Space has announced that it has been appointed to work with skincare company Nivea, promoting its activation with Cancer Research UK’s Race for Life and Pretty Muddy events in 2018. Nivea has a longstanding relationship with the cancer charity through its sun cream brands, having first partnered in 2012 with the aim of raising millions […]
Renowned for waxing eyebrows since 1976, Benefit Cosmetics is going to extreme heights to prove that achieving great, natural looking brows doesn’t have to be extreme. Hovering 65ft in the air over the River Thames, consumers who choose to take the extreme brow bar challenge and hit the sky for a complimentary brow service or […]
Promohire have been appointed by creative agency Optimist, Inc. to collaborate on an activation for Google. Promohire converted on of their H-Vans and hit the road with the Google Mini Donut Shop pop-up tour, celebrating the Google Home Mini smart speaker devices. Inspired by their sweet American Donut Shop expedition, the H-Van is touring London […]
Independent creative agency, RPM are once again working with Mondelez on the Cadbury Easter Egg Hunt for 2018. This will be the 11th year the event has run in partnership with The National Trust and The National Trust of Scotland, and RPM’s 5th year managing the campaign, which looks to leverage the ritual of Easter […]
Oreo has launched an out-of-home campaign across London to drive purchase and participation in its 2018 Great Oreo Cookie Quest promotion. The focal point of the OOH campaign is a specially built, interactive digital poster within a fully wrapped bus shelter on London’s New Oxford Street. It offers passers-by the opportunity to find hidden cookies […]
The organisers of the historic Burwarton Show, who are celebrating their 127th year, have confirmed that they will be using SimpliWiFi for the fourth year running. Held annually at Burwarton near Bridgnorth, Shropshire the show regularly attracts several thousand visitors. This year it will be held on 2 August 2018 and has already confirmed a […]
Argos is launching the ‘home from home’ workout space to offer a variety of free fitness classes to the public. Argos, which offers more than 2,000 fitness products in its extensive range, has collaborated with brands to offer the workouts. FitBit, Reebok and USN will all be lending expertise, with fitness specialists such as Carly Rowena, Bradley Simmonds […]
McCann London and search engine Bing have constructed the “Bing Search Bar” – a juice bar at AdWeek Europe, where conference goers pay for their refreshments with a search. The concept of gaining something you really want simply by searching on Bing is a way of bringing to life the principle behind Microsoft Rewards. This […]
To celebrate the release of the prehistoric comedy adventure film, Early Man, an engaging augmented reality character trail was launched at Bluewater throughout February half-term. The experiential activity formed part of Landsec’s exclusive partnership with Aardman and StudioCanal, to bring Early Man to life across its portfolio of retail and leisure destinations. Following the launch […]
EPOCH making toys – the company behind collectible toy brand Sylvanian Families – is launching its new Town range by creating the world’s smallest fashion show, unveiled on Thursday 22nd March at Hamleys Regent Street. A UK-wide experiential roadshow tour with intu shopping centres will follow in April. The fashion stunt, devised by Bath-based agency Highlight PR, comprises two […]
Pret A Manger’s shop teams will be giving away over 300,000 free drink tokens to encourage customers to ‘Make Someone Smile’ by giving the gift of coffee. This will be Pret’s biggest ever giveaway. The tokens will be handed out at random in Pret shops by Team Members from Monday 19th March until Sunday 25th […]
Provision Events has been commissioned to work with Kia Motors America throughout 2018 to activate the Kia Sorrento Swing Challenge at seven LPGA Tour Events. The activations are designed to showcase Kia’s sponsorship across the LPGA Tour and engage golf fans in fun activities at the chosen events. Simon Jones, Head of Sales and Business […]
To support the successful opening of the new Seat store at Westfield London, events and experiential agency Energy kick-started a two-week activation on Saturday 17th March in the main atrium. Unlike a traditional car stand, Energy has created an environment that is more in keeping with being outdoors in Barcelona, surrounded by the buzz of Spanish […]
Reebok has appointed MKTG to stage a hard-hitting experience in partnership with Sports Direct in London on March 15th to promote its association with the UFC and its UFC Fight Night Collection. Ahead of the UFC Fight Night event at London’s O2, Reebok invited aspirational mixed martial arts fighters and fans to test their punching prowess at […]
