business events – this time with a virtual bang. The new virtual series is modelled on Ingenuity’s festival-style Connect event, which debuted last year. The two-day sessions […]

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CSM Live delivers seat dressing programme for the Premier League

CSM Live, the live experience team of integrated marketing agency CSM Sport and Entertainment, was recently appointed by the Premier League to deliver the seat dressing programme for the restart of the 2019/2020 season.  Working closely with the Premier League and Premier League clubs, the agency has been planning, producing and installing large-scale seat covering across […]

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Igloo Vision launches Immersive Media Player

Igloo Vision has launched the Igloo Immersive Media Player (IMP), a brand-new product that enables any organisation to transform any room or office space into an immersive workspace. This new innovation packages all of Igloo’s powerful Shared VR technology into a sleek, sophisticated, standalone unit. It is ideal for customers who want to use Igloo’s […]

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The PGA enters new partnership with Coca-Cola European Partners

The PGA is delighted to announce a new partnership with Coca-Cola European Partners who will become the Association’s preferred soft drinks provider. As part the agreement, Coca Cola European Partners will also become the official sponsor of the PGA Assistants’ Championship – one of the most popular events on the PGA tournament calendar. Coca Cola […]

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CSM Live extends its work in cricket with ECB Test Series support

CSM Live, the live experience team of agency CSM Sport and Entertainment, has been appointed by the England and Wales Cricket Board to help the governing body formulate a bio-secure return to cricket. Working closely with the ECB as England prepares for its Test series against the West Indies, the agency has helped to design […]

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Outsourced Events announces DigitalAssist

Outsourced Events has announced the launch of their new service DigitalAssist – the support team for virtual events and webinars. The service has been created in response to numerous client requests and enquiries. Alexandra Sibley, Commercial Director at Outsourced Events said, “In these unprecedented times, when all in-person events have either been cancelled or postponed due […]

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Up at the O2 readies to reopen

Up at The O2 has announced it will officially reopen its doors on 4 July offering a more intimate and memorable experience than ever before and with enhanced health and safety measures in place. In line with social distancing guidelines, each climb has been reduced to less than half the capacity previously in place (from […]

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iWalkers bought ahead of Qatar’s World Cup Finals

iWalkers, the digital roaming media device developed by Scottish technology company NomadiX Media, could play a vital safety and security role at 2022’s football World Cup Finals following the initial sale of a number of units to Qatari security services business, 3S. The iWalkers system uses facial feature detection to collect a range of data […]

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Xquisite brings brand experience to Ned club member’s doors

Xquisite Productions has been appointed by Ned’s Club, a private members club in The Ned, to create a mobile activation to reach its members whilst the building was closed. It was key to the brief to embrace The Ned’s 1920’s look and feel. Xquisite designed and modified a Citroen H Van and turned it into a […]

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EcoEvents rebrands to become Syntiro Associates

Specialist sustainability consultancy EcoEvents has rebranded to become Syntiro Associates in a move that reflects the consultancy’s evolution over the last two decades. Since its conception in 1997, the consultancy has specialised in transforming the way that creative agencies integrate sustainability practices across their businesses and has worked with many world leading creative organisations including […]

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Henry Moffett joins HeyHuman

Creative agency HeyHuman has announced the hire of Henry Moffett as business director. He will report directly to Neil Davidson and Liz Richardon, agency CEO and managing director/partner respectively. Moffett will drive business growth and awareness of HeyHuman’s in-house neuroscience testing, HeyLab; and its on-site creative capability, HeyStudio. This will all be in close collaboration […]

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Gunna hires performers for #battlethebland content creation and awareness

As lockdown measures continue to ease this week and zoos, safari parks and open-air cinemas start to reopen, GUNNA Drinks has launched their new campaign to #BattleTheBland – with their animal mascots visiting a few London landmarks. Famous for their “uncompromisingly good craft soft drinks”, GUNNA is creating a group of mascots to help their […]

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centre:mk celebrates its socially distanced footfall since reopening

centre:mk, one of the UK’s top 10 shopping centres, on Monday reunited shoppers with their favourite brands as over 80 stores re-opened including Primark, Next and TK Maxx. Consumers across the country flocked to the shops, and average transaction values at centre:mk were four times higher than pre-covid levels, as footfall soared on the first day […]

