Publicis Media has announced the promotion of Erica Taylor to the role of managing director, PMX UK.
In her role, Taylor will oversee the group commercial trading and operational models across all business units. Working closely with the trading leads in each of Publicis Media’s six agencies, Zenith, Starcom, Performics, Digitas, Spark Foundry and Blue 449, Taylor will be responsible for driving standardisation and contractual compliance.
Taylor was previously commercial director for PMX UK and has fifteen years’ experience with Publicis Groupe.
Taylor will report into Chris Williams, CEO PMX UK. He said: “Erica’s broad experience across all facets of media trading, combined with her deep understanding of our clients’ needs, makes her the ideal person for this job. She is a strong leader with exceptional commercial acumen and I’m confident that she will help us continue to deliver efficiencies for our agencies and clients.”
Taylor added: “PMX’s role is to consolidate the strength of our agencies for the competitive advantage of our clients. I am very much looking forward to rolling up my sleeves and working collaboratively with our PMX agency leads to deliver on this, which I also believe reflects Publicis Groupe’s commitment to a connected company and our Power of One approach.”