Zipjet has teamed up with StreetPR for a face-to-face leafleting campaign focused around key London transport hubs and other locations where the brand’s target audience – 25-40 year old time-poor business men and women – can be found. Activity kicked off in mid-January and will continue for the foreseeable future, covering locations including Oxford Circus […]
Kids entertainment brand Nickelodeon and shopping centre owner intu are collaborating for a major slime related activation involving a specially created slime-ulator which will be touring intu shopping centres in the UK. Being slimed by Nickelodeon is the ultimate badge of honour and the physical embodiment of the playful and unconventional nature of the kids […]
Imagination powered the launch of the new all-electric Jaguar I-PACE with a series of interactive activations at this year’s Geneva Auto Show. The experiences were designed to showcase Jaguar’s first all-electric production vehicle and allow customers to discover its unique design and advanced technology. The activations also supported the Auto Show experience itself, giving visitors additional […]
Eat Natural, the British snack bar company, has appointed creative agency Hot Pickle to create and implement its ‘Made in the Makery’ experiential activity throughout the summer. The nationwide campaign, kicking off in June, will focus on key family, food and music festivals. ‘Made in the Makery’ will be a fully immersive experience, allowing festival-goers to experience making their very own, totally unique Eat Natural […]
Mr Men Little Miss has launched its new character,Little Miss Inventor, with an interactive event at the Manchester Museum of Science and Industry and a competition to encourage kids to get inventing. The new character’s reveal coincides with International Women’s Day Running in conjunction with the event is a national competition encouraging children to submit inventions to […]
Undercurrent were challenged by O2 to design and bring to life an ‘O2 portal’ as part of a new ATL campaign promoting O2’s association with live music. Over the past year O2 have looked to capitalise on their live event platform, encouraging customers to #FollowTheRabbit in order to gain access to huge events nationwide. Undercurrent’s […]
On-demand food delivery service, Deliveroo has announced that the world’s first billboard made entirely from burgers is set to come to London. The billboard, standing at four metres, will be assembled using thousands of burgers, which will be available for members of the public to devour for free. Burgers are one of the nation’s most […]
CSM Live and Provision Events will deliver the HSBC Mass Engagement activation programme across the HSBC Try Rugby Zone and Hysan Place at the Hong Kong Sevens. HSBC are a key client of the wider CSM Sport & Entertainment, but this is the first time that CSM Live, the branding and live experience specialists, […]
To celebrate its launch, Drinkfinity is set to host a two-day Lifestyle Lab, including a workshop hosted in collaboration with The School of Life. People are embracing modern, multifaceted lives, in the way they work, play and relax and the new drinks brand reflects this. The event, hosted at co-working venue Huckletree, will allow people […]
Alpro will be popping up in East London to celebrate Plant Power Day on Wednesday 7th March. Plant power pioneer Alpro is teaming up with plant-based cooking sensation BOSH! to host the UK’s first ever ‘planquet’, set in an urban jungle turned plant-filled haven. This root-to-stem inspired supper club marks the launch of Plant Power […]
To mark the UK unveiling of Volvo’s brand-new XC40 this week, the Swedish car brand is hosting a nationwide launch event – providing the first opportunity for people to see the critically acclaimed model. Taking place on Thursday 22nd February, the event, which is being delivered by experience agency TRO, will see around 100 retailers […]
This World Poetry Day (March 21st), coffee roaster Julius Meinl and critically acclaimed musician, JP Cooper, invites coffee and tea lovers to unleash their inner poet and have their written word serve as currency for the day. The opportunity comes as part of the fifth annual Pay With A Poem initiative, which will see JP […]
Behind The Scenes – Pilsner Urquell VR Brewery Tour from Wolf In Motion on Vimeo. A VR beer experience has launched at The 2018 Winter Olympics. The ‘Virtual Reality Brewery Tour’ will transport people from the Republic of Korea to Pilsner Urquell’s brewery in Plzeň, Czech Republic. Made by Purple Creative in collaboration with VR […]
L’Oreal owned cosmetic brand welcomed the Instagram star to London with a series of fun and colourful events, inspired by Kristen herself. Kristen Leanne is a beauty influencer , brand owner, and entrepreneur. Known for sharing Urban Decay’s values of cruelty-free vegan beauty, Kristen Leanne’s colourful collaboration with ‘UD’ includes Kaleidoscope Dream and Day Dream […]