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SimpleUsability survey shows shopper behaviour changes

Anxious, nervous and stressed. Just some of the feelings associated with non-essential shops opening up this week, according to a new survey.  1,452 UK residents were asked their thoughts on the easing of lockdown, online shopping habits, reopening of high street stores and how they expect to shop in the future. 72% say lockdown has changed […]

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Disinfect Group partners with beMatrix to roll our sanitisation tunnels

Disinfect Group, the manufacturer of safe entry point solutions for large scale expo venues, museums, sports venues, music venues, airports and theme parks, announced today their partnership with beMatrix, the world’s leading manufacturer of modular building systems to be their official frame supplier for Disinfect Group’s sanitisation tunnels. Disinfect Group specialises in tailor made safety […]

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John Deere hosts hybrid event with OneBigStar

Leading farming showcase Cereals should have been taking place in Duxford this week. However, due to the ongoing Coronavirus pandemic, it has been unable to go ahead in its physical form this year. Instead, the event’s organiser Comexposium is holding virtual event Cereals LIVE 2020 with a programme that covers all the key demonstrations, exhibitors […]

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MKTG gets set for adversity webinar

MKTG had announced a brand webinar to be held on Thursday 11th June, 10am-11am. Called, The Pivot Panel: Re-evaluating your brand values in times of adversity the webinar’s aim is to discus what brands are doing and could be doing in order to re-evaluate and refine their values and pivot their businesses to support our communities in […]

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F1 outlines return to action plan

Pat Symonds, F1’s Chief Technical Officer has outlined the raft of measures that will get elite motor racing back on track in Austria next month. Speaking exclusively to Engage, the new skills platform from Enginuity – supporting UK engineers, he said fans need to understand that everyone won’t be two metres apart. “There are aspects […]

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Aardman evolves Shaun the Sheep with digital partners

Aardman, the multi Academy Award® and BAFTA ®-winning studio has announced the evolution of its licensing programme with new digital partners for Shaun the Sheep. Following up on the critical success of A Shaun the Sheep Movie: Farmageddon, the brand continues to flourish with episodes broadcast in 170 territories worldwide, and the launch of its […]

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Icon Outlet at the O2 plans reopening on 15 June

Icon Outlet at The O2 has announced it will reopen its doors at The O2 on Monday 15 June. The re-opening of Icon Outlet is part of a phased re-opening approach for the world’s most popular music, entertainment and leisure venue. Spread out across two spacious levels, Icon Outlet’s fashion and lifestyle brands will open […]

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Kids Run Free, Guinness World Records and FMBE team up behind triple treadmill record bid

Follow the attempt live: https://www.facebook.com/adamtangoholland Kids Run Free ambassador Adam ‘Tango’ Holland has received the green light from Guinness World Records to attempt to become the fastest man in history to complete a half marathon, full marathon and 50km on a treadmill when he takes up the challenge on Saturday, May 30, at 9am. The virtual […]

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National BBQ Week gets set for online experience

National BBQ week, which previously saw sampling at grocery has morphed into a shared online and media experience. Starting on the Spring Bank Holiday, National BBQ Week will run until 31st May, starting with an event called  “BARBI for BRITAIN” on Monday 25th May 2020. The National BBQ Week team is encouraging families, couples and […]

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Monaco Grand Prix weekend sees an online event and auction for Starlight

The Monaco Grand Prix is unable to go ahead this year, but it is happening virtually with drivers and other sports stars taking on the virtual Monaco circuit viewable on Sky Sports this Sunday. To celebrate, virtual race host Natalie Pinkham and friends in the F1 community are coming together to support a special auction […]

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Jodie Kidd hosts The Chubb Interviews

Interview 2, released today features Jodie Kidd in conversation with Derek Bell, MBE, the 5  x Le Mans winner Chubb has today launched ‘The Chubb Interviews’ podcast – a classic car-focused monthly show hosted by model, presenter and racing driver, Jodie Kidd. Co-hosted each month by a motoring expert, The Chubb Interviews will meet the […]

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DM Trust triples its home learning fund for IDM courses

