FMBE 2019 Results
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Field Marketing Awards
Sales Campaign of the Year– Sponsored by Natural Insight
GOLD N2O – Now TV
SILVER Mercedes-Benz
BRONZE Powerforce – Haribo
Most Effective Retail Sales Experience – Sponsored by Team Haven
GOLD Link Communication – True Nopal Cactus Water
SILVER Mash – GHD
BRONZE Blue Square – Samsung
Field Data Award
GOLD Tactical Solutions – Quorn
SILVER Logobrand – Hain Daniels
BRONZE Flexforce – Target Enhance (for Tactical Clients)
BRONZE MKTG – The Telegraph
Most Effective Instore Marketing
GOLD Reach – Heathrow
SILVER Powerforce – Lego
BRONZE Logobrand – Haribo
Most Effective Tactical Campaign (ROI Led)
GOLD Logobrand – Hain Daniels
SILVER REL Field Marketing – AT Cross and Parker/Waterman
BRONZE REL Field Marketing – Mondelez
Most Effective Tactical Campaign (Service Led)
GOLD Instore – Graze
SILVER Field Sales Solutions – The Health Lottery
BRONZE PowerSwitch – Mondelez
Team of the Year – Non-FMCG – Sponsored by Alliance Vehicle Rental
GOLD Kru Live – Bright Partnerships – Visa
SILVER REL Field Marketing – Dell
BRONZE Elevate Staffing – Oculus
Team of the Year – FMCG – Sponsored by Alliance Vehicle Rental
GOLD McCurrach – Unilever Ice Cream
SILVER Field Sales Solutions – P&G Gillette
SILVER ShopSmart – Kraft Heinz
BRONZE REL Field Marketing – Weetabix
Brand Experience Awards
Most Effective Sponsorship Activation – Sponsored by Elevate Staffing
GOLD CSM Live – Paddy Power
SILVER Frukt – Jaegermeister
BRONZE Brand Brewery with Bright Partnerships – DHL
Most Effective Roadshow or Shopping Centre Campaign
GOLD The Circle Agency – Milk&More
SILVER MKTG – Paco Rabanne
BRONZE The Why Agency – Yell.com
Most Immersive Brand Event or Roadshow (mass consumer) – Sponsored by intu
GOLD Frukt – Jaegermeister
SILVER Noonah – McDonald’s
BRONZE Wasserman – BMW i
Most Immersive Brand Event (controlled audience) Sponsored by intu
GOLD Blue Square – Samsung
SILVER The Circle Agency – Jarlsberg
SILVER CSM Live – Lidl Hortus
BRONZE Meet and Potato – Mercedes-Benz Vans
Most Effective Integration/Amplification Sponsored by Location Live
GOLD KINC and Silverdoor – Jaegermeister
SILVER Raptor – Pot Noodle
BRONZE TPF – Game of Thrones
Most Emotive Experiential Campaign – Sponsored by Location Live
GOLD Independent Events – Road Respect
SILVER PRL – McVities
BRONZE Backlash Creative – Barbie
BRONZE Frank – D-Day Museum
Creative Intelligence Award – Sponsored by Jaegermeister
GOLD Flashmat – D&AD
SILVER Verve – Danone Volvic
BRONZE The Why Agency – Yell.com
Field Marketing and Brand Experience Awards
Brand Ambassador of the Year (Field Sales) – Sponsored by Run 202020
GOLD Neil Gill – PRL, GSK
SILVER Barry Cross – Reach, Britvic
SILVER Pratik Shah – Field Sales Solutions, Ferrero
BRONZE Sadhana Patel – REL Field Marketing, Mondelez
Brand Ambassador of the Year (Brand Experience) – Sponsored by Run 202020
GOLD Krzysztof Edelman – REL Field Marketing, Nikon
SILVER Lydia Boakes – Blue Square, Samsung
BRONZE Stuart Smith – Wave, HP
Most Effective Small Scale/Local Campaign – Sponsored by Pictures Experience
GOLD Field Sales Solutions – Mateus
SILVER Gekko – Hisense
SILVER PRL – Muchos
BRONZE Independent Events – Road Respect
Product Launch of the Year
GOLD REL Field Marketing – Sensodyne Sensitivity
SILVER Frank – Huawei P30
BRONZE ExSellence – Monster Energy Mango Loco
BRONZE REL Field Marketing – Freddo Treasures
Consumer Campaign of the Year – Sponsored by The Drop
GOLD MKTG – Tiffany and Co. Fragrance
SILVER Reach – Heathrow
BRONZE Hunter PR – Tabasco
BRONZE MKTG – Cadbury
Smart Brand Engagement Award
GOLD Wave – HP
SILVER Flashmat – D&AD
Most Effective Stand or Display (Trade) – Sponsored by Hammerson Engage
GOLD Promohire – Glow worm
SILVER Undercurrent – Samsung
BRONZE GES – Tetra Pak
Most Effective Stand or Display (Consumer) – Sponsored by Hammerson Engage
GOLD MKTG – Tiffany and Co. Fragrance
SILVER Custodian – Uncle Ben’s
BRONZE Mad River – Battersea
Operational Success of the Year
GOLD Field Sales Solutions – The Health Lottery
SILVER Elevate Staffing – Oculus
BRONZE VIP Premium Vaping and E-Liquids – Vype Retail
Professional Agency Management Award
GOLD eXPD8
SILVER McCurrach
SILVER Channel Assist
BRONZE Field Sales Solutions
FM Agency of the Year – Sponsored by Land Securities
GOLD Field Sales Solutions
SILVER Logobrand
BRONZE Reach
BRONZE REL Field Marketing
BRONZE McCurrach
Brand Experience Agency of the Year – Sponsored by Land Securities
GOLD MKTG
SILVER N2O
BRONZE Frank
New Agency of the Year
GOLD Experience 12
GOLD ExSellence
Special Award: Staff Support and Agency Wellbeing
GOLD eXPD8
GOLD REL Field Marketing
SILVER MKTG
BRONZE
N2O, Gekko, Undercurrent, Channel Assist
Best Use of Space Award – Sponsored by SpaceandPeople and Network Rail
GOLD The Why Agency – Yell.com
SILVER Life Agency – Carlsberg
BRONZE N2O – Lynx Black
BRONZE Sense – The Economist