Following on from the success of last year’s ‘You’re Forgetful When You’re Hungry’ Valentine’s Day campaign, Snickers and agency AMV BBDO created another experiential stunt for forgetful consumers. Snickers came to the rescue, once again, saving those who had forgotten to reserve a table for their loved one that evening. Promohire was commissioned to deliver […]
Liverpool’s St Johns Shopping Centre has welcomed the arrival of Thomas the Tank Engine. The life-size, 5.5m long model of Thomas is spending eight weeks in his new home before returning to The Isle of Sodor. The Fat Controller will also be paying regular visits to St Johns in the city centre to sit with […]
Pernod Ricard’s Beefeater gin has teamed up with Amplify, for the fourth time, for the Global Final of the brand’s annual Beefeater MIXLDN bartender competition. The Global Finals see national bartender champions go head-to-head to be crowned Beefeater MIXLDN 7 Global Champion. Taking place in London – the home of Beefeater – and now in […]
Chubby Hearts over London is a public design project conceived by the fashion designer Anya Hindmarch as a love letter to the city. Starting on Valentine’s Day and continuing as a celebration of London Fashion Week, giant ChubbyHeart balloons will be suspended over (or sometimes squashed within) 29 famous London landmarks and prominent locations across the Capital. The […]
For the official launch of their first UK Flagship store – L’Occitane invited beauty editors, industry influencers and special guests to experience their new multi-sensory retail space on Regent Street, London. Designed by UXUS, the concept store was created with the vision of producing unique and luxurious experiences that allow customers to explore textures, tastes, […]
A new campaign to support the launch of Super Juice, innocent’s most ‘nutritionally dense’ juice, gives Londoners the chance to try the three recipes (Apple, Pear and Cucumber, Raspberry and Cherry, and Orange and Blood Orange) while out and about in the UK capital. The juices also contain ‘super suggestions’ attached to each drink, to […]
Provision Events was commissioned by Eiger marketing to provide a Microsoft fan experience at the Waste Management Phoenix Open, which already held the record for attendance at a PGA Tour event. With 60,000 more visitors than in 2017, the party atmosphere, particularly at the notorious 16th hole ‘Colosseum’ reflected the diversity of visitors that spanned […]
To celebrate the return of Cadbury Creme Egg Hunting Season, Cadbury launched Creme Egg Camp – an immersive haven for all Cadbury Creme Egg lovers. The camp is open for five weeks from 19th January 2018 in Old Street, London. Open for a limited time only in Old Street, London, the Creme Egg Camp will […]
NexusEngage has unveiled the brand new interactive campaign – Exchange Game Zone – at The Exchange Shopping Centre, Ilford. Following the success of the campaign #MyGreatIlford, an activity that celebrated Ilford and its community through a photo contest and interactive voting station in the mall, this new activity focuses on using the same location in […]
Pip & Nut is hosting a pancake pop up at Whole Foods Kensington on and ahead of Shrove Tuesday. The instore takeover will offer sweet and savoury pancakes throughout the day with the first 100 during every ‘Happy Hour’ on the house. All four pancakes on the menu are l made from Pip & Nut’s […]
Agency BD Network brought Lurapak’s brand proposition ‘ Christmas Deserves Lurpak’ to life with an eight meter tall Christmas tree over the festive period. The eight meter tall Christmas tree was built out of Lurpak branded blocks of butter. The installation was surrounded by a live kitchen, in which the Lurpak chefs and ambassadors cooked up […]
The Kraken Black Spiced Rum has crafted the world’s darkest “hotel” – a unique ‘rumantic’ Love Lair draped in black upon black, furnished with imposing midnight décor…And they’re opening it up to couples seeking a wholly particular experience. Set deep in the depths of the English countryside, The Kraken Black Spiced Rum is inviting the […]
The Coca-Cola Tattoo Studio opened its doors to the public on February 6th offering free tattoos to the over 70s with tattoo-lover Professor Green and his Nan on hand to greet the first guests. The move celebrates the brands new Coca-Cola Zero Sugar advertising campaign which sees a 70-something Mr Hadley ‘break free’ to take on a range of […]
A new interactive family attraction is being unveiled in Cornwall this half-term, starring characters from Oscar-winning animation studio Aardman. The ‘Aardman Presents: A Grand Experience’, attraction is based at Land’s End and replaces the landmark destination’s successful Shaun the Sheep Experience. Aardman characters Wallace & Gromit and Morph join Shaun’s farmyard friends within the attraction, […]
Bridgestone Corporation (Bridgestone) is ready to support the staging of the upcoming Olympic Winter Games PyeongChang 2018 – its first Olympic Winter Games as a Worldwide Olympic Partner – through a variety of product, athlete and education initiatives in South Korea. As part of its Games-time programme, Bridgestone is supplying winter tyres for the International […]