The ‘DM Trust Home Learning Fund’ has been tripled to satisfy extraordinary demand for home learning – it will now deliver £600k of fully funded training to over 400 furloughed employees and those made redundant due to the coronavirus. People from 13 different industry sectors will benefit from the initiative. Spearheaded by the DM Trust, […]

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CACI identifies consumer behaviour changes

CACI, the consumer and location intelligence specialist, has identified ten ways in which consumer outlook and behaviour has changed as a consequence of Covid-19 and the lockdown.  According to the findings, there have been significant step changes across every aspect of the British consumer’s life with a new ‘safety-first consumer’ mindset emerging: Working circumstances have […]

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Elevate Staffing gets set for mental health Webinar

Event date: Tuesday 19th May at 5PM Elevate Staffing is set to follow up its global staff survey with a Webinar discussing mental health. Carina Filek, global COO, Elevate shared the event reasoning with FMBE. “As a global agency, we have witnessed the worldwide impact of COVID-19 on the events industry first-hand. Our field talent […]

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Mainstage Festivals enlists Full Fat to promote drive in cinema experience

Full Fat, the creative communications agency, has been appointed to manage the PR for @TheDriveIn – a drive-in cinema experience that will launch across the country from July. @TheDriveIn will run for 12 weeks across 11 UK cities, inviting consumers to pull up in their cars to enjoy a whole host of drive in experiences, […]

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Strata donates exhibition kit for NHS campaign

Strata Creative Communications has delivered 40 metres of beMatrix exhibition kit as infrastructure to help create ‘NASA Style facility’ at the Oxfordshire base of SaultetheNHS.org, which aims to serve one million meals to the NHS frontline in three months. Strata has donated branded walls to create structure in the vast warehouse, and since mid-April has […]

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Umbro and Bristol Sport sign kit deal

Umbro and Bristol Sport are delighted to confirm a new long-term partnership that will see the English sports brand become Bristol Bears’ Official Technical Kit Partner. The Partnership between Umbro and Bristol Bears starts on the 1st July 2020, with the English sports brand providing match day kit, training kit and off field wear for […]

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CACI reveals new long term consumer trends

CACI, the consumer and location intelligence specialist, has identified five key trends revealing how consumer behaviour is likely to change as the government prepares to announce its recovery roadmap.  According to CACI’s latest research, consumers have jumped forward five years in two weeks, creating a turning point likely to change consumer behaviour forever. As the […]

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Most Users of a Virtual Pub set as a Guinness World Record

Crowdfunder (UK) has achieved the official Guinness World Records™ (GWR) title for the Most users to visit a virtual pub.  The charity initiative, which took place on 1st May, raised a total of £32,000 to support the National Emergencies Trust Coronavirus Appeal, whilst supporting local pubs who have been financially impacted by the COVID-19 pandemic.   Members of the public were invited to be part of a comedy filled quiz night which was hosted by ‘landlady’ and double Chortle winner, Kiri Pritchard-Mclean.  Kiri was joined by some of the biggest names in UK comedy including […]

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2Heads launches VX LAB

2Heads, a leading independent experiential brand marketing agency, announces the launch of its ‘VX LAB’ virtual experience workshop initiative with the aim of partnering brands in the discussion, analysis and debate of the future of the events and experiential marketing industry. The sessions, moderated by ECD Jordan Waid and Global MD Craig Wildman, have the […]

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Agency Unknown adapts its entertainment for Zoom

  Musical Bingo and Gospeloke creator’s Agency Unknown are fastly adapting their shows to fit with the current climate, offering punters the opportunity to party, sing and quiz all from the comfort of their homes whilst raising money for charity at the same time. For over a decade Agency Unknown, currently operating as Happy Unknown […]

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England Rugby and Umbro make kit partnership announcement

England Rugby and Umbro have today announced a new four-year partnership. The English sports brand will be the Official Technical Kit Partner from 1st September 2020, when the iconic double-diamond of Umbro will be worn by the England Men’s teams, Red Roses, Sevens and age grade teams. Umbro will provide the team’s match kit, training […]

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The Software Farm gets set to launch Sintuitive to help businesses and retailers control occupancy levels

The Software Farm, UK leaders in big data management and tracking technologies, are to start installing Sintuitive, an  automated occupancy control solution for UK businesses, from 19 May. Sintuitive is a fast tracked software solution that allows businesses to operate within the social distancing guidelines by the realtime counting of footfall in and out of […]

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REL Field Marketing and Powerforce head up the charts with Great Place to Work

Core events business, London Marathon Events also gained Great Place To Work certification  The Great Place to Work (GPTW) certification scheme has announced its 2020 rankings this week. It is the 20th anniversary year for Great Place to Work. Companies listed in the rankings are across all industries and scale of company with separate league […]

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Dee Set acquires Tactical Solutions

Midlands based retail services provider Dee Set has added one of the UK’s leading field marketing agencies to their portfolio. Headquartered in Staffordshire and with a 3,500-strong workforce, Dee Set is a £125m turnover group supporting retailers and brands to drive sales and efficiencies through their range of services. Established in 2001, Tactical Solutions work […]

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SpaceandPeople launches Revive Retail and Revive Activate

SpaceandPeople, the commercialisation and short-term space specialist, has today announced that it is launching a new product, Revive, aimed at supporting property companies whilst they reopen their venues. Revive offers the provision of pop-up retailers and events into prime empty shop units and vacant space within partner venues. The Revive Retail offering will provide a […]

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Institute of Data and Marketing and DM Trust create £200K Learning Fund for furloughed and redundant UK based marketers

Today the Institute of Data & Marketing (IDM) and DM Trust can announce the launch of the ‘DM Trust Home Learning Fund’. The new initiative will offer UK-based employees who have been placed on furlough or made redundant access to fully funded training and professional qualifications. The DM Trust, a charitable organisation that provides funding […]

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FMBE Awards Open to Entry

The 2020 FMBE Awards are now open for entry, with essential differences that reflect the COVID-19 hiatus. The essential differences are as follows. Core categories A-S are open. If your work was completed before March 2020 you have until July 14th to enter it. If your work is delayed/postponed or ongoing through the crisis then […]

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Liverpool ONE takes initiatives online

Liverpool ONE has launched a programme of family-orientated online initiatives to help the community stay entertained during lockdown.  Responding to research showing that having a focus and interest enhances overall mood and gives an improved sense of well-being, Liverpool ONE has created a series of virtual experiences that can be enjoyed via social media. The […]

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London Fashion Week make flexible progress digitally

British Fashion Council (BFC) today announces that for the next twelve months all London Fashion Weeks will merge womenswear and menswear into one gender neutral platform, to allow designers greater flexibility. For this June, London Fashion Week, will take a new form, as a digital-only platform in light of the current environment, and will run […]

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The O2 arena set for NHS training

The O2 is proud to be announcing today that in order to help support the NHS with their preparation for the large number of additional staff needed in the effort to tackle COVID-19, The O2 arena has been made available as an NHS training facility, operating from 12th April – 29th June 2020. The staff […]

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Stress Matters Launches Event Industry Support Line

A free, dedicated support line for the events industry has been launched today by Stress Matters to give everyone access to trained Mental Health First Aiders (MHFA) and offer practical support, information and signposting to other services. The Stress Matters Support Line will be open from 8am to 8pm and can be accessed by texting […]

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Coleman joins The Fifth

The Fifth, a full-service influencer marketing and talent agency backed by News UK, today announces the appointment of Sam Coleman as Commercial Director. In the newly created role, Sam will lead the day-to-day commercial strategy and sales operations, as well as client services business for the rapidly expanding agency. His appointment follows the launch of […]

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Bench Events sets up virtual conference Hospitality Tomorrow

Bench Events, the leading organiser of conferences and forums for the hotel, aviation and restaurant sector is organising a complete live conference experience on the internet to bring together industry leaders to discuss the unprecedented economic circumstances caused by the COVID-19 outbreak and what the industry can do collectively to rebuild confidence. The virtual conference […]

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Liverpool One joins forces with The Book Fairies

Liverpool ONE, managed by Grosvenor Europe, celebrated the world’s biggest celebration of books and reading for pleasure, World Book Day, by filling the streets of the destination with hundreds of free novels. In collaboration with the local book organisation, The Book Fairies, Liverpool ONE encouraged visitors to discover a new story or pick up their […]