Breakfast biscuits brand, belVita, brought breakfast and music to commuters at Charing Cross station in London on Friday 2nd February as part of its ‘Good Mornings’ campaign. The music came from a bright yellow piano played by a professional pianist. The campaign was created by integrated marketing agency HeyHuman. belVita will be touring train stations […]
Dating service Match is opening a unique Central London pop-up store exploring the role of smell in finding and attracting a partner. Female visitors to ‘Eau.M.G.’ (‘Eau Mon Garcon’) will be able to sample six different bottled scents created from the natural odours of male Match members in the hope of sniffing out a partner. The store […]
Landsec has announced that Benefit Cosmetics, the San Francisco based make-up brand, launched a silver space pod experience at Bluewater to celebrate the arrival of an out of this world new product, BADgal BANG! on Friday, February 2. The one day event saw Bluewater’s guests greeted by pink astronauts on the lower Rose Gallery outside […]
DigiComm of Dubai have tasked technology innovation agency, Inition, with creating a crowd-pleasing virtual reality (VR) experience that takes users on a thrill-packed, height-themed spy mission at Burj Khalifa – the world’s tallest structure and UAE’s must-visit tourist attraction. The interactive experience captures key elements from the Burj Khalifa experience in an exhilarating adventure that transforms VR-headset wearing users into […]
Following a month of strikes, delays and another spike in train fares, Gordon’s Gin has launched a service that can reward delayed rail passengers with either a half price or a free Gin & Tonic. The service – called #YayDelay – uses an intelligent algorithm to monitor real-time train delays and tweets containing #YayDelay in order to […]
This Valentine’s Day, food-on-the-go retailer Greggs has teamed up with OpenTable, the restaurant booking service, to open its doors for couples to enjoy a romantic, candlelit dinner in its shops for the very first time. Selected shops will be transformed into restaurants designed for romance, complete with mood lighting and music, roses, candelabras and white […]
iMP has been enlisted by PureGym to drive awareness of new gym openings up and down the country with an immersive, experiential roadshow. Running from January to October, the experiential activity will support over 35 new gym openings across the nation. Agency iMP has created a bespoke immersive roadshow which features 22 national experiential events […]
With New Year resolutions and fitness goals everywhere January is the month we’re bombarded with Instagram pics of smoothies, salads and workouts – with no escape from the endless pressures of ‘new year new me.’ But with the longest month revealed to be the worst time of the year to set new goals – and […]
Out of home media owner Ocean Outdoor has announced a three year partnership with the Marine Conservation Society (MCS) which will enable the charity to magnify its campaigns and engage millions of people in eradicating single-use plastic from the oceans. As part of the partnership, Ocean is giving the Marine Conservation Society access to its premium portfolio […]
DFDS Seaways took over Monument Metro over the last weekend in January, teaming up with brand engagement agency Independent Events, to transform the Metro station into an immersive Amsterdam experience! The activation ran across the weekend of January 26th & 27th January and brought more than a taste of Holland to the North East. Traditional […]
Universal Brand Development, Fast Live Productions and tour producers Live Nation Entertainment have teamed up with technology innovation agency Inition to create Fast & Furious Live, one of the biggest live events ever produced. The action from the film series will be brought to life in the live show with help from Inition’s hi-tech solutions that allow audiences to […]
Brand experience strategy and design consultancy 2LK have created an experiential pop-up lounge for HSBC at the 48th Annual Meeting of the World Economic Forum (WEF) in Davos, Switzerland. HSBC is a strategic partner at WEF, and the 2018 event was a key opportunity for HSBC to strengthen its credentials as a world leader in […]
Following research that revealed that the public have on average just £28.26 in their bank account at the end of January, Hellman’s , Knorr and Marmite have come together to demonstrate the power of store cupboard stables and feed hungry Londoners. Cupboard Love Cafe opened its doors to inspire the public to delve into their cupboards and cook, […]
BrewDog backed craft distiller LoneWolf, has installed a free gin and tonic vending machine in London to give the capital’s gin fans a chance to toast the upcoming end of Dry January. The vending machine can be spotted in London’s Old Street Station and will be dispensing cans of LoneWolf’s signature gin and tonic on […]