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GG Kru opens for play

Kru Live has named the community of authentic gamers that it has grown the GG Kru (Good Game!). It is a community which has grown organically over the years and is made up of gaming and /or e-sports fans and casual gamers who have all represented us across of a range of activations for PlayStation, […]

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Suqqu and Blackjack make it personal for Mother’s Day

London’s world-famous beauty hall will host a Blackjack-staffed engraving service for customers purchasing Suqqu products as Mother’s Day gifts (Sunday 22ndMarch). This is the third time in as many months that the two companies have partnered at Selfridges to offer an extra-special touch for shoppers purchasing gifts, which proves the popularity of personalisation is still […]

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M·A·C Cosmetics ready for Easter opening at Liverpool ONE

Cult beauty powerhouse M·A·C Cosmetics has officially selected Grosvenor Europe’s Liverpool ONE for its latest 2,654 sq ft store. Set to launch on 10 April 2020, the brand has taken space at 104 Paradise Street, in the heart of the retail and leisure destination. Serving as the city’s flagship, the new Liverpool ONE store will […]

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Hammerson and Holy Moly invest in Grand Central

Hammerson has announced the next stage of the transformation of Grand Central’s New Street Mall, with the commencement of the second phase of a £2m investment to upgrade the key link to New Street and Stephenson Place. The latest works will create an enhanced sense of arrival in Grand Central with a new double-height atrium […]

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Flashmat and Topshop pair up for aura readings

Flashmat and Topshop have teamed up to bring Aura Booth readings to London’s shoppers as part of the Topshop Spring Sessions. For one week only, shoppers have been receiving their own personal aura reading at the brand new Aura Booth at Topshop’s flagship store in Oxford Street. The facial recognition technology developed by award-winning experiential […]

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Grazia beauty and wellness weekend heads for intu Trafford Centre

intu has partnered with Grazia to launch the magazine brand’s first beauty and wellness weekend at intu Trafford Centre later this month. A series of pop-up concessions offering makeovers, interactive experiences and expert advice will take place throughout the centre from brands including Benefit, Prai Beauty and Kiko Milano. There will also be a ticketed […]

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EATertainment activates in store for Cadbury Creme Egg

Cadbury Creme Egg is bringing its recently-launched EATertainment streaming platform into the real world with a retro video shop experience, exclusive to John Lewis & Partners Oxford Street. The activation was developed in partnership with creative agency ELVIS. ELVIS has partnered with Cadbury and John Lewis & Partners to bring a personalised EATertainment experience to […]

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Art experience Unit X set to debut in Seven Dials

Shaftesbury has officially announced that internationally acclaimed contemporary gallery, Unit London, will be debuting its new experience-led Unit X concept in a permanent curated space within Seven Dials. Signing for a 5,498 sq ft former horse stables site with a dedicated courtyard at 40 Earlham Street, the announcement marks the art collective’s homecoming to the […]

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Experiential dental entrepreneur sends smile sky high

Tony Gedge, Founder and Owner of Dentists of Influence boutique dentist PR agency, has launched an “Out of this world” Marketing and PR campaign for Coventry-based Doctor Jag Shergill, owner of Shergill Dental Implants. Tony Gedge, a former owner of nightclubs, is recognised today an established marketing and PR specialist with a portfolio of dental-industry clients […]

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Omnicom’s welcome shows how to take Time Out

Omnicom Media Group UK welcomes media agencies PHD and OMD UK to Bankside with a special Southwark edition of Time Out London magazine for all OMG staff at Bankside. The bespoke, hyper-local edition of Time Out London written by Time Out’s branded content team features interviews with OMG staff, their local recommendations as well as […]

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Clipper Van tours Waitrose sharing Fairtrade tales

The world’s largest Fairtrade tea brand, Clipper Teas has enlisted support from high-profile activist and television presenter, Katie Piper, to highlight the positive impact of ethical tea production in support of Fairtrade Fortnight. Katie acted alongside other influential female influencers such as chef, Melissa Hemsley and yogi, Cat Meffan, to share their favourite of Clipper’s […]

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Ocean Outdoor launches @ The Local community of digital citizens

Premium outdoor media owner Ocean Outdoor has launched @ The Local, a UK wide community of digital citizens which gives voice to the diverse views and values of young, highly mobile consumers living in the nations and regions outside of London. Designed as an interactive online community, @ The Local provides a live snapshot of […]

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Showpad announces security and compliance certification

Sales enablement leader Showpad is pleased to announce it is now a SOC 2 Type 2 accredited company. The achievement demonstrates Showpad’s continued commitment to delivering the highest standard of security and compliance for its customers. Developed by the American Institute of Certified Public Accountants (AICPA), SOC 2 accreditation is widely recognised as a gold […]

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Blackjack’s Centre of Excellence hosts 18 liquor brands

Blackjack (a division of ABM) has hosted 18 liquor brands in their recently opened Centre of Excellence in Drayton. The brands joined forces to share their travel retail knowledge and messaging with the Blackjack Promotions brand ambassadors. During the day, Blackjack staff had the opportunity to move around the brand spaces to learn more about […]

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Take a Bao heroes small wins for itsu

Following the success of its first ever integrated marketing campaign in 2019, GO GYOZA, Asian-inspired food brand itsu has announced the launch of new campaign, ‘take a bao’, to support sales of bao’buns across grocery and restaurant. Spanning itsu’s 75-store strong dining network, ATL and grocery sector, ‘take a bao’ will hero the brand’s bao’bun […]

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The O2 backs hidden disability scheme

Accessibility continues to remain at the forefront of The O2’s development when it comes to making a difference at the world’s most popular venue for music, entertainment and leisure; and now, The O2 is backing the Hidden Disabilities Sunflower Lanyard Scheme to further improve the experience of visitors with hidden disabilities. The scheme, originally launched […]

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Julius Meinl’s Pay with a Poem returns for 7th year

As part of its ongoing mission to make the world a better place through poetic inspiration, Viennese coffee brand Julius Meinl has launched its first global CSR initiative for its world-renowned annual poetry campaign Pay with a Poem. This year, Julius Meinl has collaborated with global education charity Worldreader and over 1,000 HoReCa customers register […]

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George P Johnson hires Lucie Fox

George P. Johnson (GPJ), the global experience marketing agency, today announces the appointment of Lucie Fox to the role of Executive Producer. The agency’s Integrated Production team, established last year to bring together expert teams under a unified banner, delivering agility and enabling the agency to better meet clients’ needs, is further bolstered by Alexandra Keech […]

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Sledge acquires pharma events business SWM

Sledge, the live events agency, announced today it has completed the acquisition of SWM Partners, a specialist pharma events business based in Hertfordshire, UK. SWM organises meetings globally for pharmaceutical companies during the clinical research phase of evaluating new compounds. The business has been established for 23 years and has a turnover of c£10m.  The […]

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Gen Z head into stores for health and beauty products

New data has revealed that the UK’s latest generation of digital natives are actually the most likely to go online to investigate their health and beauty product options but then buy them on the high street: 33% of those aged 25 and under admitted as much, more than any other age group. Around half (48%) […]

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INVNT acquires Folk Hero

INVNT, the global live brand storytelling agency™ today announces the acquisition of Folk Hero, a New York-based brand strategy firm that works with leading global companies, from fashion and lifestyle groups such as Louis Vuitton Moët Hennessy (LVMH), to Calzedonia Group, and direct-to-consumer clients like Purple Mattress, as well as organizations in the banking and […]

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INVNT helps Cheil to showcase Samsung Galaxy S20’s boradcast quality imaging

https://youtu.be/-ha6g863ABg [showreel of the event] Global electronics brand, Samsung and Cheil Worldwide, its executive marketing agency based in Seoul, Korea, brought the Galaxy Unpacked launch to San Francisco’s Palace of Fine Arts on Tuesday, February 11. Here the brand unveiled its Galaxy S20, Galaxy S20+, Galaxy S20 Ultra, Galaxy Z Flip and Galaxy Buds+ devices. In […]

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A pink Eye hits the London skyline

Here’s the video of the brand’s event celebration  Lastminute.com, the iconic online travel brand is bringing a touch of pink to the capital’s skyline as the new headline sponsor of the London Eye Both the Eye and River Cruise have now assumed the lastminute.com branding, and the lighting of the iconic wheel has changed to […]