Boutique experiential agency Bee, part of Cosine Group’s events offering, has rebranded as Hyphen Boutique live events and experiential agency Bee, part of Omnicom’s Cosine Group, has kicked off 2018 with a complete rebrand – introducing a new name, logo and brand identity. As of today, Bee will be known as Hyphen. The new name reflects its […]
Visitors, Sponsors, Exhibitors and Entrants have provided universal acclaim for the BE Connected Showroom and Judgement Day, hosted at Oxo2, South Bank. The event, delivered in collaboration with Hammerson Engage, enabled all sides of the FMBE industry to get together at an extraordinary pop-up gallery – a creative display of ideas and innovations at Oxo2, […]
Space are bringing a powder day to London – encouraging commuters to dig out their salopettes and book flights to the Alps with specialist ski airline, Swiss International Air Lines (Swiss). An interactive billboard at King’s Cross station will deliver on-demand snow, when prompted on twitter with #SnowNow. The experiential campaign targets the typically late-booking UK […]
Shaftesbury’s Carnaby, Chinatown and Seven Dials villages are among the locations for Lumiere London, the free four-night festival from 18-21 January, featuring more than 50 artworks by UK and international artists. It is the second-time London has hosted the festival, which is produced by arts charity Artichoke and commissioned by the Mayor of London, and […]
Seedlip, the world’s first distilled non-alcoholic spirits, has partnered with Kru Live to encourage Londoners to sample their range; coordinated to align with the Dry January trend. The team at Kru Live were tasked with delivering 30,000 samples of Seedlip Spice 94 and Garden 108 accompanied by giant wicker statues of the brand’s striking Fox and […]
Grosvenor Europe has announced a unique initiative that took place at Liverpool ONE on ‘Blue Monday’ – the third Monday in January that is supposedly the most depressing day in the year. In a bid to brighten their Monday mornings, a hundred bouquets of flowers packaged into pairs were distributed on the streets of Liverpool […]
OutCold, a Chicago-based experiential marketing agency, has created an immersive mobile experience for Wilson Sporting Goods that showcases how the company creates its handcrafted leather game footballs. “The Wilson Experience” made its debut at the 2018 College Football Playoff in Atlanta in early January. OutCold created this roving brand experience from a refurbished Airstream trailer. The […]
The shop took centre stage in trendy Hoxton from Thursday 30th November until Sunday 3rd December. Kalettes, a natural cross between kale and brussels sprouts brought the brand to life at Hoxton’s Railway Arch, Geffrye Street, London during early December. The store was inaugurated with an evening event that gathered food bloggers and journalists. Bridget […]
London saw in the New Year with a firework display. Jack Morton Worldwide, the global brand experience agency, created the experience – an event which it has conceived and produced for fourteen consecutive years. The display, which took place over the River Thames and the Coca-Cola London Eye, is a unique global showcase for the iconic […]
An exclusive pop up has landed at Heathrow. Virgin Atlantic has unveiled an igloo on the roof of its terminal three Clubhouse. Virgin Atlantic has collaborated with London’s Coppa Club to bring one of their igloos to the Heathrow Clubhouse. This one of a kind igloo welcomes customers between now and 14th January 2018 offering […]
Sullyvan K. is a Burger King Bordeaux Mérignac customer and their biggest facebook fan, writing over 637 comments to date. To thank him, the brand decided to offer him His Burger King! It took 35 workmen and over 1 kilometre of material to wrap it over-night to surprise Sullyvan with in the morning in a […]
British Land, joint owner of Meadowhall, has celebrated Christmas with a range of experiential events this year. Signaling the start of the festive season, Meadowhall’s Christmas Live concert with Capital Yorkshire was held on November 8, alongside the Christmas lights switch on. The sell-out show, now into its seventh year, attracted more than 15,000 fans […]
The first ever Pub in the Park festival took place in the town of Marlow in May 2017. Headed up by Tom Kerridge, and with a line-up of chefs, pubs and music, the festival sold all 18,000 tickets within 24 hours. Building on the sell-out success of 2017, next year will see Tom Kerridge take […]
Sipsmith and Ham Yard Hotel, are heating up their partnership this coming ‘Ginuary’. Hot Gin Roof is returning to the private roof terrace of the hotel with a historically based menu of both classic and new hot cocktails set to treat those gin loving senses. The initial partnership between Sipsmith and Ham Yard Hotel in […]
Yoti is working with Jägermeister to promote responsible alcohol sales – and helping people check out faster at the Jägermeister pop up shop in Soho using their ID, on their phone. Jägermeister will sell a range of merchandise and personalised gifts for its fans at a pop up shop at the award winning, independent station Soho […]
N2O delivered a Bavarian-style Christmas Market to thousands of Tesco customers this season. For four weeks from mid-November, the Market got festive proceedings underway at the start of the customer journey in car park, with the chance to taste a range of food and drink from big name brands, all perfect for Christmas. Complete with […]
Costa Coffee is attempting to achieve the Guinness World Records title for ‘Most couples kissing under the mistletoe (multiple venues)’ – and is asking thousands of shoppers across the country to take part. The coffee shop has enlisted the help of celeb couple Rochelle and Marvin Humes, to beat the record. The husband and wife […]
Full-service, integrated advertising and marketing agency, bigdog, today announces plans for the next Sky Betting and Gaming Facebook Live prize giveaway. The activity, taking place Wednesday 13th December, marks the first time Sky Betting and Gaming has partnered with Amy Nickall – presenter, entertainment journalist, parenting author, children’s entertainer and interviewer. Amy was previously the […]
An award-winning luxury chocolate business has chosen to expand with intu as it opens more pop-up stores across its centres for the festive season. Also joining the brand is the UK’s first cookie dough retailer opening its first shopping centre pop-up store at intu Lakeside. The Amazing Chocolate workshop first launched its pop-up store for […]
Staffing agency Elevate were chosen by LIFE as Bacofoil’s partner at the Cake & Bake Show pop-up experience. LIFE were appointed by Bacofoil to create and implement the experience. The current perception of Bacofoil is a trustworthy and great quality brand, used by those who know their way around the kitchen. But Bacofoil wanted […]
Creative agency RPM has announced a new client win with New Balance in line with their sponsorship of the Virgin Money London Marathon as the official clothing and footwear partner. On the 19th October, RPM co-produced the launch event at Village Underground, East London, to announce New Balance’s partnership and to launch the New Balance […]
adidas, in partnership with CSM Sport & Entertainment, has announced the return of adidas City Runs in 2018. The inaugural Fulham 10K is the first of four events coming to the streets of the capital in 2018 and will take place on Sunday 18th March. Following the huge success of the adidas City Run Shoreditch […]
The UK’s first Bloody Mary café, the ‘Tabasco Pick-Me-Up Pit Stop’, is opening its doors to help perk up commuters on their way to work during the nation’s biggest party week. New research reveals that 13.7 million Brits are expected to don their Christmas clobber and attend their festive dos in the third week of […]
Inspired by The Queen’s longstanding love of Corgis and the popular ‘BorrowMyDoggy’ trend, Three UK is launching a new canine experience to mark the return of The Crown on Netflix. ‘Borrow My Corgi’ gives fans a truly immersive way to enjoy the show – by binge-watching it in the company of their very own […]
Latest real world subscription activation highlights critical need to reduce food waste by offering fresh soup made with vegetables rejected by retailers. In a new twist on its #feedingthefuture campaign, The Economist is encouraging Londoners to try free nutritious soup made from vegetables destined for the bin. Engaging with people through a branded mobile trike, […]
Baileys is working with agency RPM to launch Baileys Treat Stop, its first customisable bar menu where guests can transform a range of sumptuous lattes, hot chocolates, exclusive cocktails and even a secret chocolate reindeer serve. Baileys Treat Stop will open its doors on 4th December doors in London’s Covent Garden, welcoming those seeking some festive indulgence. Joanna […]
Bricklive, built for Lego fans, has enlisted the help of staffing agency StreetPR to provide staff for its Bricklive Christmas event at London’s prestigious Saatchi Gallery on the Kings Road, Chelsea. The event, which started on November 25 and runs for six weeks, includes three shows a day for up to 400 people each. Bricklive […]
On December 2nd, San Fran chefs, Evan and Sarah Rich, will be hosting an exclusive California themed supper club, Rich Table LDN, in Shoreditch. With only 20 seats available, the event has been organised to celebrate the California walnut harvest. Guests will be transported to a beautiful California walnut orchard, designed and built by Meredith […]
Tis the season to be jolly at Albert Dock attraction Mattel Play! Liverpool as it plans 12 days of Christmas for its young visitors. The Fat Controller is inviting children to enjoy a magical Thomas and Friends themed story-time each weekend leading up to the big day performed throughout his shows. Children are given the opportunity […]