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Wingstop locates in Bluewater’s Winter Garden bringing Xbox fun

Shelley Sandzer, the leading specialist leisure property agency, has acted on behalf of landlord Landsec in deals which see authentic US chicken wing experts, Wingstop, and the UK’s largest bakery chain, Greggs, take a split of the former Giraffe unit at Bluewater.  These two signings maintain the occupancy rate of 100% for F&B units within […]

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KP Snacks appoints Sense

Global brand experience agency Sense has won the contract to run experiential and trial campaigns across the KP Snacks portfolio. Sense was appointed following a competitive pitch initially involving eight agencies. KP Snacks are looking to develop a long-term, exclusive partnership with the agency, with the opportunity for Sense to work across their snack portfolio […]

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Noonah reveals new Robot Experience

Noonah, the experiential technology company, has today announced the release of its Robot Experience. You can view the kit in actions here Experts in delivering technology that engages consumers and gets them sharing branded content at events, this latest innovation combines robotics with video capture to create unique instagrammable content. The Robot Experience features a […]

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The Fresh Group launches ‘Environments Team’

The leadership team at The fresh Glroup has launched a brand new division called the ‘Environments Team’. The newly formed Environments will focus on the overall audience experience, finding new innovative ways to make our events as impactful as possible. This will include the design of the space and infrastructure, through to how audiences are engaged, […]

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Field Sales Solutions sets out Carbon Neutral 5 year plan

Field Sales Solutions, the current UK Field Marketing Agency of the Year, announced at its annual Conference an ambitious action plan to become Carbon Neutral by 2025. The action plan sets out the key business milestones which will need to be achieved in order to make the organisation Carbon Neutral over the next 5 years. […]

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Dark Romance Florist pops up

LabTech, owner of Camden Market, has announced the entry of an alternative floral pop-up activation, Dark Romance Pop Up Florist, to celebrate Valentine’s Day. Operating for the week in the lead up to Valentine’s Day, the pop-up flower cart offers individually hand-dipped black roses by the stem or bouquets on request, ideal for unorthodox romantics […]

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Gü rhymes with you through Grand Visual at Waterloo

Today, Gü, the award-winning premium dessert brand, is kicking off a tongue-in-cheek, socially driven OOH campaign for Valentine’s Day. Love Notes invites dessert lovers to submit romantic tweets inspired by the lyrics of iconic love songs, all with a delicious Gü twist. The three-day special will see best-in-class tweets published on the UK’s largest indoor […]

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Key promotions at Avantgarde

Avantgarde London, a leading brand experience agency, today announces two promotions in its senior team. Tessa Mardon will take on the role of Head of Client Services, and Rory Sloan, Operations Director. Sloan, previously Production Director at the agency, will now support MD Stuart Bradbury in the day-to-day operational running of the agency. Alongside this […]

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Showpad appoints sales leaders

Global sales enablement leader Showpad today announces the appointment of three sales leaders who together will be responsible for driving the company’s continued global growth in 2020. Dustin Deno joins the Showpad team as VP North American Sales and Hendrik Isebaert and Jim Preston have been promoted to SVP of Worldwide Revenue and VP EMEA […]

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Strongbow and Red Stripe grow their music credentials via Brits

Strongbow and Red Stripe have announced they will be official cider and beer partners of the UK’s most anticipated music event of the year, The BRIT Awards 2020 with Mastercard. The event is due to be hosted by Jack Whitehall at the O2 on 18th February. Both Strongbow and Red Stripe have a rich heritage […]

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Podberry seeks to build on Morrison’s Scotland listing

Scottish snack brand Podberry, which launched in 2019, has moved into 2020 with ambitious aims and has appointed three teams to support the growth plans they hope to achieve. London based public relations consultant Pippa Kent has extended an initial contract to support the brand across their PR efforts. Aiming to build on the positive […]

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Suqqu and Blackjack activate again

London’s world-famous beauty hall will host a special Blackjack-staffed gift-wrapping service to customers purchasing Suqqu lipsticks for Valentine’s Day. This service coincides with the launch of the SS20 Collection that includes a range of new lipstick shades, which can be individually gift boxed and finished off with a personalised tag and ribbon in a shade to […]

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Festival of Light returns to Bullring and Westquay

Hammerson’s free outdoor immersive experience, Festival of Light, recently returned to Bullring and Grand Central for a second year. This year’s event was its most breath-taking yet, with five installations by artists from around the World, transforming some of Birmingham’s most famous outdoor spaces. The art installations included: ‘Neon Angel Wings’ by Carla O’Brien, the […]

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St David’s to welcome experience-focused Hollister store

  The St David’s Partnership has announced global teen retailer Hollister Co. will be relocating to an upsized space within St David’s, Cardiff, one of the UK’s premier retail and leisure destinations, set to open this Spring. Hollister, a division of Abercrombie & Fitch Co., will be located on Upper Grand Arcade, the prime fashion pitch in […]

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Jenny Campbell set for Sunderland as ParkingPerx gets underway in the city

A star of television’s Dragons’ Den is heading to Sunderland later this month (Feb) to encourage businesses to sign up for a scheme she invested in. Jenny Campbell, a former Business Woman of the Year who made her fortune through providing ATM machines, invested £80,000 in ParkingPerx in her final appearance on the BBC hit […]

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Liar wine heads for second controversial event day promotion

Liar, the craft white wine made of red Merlot grapes, is launching a tongue-in-cheek Valentine’s Day promotion – purchase 6 bottles of Liar wine, and get a free bottle sent to an ex-partner. The newly-founded company based in Italy explains that Valentine’s Day is not only a day to celebrate with your partner, but also […]

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Israel becomes the 50th country facilitated by EMS

International roadshow agency EMS has officially brought its expertise to its 50th country, visiting Israel with long-term client Draeger Handling roadshow tours in countries including Saudi Arabia, Iceland and Russia, EMS have extensive experience in bringing roadshows to the US and EMEA. The Cheshire-based agency is celebrating an increasing number of leading brands and marketing […]

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Strata directors reflect on contract successes

Strata Creative Communications confirms two new contracts that have been awarded as a direct result of the merger of long-established agencies Crown and Communique in December 2018. In 2018, the management teams of both agencies shared a vision to create a new multi-layered agency that would meet a largely unmet need that exists in clients […]

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Kru Live extends its carbon negative stance

For some time now Kru Live has been carbon negative as an agency team; they have been offsetting their emissions since 2014. It is now looking to build on this by implementing a carbon negative ‘climate consideration’ line on each of its clients’ activations, worldwide to reflect the emissions they produce across a campaign. Sarah-Jane […]

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The Selfie Factory pops up at The O2

AEG and Crosstree Real Estate Partners have announced the opening of the UK’s first selfie-focussed experience, at The O2. The quirky, customer driven concept formally launched to the public on Saturday 1 February and is set to run for six weeks. Located on the lower level of ICON Outlet,  Selfie Factory spans 2260 sq ft […]

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tastecard sets up Valentine’s dinner dates for one

The world’s largest diners’ club, tastecard, launches its first self-love Valentine’s pop-up restaurant. The ‘Two4One’ restaurant, on Great Eastern St, London, will feature mirrors placed on each table so solo diners can enjoy a romantic Valentine’s meal out in a bid to fall in love with their own fabulous selves. This unique restaurant gives ‘two […]

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YiFang increases reach with University outlet

Taiwanese fruit tea specialist brand, YiFang, is set to launch its first-ever café in the north west, and only second outside London, in Manchester this Spring. The 1,700 sq ft tea emporium at University Green, in Manchester University, was secured by leading specialist UK leisure property agency, Shelley Sandzer. YiFang was inspired by the story of the founder’s […]

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Veganuary 2020 hailed as a success

Veganuary, a global organisation encouraging people to try vegan in January and beyond, has today released the final figures for its 2020 campaign and the results are astounding. Just over 400,000 people signed-up, compared to 250,000 in 2019, far exceeding the group’s 2020 target of 350,000. The participants included rock legend Brian May, former Dragon […]

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Peperami hijacks Veganuary

The UK’s number one meat snack brand, Peperami, hijacks Veganuary on the last day of the challenge with a disruptive street stunt designed to tempt consumers with meaty smells and free products, including its brand new Peperami Beef Bar. After witnessing strong sales throughout January following the launch, Peperami commissioned research* that revealed 25% of […]

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