Whole Earth has created the first-ever peanut butter fondue bar in Shoreditch, London, which opened to the public on 24-25 November. Over the two days, the Whole Earth Nut Butter Bar became a must-visit destination for peanut butter fans. The unique dining experience gave visitors the opportunity to experiment with different dipping combinations, enjoyed in […]
Major brands have been busy utilising Social Vend’s interactive technology. To promote the launch of the new O2 One Plus 5T mobile device, Social Vend’s interactive vending machines were at locations across the UK. (2 x London – Box Park / 1 x Slough / 1 x Manchester) The machines were each running a custom […]
Formula E – the electric street racing series – has appointed CSM Sport & Entertainment (CSM) to handle global and local PR. CSM was appointed following a competitive pitch process and will be responsible for delivering greater brand awareness for Formula E through consistent sport and lifestyle media coverage in key markets including: UK, USA, […]
With the Atlantic Palm Resort as the spectacular backdrop, European Tour completed its series of ‘Hero Challenges’ this week. Hitting from a beach front tee, some of the best golfers in the world threaded their shots down a line of lights into the Arabian Gulf to a Provision Events’ designed floating green. Accompanied by pyrotechnics […]
During a lecture at the Royal Aeronautical Society on Thursday 9th November 2017, Tim Peake was taken back to the International Space Station (ISS) by Rewind. The British European Space Agency (ESA) astronaut experienced Home: A VR Spacewalk, an immersive experience created by Rewind, in collaboration with BBC Studios Digital. The epic 15-minute VR experience […]
To celebrate 50 years of the iconic ‘Beanz Meanz Heinz’ slogan, Kraft Heinz launched its anniversary campaign, which included 50 special, limited edition labels on 15 million cans of Beanz, a fully branded #BeanzMeanzHeinz double decker bus and a microsite offering the public the chance to personalise their Beanz can labels. The bus, executed by […]
Landsec has announced a new retail portfolio innovation with the launch of an online shopping portal trial for Bluewater, Europe’s leading retail and leisure destination. Featuring over one million items from Bluewater’s retailers, the new portal provides guests with the opportunity to conduct research on particular products or product categories, seek alternatives and, ultimately, to purchase […]
Sonos’ has announced its first European concept store; a retail, exhibition, screening and listening space that will open its doors to the public on Thursday, 16th November 2017. Located in London’s Seven Dials, the store has been designed to replicate the home environment, and showcase how Sonos fits into any home environment. Inspired by Sonos’ flagship store in […]
London Event Photographer, Kevin Moran Amplify has created its largest ever stand for PlayStation at Paris Games Week; plus the brand’s major press event, PlayStation’s Paris Media Showcase. The PlayStation stand at Paris Games Week welcomes 350,000 consumers over five days and has become synonymous with dominating the event thanks to its vast size, array […]
M&C Saatchi has unveiled an integrated campaign for Fujifilm instax targeting Generation Z and Millennials to encourage them to ‘Fill the world with one‐offs’ and celebrate the themes of ‘love’, ‘dance’ and ‘laughs’. The entertaining campaign launched on October 6th with prime time TV spots and includes print (including an NME sponsorship and cover wrap), […]
Art and creativity brand, Reeves, has tasked Amplify with a comprehensive global relaunch that sees the 251-year-old company reposition as a youth-focused lifestyle brand. The relaunch is centred around a campaign film, called Show Your Colours, which launches on 4 November. The project was awarded to Amplify after a competitive pitch during which the agency […]
Charity and marketing agency team up to clothe landmarks for the launch of Wrap Up London, an experiential campaign aiming to reduce cold-related deaths this winter. Sense London, the experiential marketing agency, and charity Hands On London have come together to wrap up the city’s most exposed residents – its famous statues – to launch the […]
On Saturday 21 October, 10,000 people gathered in Milton Keynes city centre for Feast of Fire, an evening of fire, theatre, dance and music created by outdoor arts experts ‘Walk the Plank’. The event, part sponsored by centre:mk, featured memorable performances including drummers from the Dhol Academy, Indian dance from Pagrav Dance and the opening […]
Perrier-Jouët opened the garden of wonder to the public on Friday 27th October at The Refuge, which is part of The Principal Hotel in Manchester. The Garden of Wonder is situated in the middle of an 18-seater table and guests can interact with it using augmented reality that will reveal a beautiful world inspired by […]